Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Canva (Software), Animations, Graphic and Visual Design Software, Content Creation, Graphic and Visual Design, Graphic Design
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Value Propositions, Customer Analysis, Product Marketing, Customer experience improvement, Product Strategy, Customer Insights, New Product Development, Entrepreneurship, Product Improvement, Competitive Analysis, Verification And Validation, Innovation, Leadership
Intermediate · Guided Project · Less Than 2 Hours

Corporate Finance Institute
Skills you'll gain: Tableau Software, Data Modeling, Dashboard Creation, Dashboard, E-Commerce, Performance Reporting, Data Visualization Software, Data Visualization, Performance Analysis, Data Presentation, Interactive Data Visualization, Data Analysis, Regional Sales, Business Analysis, Branding
Intermediate · Course · 1 - 3 Months

HubSpot Academy
Skills you'll gain: Sales Enablement, Persona Development, Prospecting and Qualification, Technical Sales, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Sales Operations, Customer Success Management, Content Strategy, Content Marketing, Marketing Collateral, Business Writing, Promotional Strategies, Communication Strategies, Meeting Facilitation, Service Level Agreement, Goal Setting
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Unsupervised Learning, Anomaly Detection, Data Preprocessing, Machine Learning Methods, Data Mining, Applied Machine Learning, Feature Engineering, Data Analysis, Correlation Analysis, Algorithms
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Business Strategy, Business Management, Finance, People Management, Corporate Finance, Organizational Structure, Business Planning, Organizational Strategy, Strategic Thinking, Leadership and Management, Marketing, Go To Market Strategy, Branding, Decision Making
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Metadata Management, Data Sharing, Data Pipelines, Extract, Transform, Load, Google Cloud Platform, Data Migration, Data Warehousing, Data Infrastructure, Apache Airflow, Data Processing, Big Data, Data Import/Export, Data Storage, Data Management, IT Automation, Cloud Storage, Apache Spark, Automation
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Microsoft Office, Document Management
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Team Performance Management, Performance Management, Smart Goals, Employee Performance Management, Performance Review, Management Training And Development, Performance Appraisal, People Development, Goal Setting, Performance Analysis, Performance Measurement, AI Personalization, HR Tech, Workforce Development, Employee Engagement, Constructive Feedback, Driving engagement, Key Performance Indicators (KPIs), Coaching, Analytics
Intermediate · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Data Storytelling, Data Presentation, Data-Driven Decision-Making, Business Transformation, Data Strategy, Strategic Decision-Making, Digital Transformation, Storytelling, Presentations, Proposal Writing, Data Literacy, Persuasive Communication, Analytics, Data Visualization, Customer Insights, Microsoft PowerPoint, Influencing, Data Science, Customer Engagement, Stakeholder Engagement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative Adversarial Networks (GANs), Artificial Intelligence and Machine Learning (AI/ML), Exploratory Data Analysis, Model Deployment, Generative AI, Keras (Neural Network Library), NumPy, Model Optimization, Applied Machine Learning, Data Processing, PyTorch (Machine Learning Library), Predictive Modeling, Matplotlib, Data Analysis, Generative Model Architectures, Deep Learning, Transfer Learning, Artificial Intelligence, Machine Learning, Data Science
Intermediate · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: Social Network Analysis, Social Media Analytics, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Social Sciences, Research, Data Collection, AI Personalization, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Extract, Transform, Load, Media and Communications, Scripting, Psychology
Intermediate · Course · 1 - 3 Months