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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Popular Customer Journey Courses and Certifications


  • M

    Microsoft

    Crafting User-First Product Experiences in the AI Era

    Skills you'll gain: Competitive Analysis, Market Research, User Story, Competitive Intelligence, User Interface and User Experience (UI/UX) Design, Usability, Persona Development, Microsoft Copilot, Product Development, Market Analysis, UI/UX Strategy, New Product Development, Product Management, Product Lifecycle Management, Design Thinking, Product Roadmaps, Data Ethics, Law, Regulation, and Compliance, Responsible AI, Data Governance

    4.5 stars, 411 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (411) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • D

    Duke University

    Behavioral Finance

    Skills you'll gain: Behavioral Economics, Decision Making, Financial Planning, Finance, Consumer Behaviour, Financial Market, General Finance, Economics, Psychology, Probability & Statistics, Risk Analysis

    4.4 stars, 4.6K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.4 (4.6K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidade de São Paulo

    Marketing e vendas B2B: Fechando novos negócios

    Skills you'll gain: Lead Generation, Sales Presentation, Selling Techniques, B2B Sales, Customer Analysis, General Sales Practices, Customer Insights, Sales Process, Sales Strategy, Sales, Customer Retention, Target Audience, Customer Success Management, Prospecting and Qualification, Marketing, Inside Sales, Customer Relationship Building, Marketing Strategies, Marketing Strategy and Techniques, Persona Development

    4.8 stars, 455 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (455) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • T

    The Museum of Modern Art

    Teaching with Art: Using Inquiry, Activities, and Themes

    Skills you'll gain: Design Thinking, Creative Thinking, Creative Problem-Solving, Education and Training, Empathy & Emotional Intelligence, Instructional Strategies, Liberal Arts, Interactive Learning, Pedagogy, Student-Centred Learning, Creativity, Self-Awareness, Curriculum Development, Empathy, Social Impact, Journals, Diversity Awareness, Literacy, Learning Strategies, Communication Strategies

    4.8 stars, 2.1K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.8 (2.1K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    Universidad Austral

    Excel aplicado a los negocios (Nivel Avanzado)

    Skills you'll gain: Excel Macros, Microsoft Excel, Excel Formulas, Spreadsheet Software, Operations Research, Analysis, Business Analysis, Data Validation, Data Import/Export, Resource Utilization, Process Optimization, Data Sharing, Trend Analysis, Data Integration, Automation

    4.8 stars, 3.1K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (3.1K) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Alberta

    Reinforcement Learning

    Skills you'll gain: Reinforcement Learning, Machine Learning Methods, Machine Learning, Sampling (Statistics), Machine Learning Algorithms, Artificial Intelligence, Deep Learning, Systems Development, Simulations, Solution Architecture, Agentic systems, Feature Engineering, Model Training, Markov Model, Decision Intelligence, Supervised Learning, Algorithms, Model Evaluation, Applied Machine Learning, Artificial Neural Networks

    4.7 stars, 3.6K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (3.6K) · Intermediate · Specialization · 3 - 6 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • I

    IBM

    Introduction to Agile Development and Scrum

    Skills you'll gain: User Story, Agile Software Development, Scrum (Software Development), Agile Methodology, Kanban Principles, Backlogs, Sprint Retrospectives, Agile Project Management, Agile Product Development, Workflow Management, Sprint Planning, Team Oriented, Team Building, Team Management, Team Performance Management, Lean Methodologies, Performance Metric, Meeting Facilitation, Performance Measurement

    4.8 stars, 2.8K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (2.8K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pearson

    Principles of Marketing

    Skills you'll gain: Market Research, Customer Analysis, New Product Development, Product Planning, Product Lifecycle Management, Product Development, Customer Relationship Management, Integrated Marketing Communications, Market Analysis, Product Management, Marketing Planning, Target Market, Product Marketing, Logistics Management, Marketing Communications, Sales Process, Sales Strategy, Supply Chain, Business Marketing, Consumer Behaviour

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Chegg Skills

    Business Data Analytics with Excel

    Skills you'll gain: Excel Formulas, Customer Analysis, Retail Store Operations, Microsoft Excel, Inventory and Warehousing, Inventory Management, Business Analytics, Data Literacy, Business Intelligence, Data Storytelling, Decision Making, Data Analysis, Analysis, Data Presentation, Data Visualization, Statistics, Trend Analysis, Problem Solving, Data Cleansing, Productivity

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • C

    Chegg Skills

    Audience Targeting for Digital Marketing

    Skills you'll gain: Target Audience, Contextual Advertising, Target Market, Paid media, Online Advertising, Advertising Campaigns, Digital Advertising, Marketing, Marketing Effectiveness, Campaign Planning, Campaign Management, Advertising, Driving engagement, Marketing Strategy and Techniques, Marketing Strategies, Customer Engagement, Digital Marketing, Customer Insights, Marketing Communications, Strategic Planning

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • B

    Board Infinity

    AI for E-Commerce: No-Code Tools for Sales & Marketing

    Skills you'll gain: Fraud detection, Google Gemini, Decision Intelligence, Demand Planning, Personalized Campaigns, Customer experience improvement, User Feedback, Customer Insights, Gemini, Text Mining, E-Commerce, AI Personalization, AI Enablement, Email Automation, Customer Demand Planning, Customer Analysis, AI powered creativity, Retail Store Operations, AI literacy, Design Software

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Sales Excellence

    Skills you'll gain: Sales Territory Management, Sales Pipelines, Cold Calling, Regional Sales, Closing (Sales), Product Knowledge, Personalized Campaigns, Sales Presentations, Sales Strategy, Lead Generation, B2B Sales, Consultative Selling, Sales Prospecting, Microsoft Copilot, AI Personalization, Email Automation, Customer Relationship Management (CRM) Software, Generative AI, ChatGPT, Customer Engagement

    4.6 stars, 503 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.6 (503) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular customer journey courses

  • Crafting User-First Product Experiences in the AI Era: Microsoft
  • Behavioral Finance: Duke University
  • Marketing e vendas B2B: Fechando novos negócios: Universidade de São Paulo
  • Teaching with Art: Using Inquiry, Activities, and Themes: The Museum of Modern Art
  • Excel aplicado a los negocios (Nivel Avanzado): Universidad Austral
  • Reinforcement Learning: University of Alberta
  • Introduction to Agile Development and Scrum: IBM
  • Principles of Marketing: Pearson
  • Business Data Analytics with Excel: Chegg Skills
  • Audience Targeting for Digital Marketing: Chegg Skills

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