Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.

University of Maryland, College Park
Skills you'll gain: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Marketing Channel, Marketing Analytics, Online Advertising, Customer Engagement, Marketing Effectiveness, Data Ethics, AI Personalization, Social Media Campaigns, Business-To-Consumer, Digital Marketing, Marketing Strategies
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Verbal Communication Skills, Writing, Enthusiasm, Cultural Responsiveness, Cultural Diversity, Active Listening, Empathy, Business Communication, Professionalism, Professional Development, Interpersonal Communications, Communication, Relationship Building, Public Speaking, Constructive Feedback, Branding, Smart Goals, Proactivity, Growth Mindedness
Beginner · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Internal Communications, Promotional Strategies, Business Planning, Event Management, Stakeholder Management, Stakeholder Analysis, Proposal Development, Brand Management, Brand Strategy, Case Studies, Business Development, Advertising
Beginner · Course · 1 - 3 Months

O.P. Jindal Global University
Skills you'll gain: Economics, Game Theory, Economic Development, Market Dynamics, Socioeconomics, Behavioral Economics, Business Economics, Policy Analysis, Public Policies, Decision Making, Market Analysis, Consumer Behaviour, Supply And Demand, Analysis, Cost Benefit Analysis, Strategic Decision-Making, Competitive Analysis, Production Planning, Critical Thinking, Resource Allocation
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Workplace inclusivity, Diversity and Inclusion, Self-Awareness, Decision Making, Cultural Diversity, Culture, Empathy
Beginner · Course · 1 - 4 Weeks

Università di Napoli Federico II
Skills you'll gain: Political Sciences, Policy Analysis, Social Sciences, Systems Thinking, Governance, World History, Research Methodologies, Case Studies
Beginner · Course · 1 - 4 Weeks

Tecnológico de Monterrey
Skills you'll gain: Branding, Marketing Planning, Strategic Marketing, Brand Awareness, Brand Management, Social Media, Marketing, Social Media Marketing, Marketing Strategies, Persona Development, Professional Development, Professional Networking, Goal Setting, Content Creation, Value Propositions, Entrepreneurship, Innovation, Competitive Analysis
Beginner · Course · 1 - 4 Weeks

MathWorks
Skills you'll gain: Computer Vision, Anomaly Detection, Image Analysis, Matlab, Deep Learning, Artificial Neural Networks, Unsupervised Learning, Application Deployment, PyTorch (Machine Learning Library), Data Visualization, Artificial Intelligence and Machine Learning (AI/ML), Machine Learning Methods, Predictive Modeling, Data Synthesis, Performance Tuning, Data Analysis, Classification And Regression Tree (CART), Data Validation, Data Processing, Medical Imaging
Beginner · Specialization · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Marketing, Customer experience strategy (CX), Marketing Strategy and Techniques, Target Market, Digital Marketing, Customer Insights, Content Strategy, Marketing Management, Brand Strategy, Agile Methodology, Storytelling, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Compassion, Philanthropy, Positivity, Empathy, Cultural Diversity, Cultural Sensitivity, Self-Awareness, Decision Making, Planning, Behavioral Economics, Research
Beginner · Course · 1 - 4 Weeks

O.P. Jindal Global University
Skills you'll gain: Public Policies, Policy Development, Policy Analysis, Political Sciences, Economics, Policy, and Social Studies, Advocacy, Environmental Policy, Behavioral Economics, Public Administration, Program Evaluation, Ethical Standards And Conduct, Governance, Systems Thinking
Build toward a degree
Beginner · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence
Beginner · Specialization · 3 - 6 Months