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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Popular Customer Journey Courses and Certifications


  • A

    Automatic Data Processing, Inc. (ADP)

    The Payroll Professional

    Skills you'll gain: Payroll, Payroll Administration, Payroll Processing, Compensation Management, Customer Service, Employee Engagement, Communication Strategies

    4.7 stars, 594 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (594) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Next-Gen Workplace Automation with GenAI

    Skills you'll gain: CrewAI, Prompt Engineering, Anthropic Claude, Email Automation, Generative AI, AI Orchestration, AI Workflows, ChatGPT, Responsible AI, AI Product Strategy, Agentic Workflows, Automation, AI Enablement, Workflow Management, Report Writing, Productivity, Innovation, Operational Efficiency, Performance Reporting, Customer Support

    4.4 stars, 493 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.4 (493) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of California, Davis

    Introduction to Google SEO

    Skills you'll gain: Search Engine Optimization, Persona Development, Web Analytics and SEO, Content Optimization, Target Audience, Branding, Target Market, Digital Marketing, Consumer Behaviour, User Research, Algorithms, Data Analysis, Business Reporting

    4.6 stars, 10K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (10K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Sales Excellence

    Skills you'll gain: Sales Territory Management, Sales Pipelines, Cold Calling, Regional Sales, Closing (Sales), Product Knowledge, Personalized Campaigns, Sales Presentations, Sales Strategy, Lead Generation, B2B Sales, Consultative Selling, Sales Prospecting, Microsoft Copilot, AI Personalization, Email Automation, Customer Relationship Management (CRM) Software, Generative AI, ChatGPT, Customer Engagement

    4.6 stars, 503 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.6 (503) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • H

    Harvard Business Review

    Strategic Decision-Making with Generative AI

    Skills you'll gain: Strategic Leadership, Strategic Decision-Making, Organizational Change, Business Leadership, Change Management, Strategic Thinking, Business Transformation, Organizational Strategy, Generative AI, Analysis, Leadership and Management, Customer Insights, Organizational Leadership, Leadership, Decision Support Systems, Data Synthesis, Business Analysis, Leadership Development, Team Leadership, Cross-Functional Team Leadership

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • N

    NVIDIA

    AI Infrastructure and Operations Fundamentals

    Skills you'll gain: Large Language Modeling, Artificial Intelligence and Machine Learning (AI/ML), MLOps (Machine Learning Operations), Artificial Intelligence, Cloud Management, Generative AI, AI Orchestration, Cloud Deployment, Infrastructure Architecture, Cloud Infrastructure, Cloud Computing, AI Workflows, Devops Tools, Data Infrastructure, AI literacy, Deep Learning, Information Technology Operations, Machine Learning, Network Infrastructure, Data Centers

    4.6 stars, 507 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (507) · Beginner · Course · 1 - 4 Weeks

    Status: Top AI program
    Top AI program
  • S

    Sage Publications

    Foundations of Brand Meaning and Equity

    Skills you'll gain: Brand Management, Brand Awareness, Branding, Brand Marketing, Brand Strategy, Marketing Psychology, Customer Insights, Data-Driven Marketing, Marketing Management, Digital Brand Strategy, Consumer Behaviour, User Research, Qualitative Research, Customer Engagement, Culture

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    SAP

    SAP Professional Fundamentals

    Skills you'll gain: Consulting, Relationship Management, Business Consulting, Management Consulting, Product Strategy, SAP Applications, Technical Consulting, Relationship Building, Project Management, Project Management Life Cycle, Consultative Approaches, Project Implementation, Agile Methodology, Company, Product, and Service Knowledge, Waterfall Methodology, Solution Delivery, Systems Thinking, Business Transformation, Design Thinking

    4.7 stars, 1.1K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (1.1K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Università Bocconi

    Food & Beverage Management

    Skills you'll gain: Food and Beverage, Food Services, Global Marketing, Market Dynamics, Business Strategy, Consumer Behaviour, Wholesaling, Value Propositions, Competitive Analysis, Competitive Intelligence, Brand Management, Market Opportunities, Growth Strategies, Branding, Marketing

    4.8 stars, 5K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (5K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Minnesota

    Software Development Lifecycle

    Skills you'll gain: User Story, Agile Software Development, Software Design Patterns, Design Thinking, Software Development Methodologies, Software Design, Agile Methodology, Agile Project Management, Process Mapping, Software Engineering, Kanban Principles, Kaizen Methodology, Software Development Life Cycle, Agile Product Development, Application Security, Security Architecture Review, Scrum (Software Development), Software Architecture, Software Quality (SQA/SQC), Requirements Analysis

    4.7 stars, 9.8K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (9.8K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Foundations of Effective Business Planning

    Skills you'll gain: Business Planning, Business Strategy, Business Strategies, Business Ethics, Competitive Analysis, Strategic Planning, Strategic Thinking, Competitive Intelligence, Strategic Marketing, Strategic Communication, Organizational Strategy, Market Intelligence, Market Analysis, Consumer Behaviour, Target Market, Customer Analysis, Market Research, Smart Goals, Goal Setting, Stakeholder Communications

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Virginia

    Agile Meets Design Thinking

    Skills you'll gain: Agile Product Development, User Story, Design Thinking, Product Improvement, Agile Methodology, Agile Software Development, Product Development, User Centered Design, User Research, Persona Development, Innovation, Product Management, Discussion Facilitation, Storytelling, Software Development, Testability

    4.7 stars, 3.6K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (3.6K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…404142…402

In summary, here are 10 of our most popular customer journey courses

  • The Payroll Professional: Automatic Data Processing, Inc. (ADP)
  • Next-Gen Workplace Automation with GenAI: Coursera
  • Introduction to Google SEO: University of California, Davis
  • Sales Excellence: Coursera
  • Strategic Decision-Making with Generative AI: Harvard Business Review
  • AI Infrastructure and Operations Fundamentals: NVIDIA
  • Foundations of Brand Meaning and Equity: Sage Publications
  • SAP Professional Fundamentals: SAP
  • Food & Beverage Management: Università Bocconi
  • Software Development Lifecycle: University of Minnesota

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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