• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Media Buying

Results for "media buying"


  • N

    Northwestern University

    The Importance of Listening

    Skills you'll gain: Social Media Analytics, Real Time Data, Social Media Content, Data Collection, Social Media, Social Media Marketing, Big Data, Marketing Analytics, Crisis Management, Data-Driven Marketing, Analytics, Social Media Strategy, Content Strategy, Text Mining, Data-Driven Decision-Making

    ★ 4.7 (1.6K) · Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Digital Content Planning and Management

    Skills you'll gain: Content Development and Management, Content Management, Digital Content, Target Audience, Content Strategy, Web Content, Content Management Systems, Content Performance Analysis, Digital Assets, Content Creation, Content Marketing, Content Scheduling, Governance, Audit Planning, Customer Analysis, Asset Management, Auditing

    ★ 4.7 (90) · Beginner · Course · 1 - 3 Months

  • F

    Fundação Instituto de Administração

    Comunicação Digital e Consumidores

    Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Marketing Communications, Marketing Planning, Target Market, Strategic Marketing, Digital Transformation, Digital Marketing, Customer Analysis, Digital Communications, Digital Marketing Tools, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Sales: Understand Subtle Buying Signals To Close More Deals

    Skills you'll gain: Closing (Sales), Consultative Selling, Selling Techniques, Active Listening, Customer Relationship Building, Sales Process, General Sales Practices, Non-Verbal Communication, Overcoming Objections, Rapport Building, Consumer Behaviour

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Washington

    Social Media Data Analytics

    Skills you'll gain: Social Media Analytics, Text Mining, Unstructured Data, Quantitative Research, Data Visualization, Statistical Analysis, Data Presentation, Data Analysis, Statistical Methods, Data Mining, Correlation Analysis, R (Software), Application Programming Interface (API), R Programming, Regression Analysis, Data Collection, Web Services, Scripting, Python Programming

    ★ 4.1 (298) · Intermediate · Course · 1 - 4 Weeks

  • I

    IESE Business School

    The Role of the Media

    Skills you'll gain: Oral Expression, Media Relations, Public Speaking, Media and Communications, Communication Strategies, Strategic Communication, Media Strategy, Verbal Communication Skills, Public Relations, Digital Media Strategy, Digital Marketing, Communication, Marketing Communications, Marketing and Public Relations, Non-Verbal Communication, Journalism, Storytelling

    ★ 4.9 (34) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Working with the Media

    Skills you'll gain: Press Releases, Media Relations, Public Relations, Crisis Management, Marketing and Public Relations, Strategic Communication, Journalism, Branding, Communication Strategies, Storytelling

    ★ 4.6 (105) · Beginner · Course · 1 - 3 Months

  • M

    Michigan State University

    Gathering and Developing the News

    Skills you'll gain: Interviewing Skills, Journalism, Research, Investigation, Ethical Standards And Conduct, Data Collection, Rapport Building, Electronic Media, Diversity Awareness

    ★ 4.7 (510) · Mixed · Course · 1 - 4 Weeks

  • R

    Real Madrid Graduate School Universidad Europea

    The Future of Sports Media and Challenges Ahead

    Skills you'll gain: Media and Communications, Augmented and Virtual Reality (AR/VR), Revenue Management, Innovation, Brand Management, Content Strategy, Augmented Reality, New Product Development, Digital Transformation, Storytelling, Marketing Strategy and Techniques, Trend Analysis, Sustainability Reporting, People Analytics, Metadata Management, Game Theory, Digital Design, Artificial Intelligence, Open Source Technology, 3D Modeling

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    The Social Media Landscape

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Content, Marketing Communications, Target Audience, Strategic Communication, Media Strategy, Brand Marketing, Media and Communications, Brand Strategy, Brand Management, Advertising, Stakeholder Communications, Shared Media, Social Media Analytics, Persuasive Communication, Content Creation, Digital Marketing

    Intermediate · Course · 1 - 4 Weeks

  • Y

    Yonsei University

    International Entertainment and Sports Marketing

    Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Marketing Strategies, Innovation, Brand Strategy, Business Strategies, Storytelling

    ★ 4.7 (497) · Mixed · Course · 1 - 4 Weeks

  • M

    Michigan State University

    Journalism, the future, and you!

    Skills you'll gain: Journalism, Media and Communications, International Relations, Ethical Standards And Conduct, Decision Making, Media Relations, Storytelling, Safety and Security, Content Creation, Digital Publishing, Accountability

    ★ 4.7 (382) · Beginner · Course · 1 - 3 Months

1…678…180

In summary, here are 10 of our most popular media buying courses

  • The Importance of Listening: Northwestern University
  • Digital Content Planning and Management: University of Illinois Urbana-Champaign
  • Comunicação Digital e Consumidores: Fundação Instituto de Administração
  • Sales: Understand Subtle Buying Signals To Close More Deals: Alex Genadinik
  • Social Media Data Analytics: University of Washington
  • The Role of the Media : IESE Business School
  • Working with the Media: University of Colorado Boulder
  • Gathering and Developing the News: Michigan State University
  • The Future of Sports Media and Challenges Ahead: Real Madrid Graduate School Universidad Europea
  • The Social Media Landscape: University of Colorado Boulder

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok