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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Marketing analytics: Know your customers

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Digital Media Strategy, Data-Driven Marketing, Marketing Effectiveness, Digital Marketing, Customer Data Management, Digital Analysis, Marketing Strategies, Social Media Marketing, Customer Engagement, Customer experience strategy (CX), Predictive Analytics, Analytics, Data Analysis Software, Consumer Behaviour, Big Data, Data Integration, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    462 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Exploratory Analytics Project Ideation

    Skills you'll gain: Exploratory Data Analysis, Project Design, Data Mining, Ideation, Design Thinking, Analytical Skills, Analytics, Business Analytics, Business Analysis, Case Studies, Anomaly Detection

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    É

    École Polytechnique Fédérale de Lausanne

    Digital Signal Processing 4: Applications

    Skills you'll gain: Digital Signal Processing, Digital Communications, Communication Systems, Image Analysis, Telecommunications, Electrical and Computer Engineering, Electronics Engineering, Embedded Systems, Electronic Hardware, Electronics, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    86 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Job Ready
    Job Ready
    O

    O.P. Jindal Global University

    MBA Business Analytics

    Skills you'll gain: Design Thinking, Operations Management, Data Storytelling, Active Listening, Working Capital, Database Management, Sampling (Statistics), Environmental Social And Corporate Governance (ESG), PySpark, Project Estimation, Business Strategy, Business Analytics, Data Visualization, Human Resources Management and Planning, Financial Accounting, Emerging Technologies, Predictive Analytics, Financial Statements, Marketing Management, Big Data

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    U

    University of Illinois Urbana-Champaign

    Digital Learning Design & Instructional Tech Foundations

    Skills you'll gain: Instructional and Curriculum Design, Needs Assessment, Education Software and Technology, Instructional Design, Education and Training, Diversity and Inclusion, Learning Theory, Training and Development, Instructional Strategies, People Development, Educational Materials, Pedagogy, Curriculum Development, Systems Analysis, Job Analysis, Process Analysis, Adult Education, Emerging Technologies, Data Ethics, Change Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Survey Data Collection and Analytics

    Skills you'll gain: Sampling (Statistics), Sample Size Determination, Surveys, Survey Creation, Data Synthesis, Research Methodologies, Statistical Analysis, Data Analysis Software, Data Collection, Statistical Software, Interviewing Skills, Research Design, STATA (Software), R (Software), Data Integration, Data Validation, Data Ethics, Data Analysis, Statistical Programming, R Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Launching Your Fabric Analytics Career

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Publicidad Digital con Google AdWords

    Skills you'll gain: Google Ads, Campaign Management, Marketing Budgets, Pay Per Click Advertising, Keyword Research, Performance Metric, Contextual Advertising, Performance Analysis, Online Advertising, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Bidding, Target Audience, Network Model

    4.6
    Rating, 4.6 out of 5 stars
    ·
    281 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Business Analytics for Decision Making

    Skills you'll gain: Business Analytics, Risk Analysis, Data-Driven Decision-Making, Decision Making, Simulation and Simulation Software, Risk Modeling, Business Modeling, Data Analysis, Market Analysis, Unsupervised Learning, Model Optimization, Statistical Methods, Microsoft Excel, Spreadsheet Software, Exploratory Data Analysis, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Mercadotecnia en un mundo digital

    Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Marketing Channel, Digital Transformation, Product Development, Marketing Strategies, Digital Marketing, Customer Advocacy, Promotional Strategies, New Product Development, Consumer Behaviour, Customer Engagement, Electronic Media, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    76 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Perspectivas en Transformación Digital: Agronegocios

    Skills you'll gain: Digital Transformation, Business Transformation, digital literacy, Technology Strategies, Sustainable Business, Benchmarking, Corporate Sustainability, Automation, Operational Efficiency, Market Opportunities, Emerging Technologies, Innovation, Market Trend

    4.8
    Rating, 4.8 out of 5 stars
    ·
    42 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Why Data Analytics Matters

    Skills you'll gain: Data Strategy, Analytics, Data-Driven Decision-Making, Data Literacy, Business Analytics, Scalability, Organizational Effectiveness, Organizational Strategy, Data Infrastructure, Risk Management, Digital Transformation, Data Management, Large Language Modeling, Generative AI, Artificial Intelligence and Machine Learning (AI/ML), Competitive Analysis, Case Studies, AI Integrations

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular digital analytics courses

  • Marketing analytics: Know your customers: Macquarie University
  • Exploratory Analytics Project Ideation: University of Minnesota
  • Digital Signal Processing 4: Applications: École Polytechnique Fédérale de Lausanne
  • MBA Business Analytics: O.P. Jindal Global University
  • Digital Learning Design & Instructional Tech Foundations: University of Illinois Urbana-Champaign
  • Survey Data Collection and Analytics: University of Michigan
  • Launching Your Fabric Analytics Career: Microsoft
  • Publicidad Digital con Google AdWords: Universidad Austral
  • Business Analytics for Decision Making: University of Colorado Boulder
  • Mercadotecnia en un mundo digital: University of Illinois Urbana-Champaign

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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