• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    Digital Transformation Leader

    Skills you'll gain: Business Process Modeling, Process Modeling, Responsible AI, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Stakeholder Engagement, Organizational Change, Google Gemini, Anthropic Claude, Sustainable Development, Social Impact, Leadership, Generative AI, Robotic Process Automation, Corporate Sustainability, Sustainability Reporting, Strategic Planning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    52 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Bring Your Story to Life – Video Post-Production

    Skills you'll gain: Adobe Premiere, Post-Production, Video Editing, Video Production, Photo/Video Production and Technology, Media Production, Editing, Visual Storytelling, Data Import/Export, Graphic and Visual Design, Graphic and Visual Design Software, Storytelling, Timelines, File Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    54 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Stanford University

    Essentials of Palliative Care

    Skills you'll gain: Patient Communication, Patient-centered Care, Psychosocial Assessments, Caregiving, Patient Education and Support, Cultural Responsiveness, Direct Patient Care, Intercultural Competence, Communication, Empathy, Stress Management, Family Support, Needs Assessment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    102 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    A Circular Economy of Metals: Towards a Sustainable Societal Metabolism

    Skills you'll gain: Sustainable Development, Sustainable Design, Sustainable Systems, Sustainable Technologies, Environment and Resource Management, Sustainable Engineering, Corporate Sustainability, Environmental Issue, Natural Resource Management, Waste Minimization, Environmental Science, Pollution Prevention, Resource Utilization, Materials science, Supply And Demand, Social Studies, Analysis, Chemistry

    4.7
    Rating, 4.7 out of 5 stars
    ·
    106 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Créer des visuels Facebook avec PicMonkey pour entreprises

    Skills you'll gain: Facebook, Social Media Content, Brand Awareness, Advertising Campaigns, Advertising, Social Media Marketing, Social Media, Content Creation, Event Marketing, Graphic and Visual Design Software, Graphic and Visual Design, Brand Loyalty, Content Marketing, Customer Engagement, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    T

    The Chinese University of Hong Kong

    Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话)

    Skills you'll gain: Social Sciences, Statistical Analysis, Statistical Software, Statistical Modeling, Correlation Analysis, Statistical Methods, Advanced Analytics, Regression Analysis, Mathematical Modeling, Data Analysis Software, Research, Model Evaluation, Data Modeling

    4.8
    Rating, 4.8 out of 5 stars
    ·
    98 reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Wie erstellen Sie einen Facebook-Geschäftsführer

    Skills you'll gain: Facebook, Social Media Management, Account Management, Social Media, Resource Allocation, User Accounts, Social Media Marketing, Asset Management, Business Management, Content Creation, Content Marketing, Social Work

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Lausanne

    Dopage : Sports, Organisations et Sciences

    Skills you'll gain: Laboratory Testing, Legal Proceedings, Biochemistry, Analytical Testing, Analytical Chemistry, Biochemical Assays, Pharmacology, Health Care Procedure and Regulation, Substance Abuse, Sports Medicine, Law, Regulation, and Compliance, Arbitration, Pharmaceuticals, Psychosocial Assessments, Culture, Social Sciences, Criminal Investigation and Forensics, Regulatory Compliance, Sociology, Ethical Standards And Conduct

    4.7
    Rating, 4.7 out of 5 stars
    ·
    162 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    كيفية إنشاء قناة في تحليلات فيسبوك

    Skills you'll gain: Marketing Channel, Facebook, Sales, Marketing, Conversion Funnel Analysis, Social Media Marketing, Social Media Analytics, Web Analytics, Business Strategy, Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    T

    Technion - Israel Institute of Technology

    Medical Cannabis for Pain Control

    Skills you'll gain: Pain Management, Psychiatry, Patient Safety, Physiology, Pharmaceuticals, Substance Abuse, Pharmacology, Maternal Health, Pharmacotherapy, Ancient History, Oncology, Mental Health Diseases and Disorders, Law, Regulation, and Compliance, Biology, World History, Biochemistry

    4.3
    Rating, 4.3 out of 5 stars
    ·
    149 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Comment créer du contenu sur Pinterest

    Skills you'll gain: Pinterest, Content Creation, Social Media Content, Dashboard, Driving engagement, Drive Engagement, Social Media Marketing, User Accounts, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Créer un calendrier de contenu pour tweeter en continuité

    Skills you'll gain: Content Scheduling, Social Media Management, Content Development and Management, Social Media Content, Social Media Marketing, Social Media, Content Strategy, Scheduling, Calendar Management, Drive Engagement, User Accounts, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

1…295296297…592

In summary, here are 10 of our most popular social media marketing courses

  • Digital Transformation Leader: STARWEAVER
  • Bring Your Story to Life – Video Post-Production: University of Colorado Boulder
  • Essentials of Palliative Care: Stanford University
  • A Circular Economy of Metals: Towards a Sustainable Societal Metabolism: Universiteit Leiden
  • Créer des visuels Facebook avec PicMonkey pour entreprises: Coursera
  • Structural Equation Model and its Applications | 结构方程模型及其应用 (普通话): The Chinese University of Hong Kong
  • Wie erstellen Sie einen Facebook-Geschäftsführer: Coursera
  • Dopage : Sports, Organisations et Sciences: University of Lausanne
  • كيفية إنشاء قناة في تحليلات فيسبوك: Coursera
  • Medical Cannabis for Pain Control: Technion - Israel Institute of Technology

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok