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  2. Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • U

    University of Pennsylvania

    Business Foundations

    Skills you'll gain: Financial Statements, Operations Management, Customer Analysis, Operational Efficiency, Financial Statement Analysis, Operational Excellence, Return On Investment, Accrual Accounting, Human Capital, Process Improvement and Optimization, Process Analysis, Branding, Financial Accounting, Marketing, People Management, Capital Budgeting, Finance, Peer Review, Project Design, Corporate Finance

    4.7 stars, 27K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (27K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Madecraft

    Personal Brand Management and Influence

    Skills you'll gain: Persuasive Communication, Composure, Influencing, Positivity, Communication, Public Speaking, Brand Strategy, Non-Verbal Communication, Communication Strategies, Executive Presence, Brand Marketing, Branding, Presentations, Professional Networking, Rapport Building, Storytelling, LinkedIn, Self-Awareness, Personal Development, Virtual Networking

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    AI-Driven Brand Management: Learnings from FANG and FMCG

    Skills you'll gain: Marketing Analytics, Digital Marketing, Google Analytics, Brand Awareness, Social Media Marketing, Content Marketing, Digital Advertising, Marketing Effectiveness, Brand Strategy, Email Marketing, Performance Measurement, Brand Management, Brand Marketing, Marketing Channel, Marketing, Marketing Budgets, Search Engine Optimization, AI Enablement, Communication, Generative AI

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Financial Management

    Skills you'll gain: Revenue Recognition, Peer Review, Credit Risk, Mergers & Acquisitions, Financial Analysis, Accrual Accounting, Financial Statements, Accruals, Cash Flows, Accounting, Corporate Finance, Financial Statement Analysis, Financial Accounting, Finance, Financial Modeling, Investments, Business Valuation, Financial Management, Portfolio Management, Risk Management

    4.7 stars, 7K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (7K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • G

    Google

    Foundations of Project Management

    Skills you'll gain: Project Management Life Cycle, Change Management, Project Management, Organizational Structure, Program Management, Project Planning, Strategic Thinking

    4.9 stars, 102K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (102K) · Beginner · Course · 1 - 4 Weeks

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • U

    Università Bocconi

    Food & Beverage Management

    Skills you'll gain: Food and Beverage, Market Dynamics, Business Strategy, Competitive Intelligence, Brand Management, Marketing

    4.8 stars, 5K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (5K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    S.P. Jain Institute of Management and Research

    Marketing Management

    Skills you'll gain: Product Strategy, Branding, Marketing Management, Product Lining, Marketing Planning, Consumer Behaviour, Product Lifecycle Management, Strategic Marketing, Marketing Strategies, Marketing Strategy and Techniques, Marketing Communications, Marketing, Target Audience, Integrated Marketing Communications, Marketing Channel, Communication Strategies

    4.8 stars, 37 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (37) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Alberta

    Software Product Management

    Skills you'll gain: Agile Software Development, Project Risk Management, Requirements Analysis, Agile Methodology, Kanban Principles, Risk Management, Requirements Elicitation, Sprint Retrospectives, Sprint Planning, Software Development Methodologies, Agile Product Development, Software Development, Risk Analysis, User Requirements Documents, Software Development Life Cycle, Scrum (Software Development), Backlogs, Product Management, Agile Project Management, Project Management

    4.7 stars, 12K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (12K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Minnesota

    Human Resource Management: HR for People Managers

    Skills you'll gain: Performance Management, Performance Appraisal, Talent Recruitment, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Talent Acquisition, Full Cycle Recruitment, Workforce Planning, Constructive Feedback, Recruitment, Human Resource Strategy, Human Resources, Recruitment Strategies, Employee Performance Management, Human Resources Management and Planning, Compensation Analysis, Job Analysis, People Management

    4.8 stars, 16K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (16K) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • C

    Columbia University

    Construction Project Management

    Skills you'll gain: Construction Management, Construction, Building Information Modeling, Environment Health And Safety, Project Schedules, Lean Methodologies, Work Breakdown Structure, Project Management, Project Management Life Cycle, Sustainability Standards, Project Design, Project Planning, Project Risk Management, Scheduling

    4.8 stars, 7.4K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (7.4K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Personal Branding: Stand Out and Succeed

    Skills you'll gain: Brand Strategy, Branding, Brand Management, Self-Awareness, Storytelling, Creativity

    4.7 stars, 171 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (171) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google

    Agile Project Management

    Skills you'll gain: Agile Project Management, Backlogs, Agile Methodology, User Story, Product Roadmaps, Coaching, Organizational Change, Problem Solving, Influencing

    4.8 stars, 15K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (15K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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