Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.
University of Michigan
Skills you'll gain: Feature Engineering, Model Evaluation, Applied Machine Learning, Supervised Learning, Scikit Learn (Machine Learning Library), Predictive Modeling, Machine Learning Methods, Machine Learning, Model Training, Model Optimization, Machine Learning Algorithms, Unsupervised Learning, Python Programming, Classification Algorithms, Artificial Neural Networks
Intermediate · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Spreadsheet Software, Financial Modeling, Predictive Modeling, Regression Analysis, Statistical Modeling, Data Modeling, Excel Formulas, Risk Modeling, Business Modeling, Simulation and Simulation Software, Operations Research, Microsoft Excel, Google Sheets, Probability Distribution, Analysis, Forecasting, Predictive Analytics, Risk Analysis, Statistical Methods, Cash Flow Forecasting
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Content Performance Analysis, Marketing Analytics, Web Analytics and SEO, Conversion Funnel Analysis, Campaign Management, Marketing Effectiveness, Performance marketing, Digital Marketing, Marketing Automation, Data-Driven Marketing, Search Engine Optimization, Digital Analysis, Search Engine Marketing, Marketing Budgets, Performance Analysis, Cross-Channel Marketing, Digital Advertising, Customer Relationship Management (CRM) Software, Keyword Research, Media Planning
Beginner · Course · 1 - 3 Months

Lund University
Skills you'll gain: Sustainable Business, Sustainable Design, Sustainable Development, Sustainable Systems, Corporate Sustainability, Environmental Resource Management, Environment and Resource Management, Strategic Sourcing, Materials Management, Business Modeling, Supply Management, Drive Engagement, Environmental Issue, Social Impact, Environmental Policy, Resource Utilization, Business Analysis, Innovation, Policy Analysis, Policy Development
Beginner · Course · 1 - 3 Months
Skills you'll gain: Data Wrangling, Exploratory Data Analysis, Database Design, Data Presentation, Ggplot2, Data Visualization Software, Data Visualization, Relational Databases, Statistical Visualization, Data Collection, Predictive Modeling, Statistical Analysis, Rmarkdown, Data Analysis, Model Evaluation, Shiny (R Package), SQL, R (Software), Data Manipulation, Web Scraping
Beginner · Specialization · 3 - 6 Months

Advancing Women in Tech
Skills you'll gain: Product Management, Product Roadmaps, Product Strategy, Product Requirements, Product Planning, New Product Development, Product Lifecycle Management, Product Development, Market Share, Competitive Analysis, Oral Expression, Competitive Intelligence, Market Opportunities, Customer experience strategy (CX), Customer Insights, Customer Analysis, Market Intelligence, Verbal Communication Skills, Innovation, B2B Sales
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Equities, Private Equity, Business Valuation, Cash Flows, Investment Banking, Risk Analysis, Financial Modeling, Capital Budgeting, Competitive Analysis, Risk Modeling, Financial Analysis, Finance, Investment Management, Portfolio Risk, Analysis, Market Analysis, Working Capital, Risk Management Framework, Estimation, Multi-Factor Authentication
Mixed · Course · 1 - 3 Months

Caltech
Skills you'll gain: Environmental Science, Chemistry, Analytical Chemistry, Mechanics, Microbiology
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Meta Ads Manager, Marketing Analytics, Data-Driven Marketing, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Marketing Planning, Statistical Inference, Marketing Strategy and Techniques, Statistical Software, Sampling (Statistics), A/B Testing, Data Collection, Marketing, Analytics, Performance marketing, Web Analytics
Intermediate · Specialization · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Finance, Capital Budgeting, Portfolio Management, Equities, Corporate Finance, General Finance, Return On Investment, Financial Analysis, Portfolio Risk, Business Valuation, Financial Market, Securities (Finance), Investment Management, Market Dynamics, Investments, Cash Flows
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing Management, Marketing, Strategic Marketing, Marketing Strategies, Consumer Behaviour, Marketing Channel, Cross-Channel Marketing, Global Marketing, Digital Transformation, Case Studies, digital literacy, Digital Marketing, Business Strategy, Innovation
Build toward a degree
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: UI/UX Research, User Research, Design Research, User Interface (UI), User Interface (UI) Design, Usability Testing, Prototyping, User Interface and User Experience (UI/UX) Design, Usability, Interactive Design, User Acceptance Testing (UAT), User Experience Design, User Experience, Human Computer Interaction, User Centered Design, Graphic and Visual Design, Persona (User Experience), Ideation, Design, UI/UX Strategy
Intermediate · Specialization · 3 - 6 Months