• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.

Popular Digital Marketing Courses and Certifications


  • U

    Universidad de Palermo

    Dirección y Gestión de Negocios

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Human Resources, Business Process Management, Business Process, Branding, IT Management, Process Management, Brand Marketing, Marketing, Talent Management, Brand Management, Business Process Improvement, Marketing Management, Business Economics, Brand Strategy, Market Dynamics, Economics, Economic Development

    ★ 4.8 (3.2K) · Beginner · Specialization · 1 - 3 Months

  • U

    University at Buffalo

    Digital Manufacturing & Design

    Skills you'll gain: Manufacturing and Production, Digital Transformation, Manufacturing Processes, Manufacturing Operations, Production Process, Product Design, Automation, Digital Design, Digital Analysis, Safety and Security, Innovation, Advanced Analytics, Technology Roadmaps, Cybersecurity, Big Data

    ★ 4.7 (3.6K) · Beginner · Course · 1 - 4 Weeks

  • U

    Universitat Autònoma de Barcelona

    Competencias digitales. Herramientas de ofimática (Microsoft Word, Excel, Power Point)

    Skills you'll gain: Microsoft PowerPoint, Microsoft Word, Microsoft Excel, Microsoft Office, Spreadsheet Software, digital literacy, Automation, Data Entry, Computer Literacy, Information Technology, Document Management, Graphical Tools

    ★ 4.8 (6.6K) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create a Google Ads Search Campaign

    Skills you'll gain: Google Ads, Campaign Planning, Online Advertising, Search Engine Marketing, Campaign Management, Keyword Research, Marketing Budgets, Advertising Campaigns, Advertising, Pay Per Click Advertising, Marketing, Bidding, Digital Marketing, Paid media, Budget Management

    ★ 4.6 (725) · Beginner · Guided Project · Less Than 2 Hours

  • S

    Starweaver

    Grow with AI: Your AI-driven Growth Marketing strategy

    Skills you'll gain: AI Personalization, Personalized Campaigns, Marketing Strategies, Email Marketing, Data-Driven Marketing, Growth Strategies, Marketing Automation, Marketing Effectiveness, Strategic Marketing, AI Enablement, Marketing Analytics, Email Automation, Driving engagement, Data Ethics, Customer Engagement, Lead Generation, Customer experience improvement, Customer Insights, Customer Retention, Responsible AI

    ★ 4.6 (97) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Pricing Strategy Optimization

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Opportunities, Consumer Behaviour, Competitive Intelligence, Business Strategy, Strategic Marketing, Marketing Psychology, Cost Accounting, Customer Insights, Product Lining, Supply And Demand, Economics, Demand Planning, Presentations, Customer Analysis

    ★ 4.8 (937) · Beginner · Specialization · 3 - 6 Months

  • Q

    Queen Mary University of London

    Research Methodologies

    Skills you'll gain: Qualitative Research, Research Methodologies, Surveys, Science and Research, Data Collection, Focus Group, Research, Business Research, Market Research, Research Design, Sample Size Determination, Survey Creation, Interviewing Skills, Content Performance Analysis, Probability & Statistics, Case Studies

    ★ 4.7 (876) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Pennsylvania

    Gamification

    Skills you'll gain: Game Design, Project Design, Driving engagement, Social Impact, Employee Engagement, Motivational Skills, Positive Behavior Support, Psychology, Behavioral Economics, Marketing

    ★ 4.8 (2.4K) · Mixed · Course · 1 - 3 Months

  • E

    EDUCBA

    International Marketing Strategies and Global Trade

    Skills you'll gain: Global Marketing, Market Analysis, International Finance, Market Research, Consumer Behaviour, Market Intelligence, Marketing, Promotional Strategies, Culture, Business Management, Marketing Management, Strategic Marketing, Business Ethics, Market Opportunities, Marketing Planning, Legal Risk, Cultural Diversity, Marketing Strategies, Revenue Management, Economics

    Mixed · Course · 1 - 3 Months

  • S

    Simplilearn

    Affiliate Marketing Course

    Skills you'll gain: Email Marketing, Performance marketing, Product Promotion, Content Marketing, Online Advertising, Data-Driven Marketing, Social Media, Web Analytics, Blogs, Marketing Analytics, Professional Networking, Market Opportunities

    ★ 4 (14) · Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Learn English: Intermediate Grammar

    Skills you'll gain: Grammar, Vocabulary, English Language, Multimedia, Language Learning, Content Creation, Language Competency, Photo/Video Production and Technology, Writing, Electronic Media, Oral Comprehension, Digital Publishing

    ★ 4.8 (5.4K) · Intermediate · Specialization · 3 - 6 Months

  • I

    IBM

    Introduction to Software Engineering

    Skills you'll gain: Software Development Life Cycle, Software Architecture, Full-Stack Web Development, Software Design, Web Development, Software Development Methodologies, Software Design Patterns, Development Environment, Unified Modeling Language, Software Engineering, Web Applications, Software Development Tools, Software Development, Application Deployment, Programming Principles, Front-End Web Development, Web Language, Back-End Web Development, Software Documentation, Python Programming

    ★ 4.7 (4.7K) · Beginner · Course · 1 - 3 Months

1…434445…469

In summary, here are 10 of our most popular digital marketing courses

  • Dirección y Gestión de Negocios: Universidad de Palermo
  • Digital Manufacturing & Design: University at Buffalo
  • Competencias digitales. Herramientas de ofimática (Microsoft Word, Excel, Power Point): Universitat Autònoma de Barcelona
  • Create a Google Ads Search Campaign: Coursera
  • Grow with AI: Your AI-driven Growth Marketing strategy : Starweaver
  • Pricing Strategy Optimization: University of Virginia
  • Research Methodologies: Queen Mary University of London
  • Gamification: University of Pennsylvania
  • International Marketing Strategies and Global Trade: EDUCBA
  • Affiliate Marketing Course: Simplilearn

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok