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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • C

    Coursera

    Construye una campaña de e-mail marketing con Mailchimp

    Skills you'll gain: Email Marketing, Driving engagement, Campaign Management, Target Audience, Personalized Campaigns, Strategic Communication, Content Marketing, Customer Engagement, Marketing Communications, Campaign Planning, Marketing

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to use influencer marketing to grow instagram business

    Skills you'll gain: Instagram, Strategic Marketing, Marketing Strategies, Content Creation, Campaign Planning, Marketing, Content Marketing, Brand Marketing, Promotional Strategies, Social Media Content, Social Media, Drive Engagement, Social Media Management, Social Media Marketing, Influencing, Business

    2.3
    Rating, 2.3 out of 5 stars
    ·
    7 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Facebook Marketing And Facebook Ads To Get More Engagement

    Skills you'll gain: Facebook, Meta Ads Manager, Copywriting, Social Media Marketing, Social Media, Social Media Strategy, Social Media Content, Instagram, Social Media Management, Marketing, Social Media Campaigns, Driving engagement, Advertising Campaigns, Event Marketing, Digital Advertising, Drive Engagement, Promotional Strategies, Content Creation, Advertising, Customer Engagement

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    App Development With AI. Plus, App Marketing And Monetization - 2026

    Skills you'll gain: Instagram, TikTok, Debugging, Keyword Research, Podcasting, Video Production, Vibe coding, Prototyping, Social Media Content, Social Media Management, Shared Media, Social Media Marketing, Search Engine Optimization, Copywriting, Mobile Development, Paid media, Business Planning, Mobile Development Tools, Earned Media, Other Mobile Programming Languages

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Create an A/B web page marketing test with Google Optimize

    Skills you'll gain: A/B Testing, Google Analytics, Experience Design, Web Analytics, User Experience, Content Optimization, Web Content, Target Audience, Test Tools, Content Performance Analysis, Personalized Campaigns, Marketing, Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Bluesky Marketing - Grow With This Latest Social Media Site

    Skills you'll gain: Drive Engagement, Web Presence, Brand Marketing, Product Promotion, Brand Awareness, Product Marketing, Social Media Marketing, Social Media Content, Social Media, Social Media Strategy, Content Creation, Promotional Strategies, Marketing, Driving engagement, Branding, User Feedback, Promotions and Campaigns

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Yelp Marketing: Organic Yelp Ranking & Ads For Local Search

    Skills you'll gain: Growth Strategies, Advertising Campaigns, Marketing Strategies, Search Engine Marketing, Advertising, Marketing, Content Optimization, Digital Advertising, Lead Generation, Web Presence

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    ABM - Account Based Marketing To Get The Biggest 5% Clients

    Skills you'll gain: Lead Generation, Search Engine Optimization, Account Strategy, Keyword Research, Prospecting and Qualification, Sales Prospecting, Upselling, B2B Sales, Sales Strategy, Marketing Strategy and Techniques, Sales Process, Content Marketing, Demand Generation, Personalized Campaigns, Content Creation

    Mixed · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Content Optimization, Digital Marketing Tools

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    G

    Goldman Sachs

    Fundamentos de las Ventas y el Marketing con Goldman Sachs 10,000 Women

    Skills you'll gain: Marketing Effectiveness, Digital Marketing Tools, Marketing, Brand Marketing, Sales Process, Marketing Strategies, Sales Strategy, Marketing Planning, Value Propositions, Sales, Sales Development, Marketing Communications, Digital Marketing, Marketing Analytics, Branding, Brand Management, Growth Strategies, Business Metrics, Performance Metric, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    231 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment utiliser le marketing d'influence pour developper votre entreprise Instagram

    Skills you'll gain: Instagram, Marketing Strategies, Content Creation, Marketing Communications, Content Marketing, Social Media Content, Marketing, Social Media Marketing, Social Media, Influencing, Social Media Strategy, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer un tableau de bord d'analyse marketing à l'aide de Hubspot

    Skills you'll gain: Marketing Analytics, Dashboard, HubSpot CRM, Digital Marketing Tools, Management Reporting, Marketing, Performance Reporting, Business Strategy, Leadership and Management

    Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular product marketing courses

  • Construye una campaña de e-mail marketing con Mailchimp: Coursera
  • How to use influencer marketing to grow instagram business: Coursera
  • Facebook Marketing And Facebook Ads To Get More Engagement: Alex Genadinik
  • App Development With AI. Plus, App Marketing And Monetization - 2026: Alex Genadinik
  • Create an A/B web page marketing test with Google Optimize: Coursera
  • Bluesky Marketing - Grow With This Latest Social Media Site: Alex Genadinik
  • Yelp Marketing: Organic Yelp Ranking & Ads For Local Search: Alex Genadinik
  • ABM - Account Based Marketing To Get The Biggest 5% Clients: Alex Genadinik
  • Search Engine Optimization (SEO) with Squarespace: Coursera
  • Fundamentos de las Ventas y el Marketing con Goldman Sachs 10,000 Women: Goldman Sachs

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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