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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Demand Planning in RStudio: Create Demand Forecast

    Skills you'll gain: Demand Planning, Customer Demand Planning, Supply Chain Planning, Production Planning, Forecasting, Time Series Analysis and Forecasting, Trend Analysis, Inventory Management System, Data Analysis, Plot (Graphics), R Programming, Data Visualization, R (Software), Model Evaluation, Model Training

    Intermediate · Guided Project · Less Than 2 Hours

  • M

    Microsoft

    Enterprise Power BI: Deployment, Security, and Integration

    Skills you'll gain: Power BI, Power Platform Architecture & Technical Design, DevOps, Microsoft Azure, Application Deployment, Enterprise Architecture, Real Time Data, Business Intelligence, Collaborative Software, Content Development and Management, Scalability, Data Integration, Data Governance, Data Modeling, System Configuration, Collaboration, Analytics, Capacity Planning, Compliance Management, Problem Solving

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Mastering Machine Learning Algorithms using Python

    Skills you'll gain: Data Science, Unsupervised Learning, Exploratory Data Analysis, Probability & Statistics, Machine Learning Algorithms, Applied Machine Learning, Classification And Regression Tree (CART), Data Analysis, Python Programming, Random Forest Algorithm, Dimensionality Reduction, Predictive Modeling, NumPy, Regression Analysis, Statistical Analysis, Data Processing, Deep Learning, Pandas (Python Package), Data Visualization, Data Manipulation

    Intermediate · Specialization · 3 - 6 Months

  • U

    University of Michigan

    파이썬의 응용 소셜 네트워크 분석

    Skills you'll gain: Social Network Analysis, Network Analysis, Network Model, Graph Theory, Predictive Analytics, Python Programming, Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Bracketology with Google Machine Learning

    Skills you'll gain: Data Preprocessing, Model Evaluation, Applied Machine Learning, Feature Engineering, Data Transformation, Big Data, Google Cloud Platform, Analytics, Data Manipulation, Predictive Analytics, Model Training, Predictive Modeling, Machine Learning, Data Access, Exploratory Data Analysis, SQL

    Beginner · Project · Less Than 2 Hours

  • C

    Coursera

    RStudio for Six Sigma - Process Capability

    Skills you'll gain: Process Capability, Six Sigma Methodology, Statistical Process Controls, Process Analysis, Statistical Analysis, Data Analysis, Performance Measurement, Probability & Statistics, Statistical Methods, R (Software), Business Metrics, R Programming, Benchmarking, Data Import/Export

    ★ 4.1 (7) · Intermediate · Guided Project · Less Than 2 Hours

  • P

    Packt

    Microsoft Power BI - The Complete Masterclass - 2026 EDITION

    Skills you'll gain: Power BI, Data Analysis Expressions (DAX), Pivot Tables And Charts, Data Manipulation, Interactive Data Visualization, Data Visualization Software, Data Visualization, Data Integration, Dashboard, Role-Based Access Control (RBAC), Data Import/Export, Relational Databases, Security Controls

    Intermediate · Course · 3 - 6 Months

  • C

    Coursera

    Introducción a Azure Data Factory para Big Data

    Skills you'll gain: Data Pipelines, Big Data, Microsoft Azure, Data Processing, Data Integration, Cloud Management, Cloud Services

    ★ 4.6 (21) · Advanced · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Identify Damaged Car Parts with Vertex AutoML Vision

    Skills you'll gain: Model Evaluation, Model Training, Applied Machine Learning, Google Cloud Platform, Image Analysis, Model Deployment, Computer Vision, Machine Learning, Predictive Analytics, Cloud Storage, Cloud API

    ★ 5 (6) · Intermediate · Project · Less Than 2 Hours

  • A

    Alex Genadinik

    Amazon Dropshipping And Retail Arbitrage With AI

    Skills you'll gain: Shipping and Receiving, Order Management, Product Automation, Reverse Logistics, Logistics Management, Retail Sales, Product Assortment, Order Fulfillment, Inventory Control, Automation, Supplier Management, Business Risk Management, Product Strategy, E-Commerce, AI Enablement, Profit and Loss (P&L) Management, Competitive Analysis

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    GenAI for Field Sales Agents: Local Market Insights

    Skills you'll gain: Sales Territory Management, AI Personalization, Generative AI Agents, Sales Strategy, Customer Engagement, Regional Sales, Sales Process, Lead Generation, Market Intelligence, Sales Enablement, Real Time Data, Personalized Service, Anthropic Claude, Sales Development, AI Enablement, Market Analysis, Responsible AI, Customer Analysis, Ethical Standards And Conduct, Performance Analysis

    Intermediate · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Python: Logistic Regression & Supervised ML

    Skills you'll gain: Model Evaluation, Feature Engineering, Supervised Learning, Exploratory Data Analysis, Classification Algorithms, Machine Learning Algorithms, Applied Machine Learning, Model Deployment, Decision Tree Learning, Logistic Regression, Data Analysis, Data Preprocessing, Pandas (Python Package), NumPy

    ★ 4.4 (17) · Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Demand Planning in RStudio: Create Demand Forecast: Coursera
  • Enterprise Power BI: Deployment, Security, and Integration: Microsoft
  • Mastering Machine Learning Algorithms using Python: Packt
  • 파이썬의 응용 소셜 네트워크 분석: University of Michigan
  • Bracketology with Google Machine Learning: Google Cloud
  • RStudio for Six Sigma - Process Capability: Coursera
  • Microsoft Power BI - The Complete Masterclass - 2026 EDITION: Packt
  • Introducción a Azure Data Factory para Big Data: Coursera
  • Identify Damaged Car Parts with Vertex AutoML Vision: Google Cloud
  • Amazon Dropshipping And Retail Arbitrage With AI : Alex Genadinik

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