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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • F

    Fundação Instituto de Administração

    Communication Principles for Leaders

    Skills you'll gain: Communication Planning, Stakeholder Engagement, Stakeholder Communications, Corporate Communications, Business Communication, Strategic Communication, Internal Communications, Stakeholder Management, Communication, Interpersonal Communications, Communication Strategies, Public Relations, Leadership, Media Relations, Discussion Facilitation, Business Leadership, Influencing, Employee Engagement

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Avoir plus d’abonnés sur Twitter en publiant un vidéo tweet

    Skills you'll gain: Social Media, Live Streaming, Driving engagement, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Data Storage and Management for Big Data

    Skills you'll gain: Data Pipelines, Databases, Extract, Transform, Load, Data Lakes, NoSQL, Data Processing, Data Architecture, Azure Synapse Analytics, Data Warehousing, Database Systems, Data Management, Microsoft Azure, Data Transformation, Database Management Systems, Data Integration, Data Governance, Data Storage Technologies, Analytics, Data Storage, Real Time Data

    Intermediate · Course · 1 - 3 Months

  • G

    Google Cloud

    Finding Data in Google Sheets

    Skills you'll gain: Google Sheets, Query Languages, Spreadsheet Software, Data Manipulation, Google Workspace, Data Transformation, Data Cleansing, Data Management, Data Analysis, Cloud Computing

    Intermediate · Project · Less Than 2 Hours

  • C

    Chris Croft Training

    Entrepreneurship: MBA-level tips for business leaders

    Skills you'll gain: People Management, Strategic Marketing, People Development, Operational Efficiency, Marketing Communications, Entrepreneurship, Talent Management, Sales Strategy, Growth Strategies, Sales Management, Cash Management, Marketing Strategies, Business Leadership, Human Resources Management and Planning, Leadership Development, Profit and Loss (P&L) Management, Business Management, Leadership, Leadership and Management, Strategic Leadership

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Crea una propuesta de negocio con Visme

    Skills you'll gain: Sales Presentations, Proposal Writing, Proposal Development, Business Writing, Presentations, Company, Product, and Service Knowledge, Business Strategy, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to create an email campaign with SendinBlue

    Skills you'll gain: Newsletters, Target Audience, Email Marketing, Communication Strategies, Marketing Communications, Marketing Materials, Campaign Management, Advertising Mail, Testability, Digital Marketing, User Accounts, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Manage Customer Journeys in HubSpot

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management, Customer Retention, Record Keeping, MarTech, Data Entry, Journey Mapping, Data Maintenance

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Analyze Data in Azure ML Studio

    Skills you'll gain: Descriptive Statistics, Descriptive Analytics, Jupyter, Microsoft Azure, Statistical Visualization, Plot (Graphics), Model Training, Data Analysis, Statistics, Exploratory Data Analysis, Data Visualization Software, Correlation Analysis, Applied Machine Learning, Machine Learning Methods

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    AI Keyword Research & Intent

    Skills you'll gain: Keyword Research, Research, Search Engine Optimization, Search Engine Marketing, Content Strategy, Content Optimization, Web Analytics and SEO

    Beginner · Course · 1 - 4 Weeks

  • E

    Edureka

    Generative AI Essentials for Customer Service

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI Agents, Prompt Engineering Tools, Generative AI, ChatGPT, Self Service Technologies, Customer Service, AI Personalization, Content Performance Analysis, Customer Support, Customer Communications Management, Customer Inquiries, AI Workflows, Customer experience improvement, Customer and Client Support, Microsoft Copilot, Customer Insights, Knowledge Transfer, Customer Relationship Management

    Beginner · Course · 1 - 4 Weeks

  • U

    Università di Napoli Federico II

    Business Intelligence con la Product Suite di Tableau

    Skills you'll gain: Data Visualization, Interactive Data Visualization, Dashboard, Data Storytelling, Peer Review, Dashboard Creation, Data Presentation, Tableau Software, Data Visualization Software, Data Wrangling, Business Intelligence, Data Preprocessing, Data Sharing, Business Analytics, Data Transformation, Data Cleansing

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Communication Principles for Leaders: Fundação Instituto de Administração
  • Avoir plus d’abonnés sur Twitter en publiant un vidéo tweet: Coursera
  • Data Storage and Management for Big Data: Microsoft
  • Finding Data in Google Sheets: Google Cloud
  • Entrepreneurship: MBA-level tips for business leaders: Chris Croft Training
  • Crea una propuesta de negocio con Visme: Coursera
  • How to create an email campaign with SendinBlue: Coursera
  • Manage Customer Journeys in HubSpot: Coursera
  • Analyze Data in Azure ML Studio: Coursera
  • AI Keyword Research & Intent: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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