Viral marketing courses can help you learn audience targeting, content creation, social media strategies, and campaign analysis. You can build skills in crafting compelling narratives, leveraging influencers, and analyzing engagement metrics to optimize outreach. Many courses introduce tools like social media analytics platforms, email marketing software, and content management systems, which help you implement strategies effectively and measure their impact on audience growth.

University of Pennsylvania
Skills you'll gain: Human Capital, Employee Retention, Workforce Development, Human Resource Strategy, Employee Training, Digital Transformation, Organizational Strategy, Employee Engagement, Supply Chain Management, E-Commerce, Customer experience strategy (CX), Supply Chain, Retail Store Operations, Brand Strategy, Talent Management, Brand Management, Branding, Retail Sales, Performance Management, Analytics
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Stakeholder Communications, Customer Relationship Management (CRM) Software, Customer Analysis, Brand Awareness, HubSpot CRM, User Feedback, Customer Retention, Customer Engagement, Customer Service, Content Marketing, Marketing Analytics, Brand Marketing, Email Marketing, Social Media Marketing, Google Analytics, Digital Marketing, Performance Measurement, Search Engine Optimization, AI Enablement, Generative AI
Intermediate · Course · 1 - 3 Months

Skills you'll gain: LinkedIn, Interviewing Skills, Web Presence, Brand Management, Branding, Professional Networking, Marketing, Marketing Analytics, Storytelling, Portfolio Management, Content Marketing, Search Engine Optimization, Social Media Marketing, Email Marketing, Digital Marketing, AI Enablement
Intermediate · Course · 1 - 4 Weeks
Madecraft
Skills you'll gain: Email Marketing, Copywriting, Newsletters, Business Writing, Persuasive Communication, Customer Engagement, Content Performance Analysis, Writing, Driving engagement, Storytelling, Content Creation, Marketing Analytics, Content Marketing, Communication Strategies, Blogs, Lead Generation, Target Audience, Business Metrics, Customer Retention, Marketing Strategies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Consumer Behaviour, Advertising, Marketing Psychology, Global Marketing, Persuasive Communication, Customer Analysis, Marketing Communications, Cultural Diversity, Communication Strategies, Brand Loyalty, Culture, Social Sciences, Branding, Human Learning, Influencing, Sociology, Strategic Communication, Learning Theory, Decision Making, Socioeconomics
Mixed · Course · 1 - 3 Months

Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Content Strategy, Content Optimization, Content Creation, Web Content, Digital Marketing, Content Marketing, Marketing, Web Analytics, Multimedia, Digital Marketing Tools, Business Planning, Public Relations, Media Relations, Continuous Monitoring
Beginner · Course · 3 - 6 Months

University of California, Davis
Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Content Optimization, Digital Marketing, Content Strategy, Marketing, Customer Analysis, Earned Media, Content Creation, Social Media, User Experience
Intermediate · Course · 1 - 4 Weeks
University of Pennsylvania
Skills you'll gain: Game Design, Project Design, Driving engagement, Social Impact, Employee Engagement, Motivational Skills, Positive Behavior Support, Psychology, Behavioral Economics, Marketing
Mixed · Course · 1 - 3 Months

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Performance Analysis, Innovation, Business Transformation, Private Equity, Driving engagement, People Development, Marketing Analytics, Talent Pipelining, FinTech, Talent Management, Talent Sourcing, Mergers & Acquisitions, Owned Media, Organizational Structure, Entrepreneurship, AI Personalization, Global Marketing, Business Operations, Business Management, Marketing and Public Relations
Beginner · Specialization · 1 - 3 Months
Madecraft
Skills you'll gain: Professional Networking, Productivity, Time Management, Social Media Strategy, Relationship Building, Social Media, Growth Mindedness, Resilience, Negotiation, LinkedIn, Customer Relationship Management, Social Media Marketing, Positivity, Employee Engagement, Sales Prospecting, Prioritization, Overcoming Obstacles, Empowerment, Promotional Strategies, Personal Development
Beginner · Specialization · 3 - 6 Months
Skills you'll gain: Agentic systems, Agentic Workflows, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Risk Management, Business Process Automation, Generative AI, Business Strategy, Automation, Data Strategy, Process Improvement, Large Language Modeling, Process Improvement and Optimization, Data Ethics, Process Optimization, Operational Efficiency, Customer Service, User Experience, Marketing
Mixed · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Innovation, New Product Development, Product Development, Root Cause Analysis, Market Analysis, Consumer Behaviour, Case Studies, Value Propositions, Risk Analysis, Risk Mitigation, Overcoming Objections, Marketing Psychology
Mixed · Course · 1 - 4 Weeks