• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Management

Marketing Management Courses

Marketing management courses can help you learn strategic planning, market analysis, brand development, and customer relationship management. You can build skills in digital marketing tactics, campaign management, and data analytics to measure campaign effectiveness. Many courses introduce tools like Google Analytics, CRM software, and social media platforms, showing how these resources can enhance your marketing strategies and improve engagement with target audiences.

Popular Marketing Management Courses and Certifications


  • C

    Coursera

    Crea Anuncios para las Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Video Editing, Social Media Content, Social Media, Instagram, Social Media Marketing, Social Media Management, Graphic and Visual Design Software, Facebook, Content Creation, Advertising, Animations, Shared Media, Graphic Design, Graphic and Visual Design, Design, User Accounts

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    Intro to Model Context Protocol (MCP)

    Skills you'll gain: Model Context Protocol, AI Workflows, AI Integrations, Generative AI Agents, Tool Calling, OpenAI API, Agentic Workflows, Anthropic Claude, Context Management, Real Time Data, Debugging, Artificial Intelligence and Machine Learning (AI/ML), Servers, Artificial Intelligence, Data Access, Generative AI, Interoperability, Server Administration

    3.1
    Rating, 3.1 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Learn to Code with Ruby

    Skills you'll gain: Ruby (Programming Language), File I/O, Object Oriented Programming (OOP), Ruby on Rails, Debugging, Test Tools, Application Design, Code Reusability, Programming Principles, Test Case, Software Documentation, Development Environment, Integrated Development Environments, Computer Programming, Data Structures, Apple Xcode, Web Development, Software Installation, Technical Documentation, Computational Logic

    4.4
    Rating, 4.4 out of 5 stars
    ·
    18 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Sales Toolkit with Generative AI

    Skills you'll gain: Prompt Engineering, Data Ethics, AI Personalization, Personalized Service, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Sales Prospecting, Selling Techniques, Microsoft Copilot, Sales Process, Law, Regulation, and Compliance, Sales Presentations, Sales Operations, Responsible AI, Verbal Communication Skills, Prospecting and Qualification, Sales Enablement, Email Automation

    Advanced · Professional Certificate · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Cambridge

    Finance for Non-finance Professionals

    Skills you'll gain: Financial Acumen, Financial Controls, Variance Analysis, Business Mathematics, Financial Forecasting, Cost Benefit Analysis, Capital Budgeting, Financial Management, Financial Analysis, Budget Management, Financial Modeling, Financial Reporting, Financial Statement Analysis, Cost Estimation, Financial Statements, Return On Investment, Accounting, Budgeting, Microsoft Excel

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Sensors for a Carbon Free World

    Skills you'll gain: Electrical Power, Power Electronics, Electrical Systems, Electrical Equipment, Torque (Physics), Electronic Components, Electric Power Systems, Basic Electrical Systems, Electrical Engineering, Semiconductors, Engineering, Scientific, and Technical Instruments, Mechanical Engineering, Plant Operations and Management, Electronics, Engineering Calculations, High Voltage, Machine Controls, Electronics Engineering, Energy and Utilities, Thermal Management

    4.4
    Rating, 4.4 out of 5 stars
    ·
    96 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Exploiting and Securing Vulnerabilities in Java Applications

    Skills you'll gain: Open Web Application Security Project (OWASP), Authentications, Exploit development, Penetration Testing, Security Strategy, Vulnerability Scanning, Security Testing, Application Security, Vulnerability Assessments, Code Review, Vulnerability Management, Secure Coding, Authorization (Computing), Exploitation techniques, Java, Security Controls, Java Programming, Patch Management, Dependency Analysis, Docker (Software)

    4.4
    Rating, 4.4 out of 5 stars
    ·
    67 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Product Strategy: Lifecycle, Data Insights, Collaboration

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Product Management, Product Marketing, New Product Development, Case Studies, Team Oriented, Market Data, Initiative and Leadership, Data-Driven Decision-Making, Cross-Functional Collaboration, Digital Media Strategy, Strategic Decision-Making, Communication, Strategic Thinking, Innovation, Market Analysis, Data Analysis

    3.9
    Rating, 3.9 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Product and Service Development: Empathy Mapping with Miro

    Skills you'll gain: Customer Analysis, New Product Development, Persona Development, Customer Insights, Product Strategy, Product Development, Design Thinking, Business Planning, Business Strategy, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    33 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Data-Driven Leadership: Capstone Project

    Skills you'll gain: Data-Driven Decision-Making, Data Literacy, Critical Thinking, Digital Analysis, Storytelling, Data Storytelling, Leadership Studies, Organizational Leadership, Strategic Leadership, Leadership, Strategic Decision-Making, Leadership Development, Organizational Effectiveness, Organizational Structure, Leadership and Management, Agile Methodology, Professional Development, Portfolio Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    105 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    DaVinci Resolve 19 Masterclass: Video Editing Basics

    Skills you'll gain: Video Editing, Animations, Timelines, Motion Graphics, Post-Production, Videography, Video Production, Photo/Video Production and Technology, System Configuration, Editing, Data Import/Export, Color Matching, File Management, Performance Tuning

    4.1
    Rating, 4.1 out of 5 stars
    ·
    27 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de los Andes

    Constructores de Paz

    Skills you'll gain: Conflict Management, Self-Awareness, Interpersonal Communications, Personal Development, Emotional Intelligence, Empathy, Student-Centred Learning, Compassion, Honesty, Journals, Mindfulness

    4.8
    Rating, 4.8 out of 5 stars
    ·
    232 reviews

    Beginner · Course · 1 - 3 Months

1…637638639…834

In summary, here are 10 of our most popular marketing management courses

  • Crea Anuncios para las Redes Sociales con Canva: Coursera
  • Intro to Model Context Protocol (MCP): Scrimba
  • Learn to Code with Ruby: Packt
  • Microsoft Sales Toolkit with Generative AI: Microsoft
  • Finance for Non-finance Professionals: University of Cambridge
  • Sensors for a Carbon Free World: University of Colorado Boulder
  • Exploiting and Securing Vulnerabilities in Java Applications: University of California, Davis
  • Product Strategy: Lifecycle, Data Insights, Collaboration: Coursera
  • Product and Service Development: Empathy Mapping with Miro: Coursera
  • Data-Driven Leadership: Capstone Project: University of Glasgow

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok