• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.

Popular A/B Testing Courses and Certifications


  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Create a Promotional Video using Canva

    Skills you'll gain: Customer Engagement, Canva (Software), Selling Techniques, Video Production, Promotional Materials, Copywriting, Promotional Strategies, Social Media Content, Driving engagement, Multimedia, Product Promotion, Marketing, Social Media Marketing, Value Propositions, Content Creation, Animations

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.1K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Introducción a las humanidades digitales

    Skills you'll gain: Program Evaluation, Open Source Technology, Human Computer Interaction, Education Software and Technology, Program Development, Community Development, Research, Data Mapping, Liberal Arts, Digital Analysis, Project Planning, Research Methodologies, Intellectual Property, Case Studies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    59 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Science as a Field

    Skills you'll gain: Data Presentation, Technical Communication, Statistical Reporting, Data Storytelling, Data Science, Data Literacy, Data Analysis, Analysis, Applied Mathematics, Statistics, Computer Science

    Build toward a degree

    4.3
    Rating, 4.3 out of 5 stars
    ·
    40 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Arizona State University

    Professional Skills: Managing a Team

    Skills you'll gain: Meeting Facilitation, Decision Making, Conflict Management, Empathy, Team Collaboration, De-escalation Techniques, Emotional Intelligence, Active Listening, Constructive Feedback, Empathy & Emotional Intelligence, Teamwork, Team Building, Compassion, Strategic Decision-Making, Business Ethics, Growth Mindedness, Team Management, Accountability Frameworks, Discussion Facilitation, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    A

    American Museum of Natural History

    The Dynamic Earth: A Course for Educators

    Skills you'll gain: Physical Science, Environment, Hazard Analysis, Environmental Science, Biology, Scientific Methods, Science and Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    231 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Design a Customer Satisfaction Survey with Typeform: A Beginner's Guide

    Skills you'll gain: Customer Insights, User Feedback, Customer Analysis, Customer experience improvement, Data Sharing, Business Research, User Accounts, Content Creation, Registration

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Cinematic Health

    Introduction to Becoming a CNA

    Skills you'll gain: Patient Transfer Equipment, Vital Signs, Rehabilitation, Basic Nursing Skills, Patient Safety, Basic Patient Care, Activities of Daily Living (ADLs), Care Coordination, Patient Observation, Caregiving, Direct Patient Care, Treatment Planning, Toileting, Nursing Basics, Personal Care, Nursing Care, Nurse Education, Infection Control

    4.8
    Rating, 4.8 out of 5 stars
    ·
    16 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Planning a Digital Marketing Strategy

    Skills you'll gain: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data-Driven Marketing, Data Strategy, Data Ethics, Customer experience strategy (CX), Social Media Campaigns, Digital Media Strategy, Digital Marketing Campaigns, Customer Analysis, Customer experience improvement, Digital Analysis, Cross-Channel Marketing, Marketing Automation, Marketing Analytics, Strategic Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    15 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    G

    GitLab

    How to Manage a Remote Team

    Skills you'll gain: Telecommuting, Management Training And Development, Team Performance Management, Virtual Teams, Team Management, Human Resources Management and Planning, Culture Transformation, Strategic Leadership, Performance Metric, Leadership and Management, Staff Management, Team Leadership, Organizational Change, Organizational Development, Organizational Strategy, Business Transformation, Organizational Leadership, Team Building, Collaboration, Business Strategy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Setting a Generative AI Strategy

    Skills you'll gain: AI Product Strategy, Generative AI, Strategic Thinking, AI Enablement, Business Strategy, Customer experience strategy (CX), Customer experience improvement, Value Propositions, Case Studies, Large Language Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Capstone: Creating A Sustainability Proposal

    Skills you'll gain: Proposal Development, Sustainable Development, Environmental Issue, Stakeholder Engagement, Corporate Sustainability, Sustainable Business, Proposal Writing, Social Impact, Budgeting, Budget Management, Financial Analysis, Case Studies, Cost Benefit Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    65 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Western Australia

    Blood Film Morphology - A Practical Guide

    Skills you'll gain: Hematology, Pathology, Laboratory Testing, Medical Laboratory, Clinical Laboratory Science, Specimen Preparation, Analytical Testing, Diagnostic Tests, Image Analysis, Maternal Health, Infectious Diseases, Pediatrics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    118 reviews

    Intermediate · Course · 1 - 3 Months

1…394041…834

In summary, here are 10 of our most popular a/b testing courses

  • Create a Promotional Video using Canva: Coursera
  • Introducción a las humanidades digitales: Universidad Nacional Autónoma de México
  • Data Science as a Field: University of Colorado Boulder
  • Professional Skills: Managing a Team: Arizona State University
  • The Dynamic Earth: A Course for Educators: American Museum of Natural History
  • Design a Customer Satisfaction Survey with Typeform: A Beginner's Guide: Coursera
  • Introduction to Becoming a CNA: Cinematic Health
  • Planning a Digital Marketing Strategy: Digital Marketing Institute
  • How to Manage a Remote Team: GitLab
  • Setting a Generative AI Strategy: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok