Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Skills you'll gain: Competitive Analysis, Market Research, User Story, Competitive Intelligence, User Interface and User Experience (UI/UX) Design, Usability, Persona Development, Microsoft Copilot, Product Development, Market Analysis, UI/UX Strategy, New Product Development, Product Management, Product Lifecycle Management, Design Thinking, Product Roadmaps, Data Ethics, Law, Regulation, and Compliance, Responsible AI, Data Governance
★ 4.5 (411) · Beginner · Specialization · 3 - 6 Months

Duke University
Skills you'll gain: Behavioral Economics, Decision Making, Financial Planning, Finance, Consumer Behaviour, Financial Market, General Finance, Economics, Psychology, Probability & Statistics, Risk Analysis
★ 4.4 (4.6K) · Beginner · Course · 1 - 4 Weeks
Universidade de São Paulo
Skills you'll gain: Lead Generation, Sales Presentation, Selling Techniques, B2B Sales, Customer Analysis, General Sales Practices, Customer Insights, Sales Process, Sales Strategy, Sales, Customer Retention, Target Audience, Customer Success Management, Prospecting and Qualification, Marketing, Inside Sales, Customer Relationship Building, Marketing Strategies, Marketing Strategy and Techniques, Persona Development
★ 4.8 (455) · Beginner · Course · 1 - 4 Weeks

The Museum of Modern Art
Skills you'll gain: Design Thinking, Creative Thinking, Creative Problem-Solving, Education and Training, Empathy & Emotional Intelligence, Instructional Strategies, Liberal Arts, Interactive Learning, Pedagogy, Student-Centred Learning, Creativity, Self-Awareness, Curriculum Development, Empathy, Social Impact, Journals, Diversity Awareness, Literacy, Learning Strategies, Communication Strategies
★ 4.8 (2.1K) · Intermediate · Specialization · 3 - 6 Months

Universidad Austral
Skills you'll gain: Excel Macros, Microsoft Excel, Excel Formulas, Spreadsheet Software, Operations Research, Analysis, Business Analysis, Data Validation, Data Import/Export, Resource Utilization, Process Optimization, Data Sharing, Trend Analysis, Data Integration, Automation
★ 4.8 (3.1K) · Intermediate · Course · 1 - 3 Months

University of Alberta
Skills you'll gain: Reinforcement Learning, Machine Learning Methods, Machine Learning, Sampling (Statistics), Machine Learning Algorithms, Artificial Intelligence, Deep Learning, Systems Development, Simulations, Solution Architecture, Agentic systems, Feature Engineering, Model Training, Markov Model, Decision Intelligence, Supervised Learning, Algorithms, Model Evaluation, Applied Machine Learning, Artificial Neural Networks
★ 4.7 (3.6K) · Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: User Story, Agile Software Development, Scrum (Software Development), Agile Methodology, Kanban Principles, Backlogs, Sprint Retrospectives, Agile Project Management, Agile Product Development, Workflow Management, Sprint Planning, Team Oriented, Team Building, Team Management, Team Performance Management, Lean Methodologies, Performance Metric, Meeting Facilitation, Performance Measurement
★ 4.8 (2.8K) · Beginner · Course · 1 - 4 Weeks

Pearson
Skills you'll gain: Market Research, Customer Analysis, New Product Development, Product Planning, Product Lifecycle Management, Product Development, Customer Relationship Management, Integrated Marketing Communications, Market Analysis, Product Management, Marketing Planning, Target Market, Product Marketing, Logistics Management, Marketing Communications, Sales Process, Sales Strategy, Supply Chain, Business Marketing, Consumer Behaviour
Beginner · Specialization · 1 - 3 Months

Chegg Skills
Skills you'll gain: Excel Formulas, Customer Analysis, Retail Store Operations, Microsoft Excel, Inventory and Warehousing, Inventory Management, Business Analytics, Data Literacy, Business Intelligence, Data Storytelling, Decision Making, Data Analysis, Analysis, Data Presentation, Data Visualization, Statistics, Trend Analysis, Problem Solving, Data Cleansing, Productivity
Beginner · Course · 1 - 4 Weeks

Chegg Skills
Skills you'll gain: Target Audience, Contextual Advertising, Target Market, Paid media, Online Advertising, Advertising Campaigns, Digital Advertising, Marketing, Marketing Effectiveness, Campaign Planning, Campaign Management, Advertising, Driving engagement, Marketing Strategy and Techniques, Marketing Strategies, Customer Engagement, Digital Marketing, Customer Insights, Marketing Communications, Strategic Planning
Beginner · Course · 1 - 4 Weeks

Board Infinity
Skills you'll gain: Fraud detection, Google Gemini, Decision Intelligence, Demand Planning, Personalized Campaigns, Customer experience improvement, User Feedback, Customer Insights, Gemini, Text Mining, E-Commerce, AI Personalization, AI Enablement, Email Automation, Customer Demand Planning, Customer Analysis, AI powered creativity, Retail Store Operations, AI literacy, Design Software
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sales Territory Management, Sales Pipelines, Cold Calling, Regional Sales, Closing (Sales), Product Knowledge, Personalized Campaigns, Sales Presentations, Sales Strategy, Lead Generation, B2B Sales, Consultative Selling, Sales Prospecting, Microsoft Copilot, AI Personalization, Email Automation, Customer Relationship Management (CRM) Software, Generative AI, ChatGPT, Customer Engagement
★ 4.6 (503) · Intermediate · Specialization · 3 - 6 Months