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  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Intelligence and Performance Analytics

    Skills you'll gain: Google Analytics, Marketing Analytics, Pivot Tables And Charts, Looker (Software), Performance Reporting, Marketing Effectiveness, Tableau Software, Performance Measurement, Marketing Budgets, Power BI, Marketing, Digital Marketing, Content Marketing, Marketing Channel, Search Engine Optimization, Brand Marketing, Social Media Marketing, Email Marketing, Generative AI, AI Enablement

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Azure Monitoring and Analytics Fundamentals

    Skills you'll gain: System Monitoring, Dashboard Creation, Event Monitoring, Microsoft Azure, Application Performance Management, Continuous Monitoring, Cloud Management, Performance Tuning, Virtual Machines, Incident Management, Query Languages, Resource Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Python Data Products for Predictive Analytics

    Skills you'll gain: Model Evaluation, Model Deployment, Supervised Learning, Feature Engineering, Predictive Modeling, Data Processing, Data Manipulation, Predictive Analytics, MLOps (Machine Learning Operations), Statistical Machine Learning, Web Frameworks, Classification Algorithms, Machine Learning Methods, Model Training, Data Visualization, Statistical Modeling, Interactive Data Visualization, Design Thinking, Machine Learning, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    309 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Brand Equity, Analytics & Marketing Intelligence

    Skills you'll gain: Surveys, Brand Awareness, Pivot Tables And Charts, Brand Management, Marketing Analytics, Branding, Dashboard Creation, Google Analytics, Looker (Software), Business Intelligence, Stakeholder Communications, Market Research, Key Performance Indicators (KPIs), Financial Forecasting, Data Storytelling, Tableau Software, Power BI, Forecasting, Regression Analysis, SQL

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Design Thinking for the Greater Good: Innovation in the Social Sector

    Skills you'll gain: Design Thinking, Journey Mapping, Stakeholder Engagement, Innovation, Prototyping, Stakeholder Analysis, Brainstorming, Storytelling, Human Centered Design, Social Impact, Ideation, Creativity, Service Design, Design Research, Problem Solving, Complex Problem Solving, Patient-centered Care, Data Visualization

    4.7
    Rating, 4.7 out of 5 stars
    ·
    425 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Analytics in the Public Sector with R

    Skills you'll gain: Data Visualization, Exploratory Data Analysis, Statistical Visualization, Plot (Graphics), Statistical Analysis, Data Presentation, Policy Analysis, Research, and Development, Ggplot2, Program Evaluation, Policy Analysis, Surveys, Data Ethics, R (Software), Data Analysis, Tidyverse (R Package), R Programming, Statistical Methods, Public Policies, Case Studies, Political Sciences

    4.6
    Rating, 4.6 out of 5 stars
    ·
    125 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Predictive Analytics: Apply, Analyze & Interpret

    Skills you'll gain: Regression Analysis, Predictive Modeling, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Analytics, Data Analysis Software, Predictive Analytics, Data Analysis, Minitab, Statistical Methods, Statistical Software, Statistical Modeling, Advanced Analytics, Forecasting, Analysis, Statistics, Probability & Statistics, Data-Driven Decision-Making, Case Studies

    5
    Rating, 5 out of 5 stars
    ·
    10 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Master Excel Advanced Functions and Analytics

    Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Visualization, Interactive Data Visualization, Dashboard, Forecasting, Analytics, Advanced Analytics, Business Analytics, Data Analysis, Data Validation, Analysis, Data Entry, Data Management, Data Integrity, Data Security, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    37 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Analytics, Law, and Athlete Representation

    Skills you'll gain: Performance Analysis, Law, Regulation, and Compliance, Data-Driven Decision-Making, Data Analysis, Regulation and Legal Compliance, Analytics, Labor Law, Data Management, Contract Management, Decision Making, Contract Negotiation, Negotiation, Relationship Building, Ethical Standards And Conduct, Business Ethics, Operations Management

    5
    Rating, 5 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    SEL for Students: A Path to Social Emotional Well-Being

    Skills you'll gain: Program Evaluation, Formal Learning, Childhood Education and Development, Program Standards, Education and Training, Child Development, Empathy & Emotional Intelligence, Curriculum Planning, Training Programs, Goal Setting, Self-Awareness, Emotional Intelligence, Pedagogy, Social Skills, Human Development, Empathy

    4.8
    Rating, 4.8 out of 5 stars
    ·
    325 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SAS

    Getting Started with SAS Visual Analytics

    Skills you'll gain: SAS (Software), Data Quality, Data Analysis, Exploratory Data Analysis, Data Cleansing, Data Wrangling, Virtual Environment, Data Manipulation, Interactive Data Visualization, Data Access, Statistical Reporting, Data Validation, Statistical Visualization, Data Transformation, Statistical Programming

    4.7
    Rating, 4.7 out of 5 stars
    ·
    890 reviews

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Business Analytics Graduate Certificate

    Skills you'll gain: Business Strategy, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Agile Methodology, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Data Storytelling, Internal Controls

    Credit offered

    Graduate Certificate · 6 - 12 Months

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In summary, here are 10 of our most popular social media analytics courses

  • Market Intelligence and Performance Analytics: Coursera
  • Azure Monitoring and Analytics Fundamentals: Microsoft
  • Python Data Products for Predictive Analytics: University of California San Diego
  • Brand Equity, Analytics & Marketing Intelligence: Coursera
  • Design Thinking for the Greater Good: Innovation in the Social Sector: University of Virginia
  • Data Analytics in the Public Sector with R: University of Michigan
  • Predictive Analytics: Apply, Analyze & Interpret: EDUCBA
  • Master Excel Advanced Functions and Analytics: EDUCBA
  • Analytics, Law, and Athlete Representation: The State University of New York
  • SEL for Students: A Path to Social Emotional Well-Being: University of Colorado Boulder

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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