Performance marketing courses can help you learn digital advertising strategies, conversion rate optimization, search engine marketing, and social media advertising. You can build skills in data analysis, audience targeting, and crafting compelling ad copy. Many courses introduce tools like Google Ads, Facebook Ads Manager, and analytics platforms to help you track campaign performance and optimize your marketing efforts.

Duke University
Skills you'll gain: Business Analytics, Business Metrics, Analytics, Business Process Improvement, Process Improvement, Business Intelligence, Digital Analysis, Data Analysis Software, Business Process, Tableau Software, Business Analysis, Performance Measurement, Data Analysis, Key Performance Indicators (KPIs), Web Analytics, Performance Metric, Data-Driven Decision-Making, Data Strategy, Digital Transformation, Decision Making
★ 4.6 (8.5K) · Mixed · Course · 1 - 3 Months

Skills you'll gain: Web Analytics, Google Analytics, Web Analytics and SEO, Data Collection, Conversion Funnel Analysis, Data Quality, Digital Analysis, Analytics, Marketing Analytics, Dashboard Creation, Data-Driven Decision-Making, Data Validation, Data Analysis, Data Capture, Business Analytics, Dashboard, Digital Marketing, Digital Media Strategy, Market Analysis, Marketing Planning
Beginner · Course · 1 - 4 Weeks

Indian School of Business
Skills you'll gain: Financial Statements, Peer Review, Financial Statement Analysis, Financial Trading, Balance Sheet, Portfolio Management, Portfolio Risk, Securities Trading, Income Statement, Data Collection, Market Liquidity, Financial Market, Investment Management, Financial Analysis, Performance Analysis, Market Dynamics, Performance Measurement, Accruals, Return On Investment, Accrual Accounting
★ 4.2 (2.7K) · Beginner · Specialization · 3 - 6 Months

Meta
Skills you'll gain: React Native, Jest (JavaScript Testing Framework), Version Control, User Research, UI/UX Research, Usability Testing, Unix Commands, Restful API, Git (Version Control System), Persona (User Experience), GitHub, Interaction Design, SQL, User Experience Design, User Interface and User Experience (UI/UX) Design, Mobile Development, Design Research, React.js, Web Development Tools, Javascript
★ 4.6 (11K) · Beginner · Specialization · 3 - 6 Months

Amazon Web Services
Skills you'll gain: AWS Identity and Access Management (IAM), Infrastructure as Code (IaC), Command-Line Interface, Amazon CloudWatch, Identity and Access Management, AWS CloudFormation, Root Cause Analysis, Amazon DynamoDB, Customer Relationship Building, Network Troubleshooting, Amazon Web Services, Customer Relationship Management, Software Architecture, IT Automation, Linux Commands, Cloud Computing, Web Applications, Information Technology, Customer Service, Software Development
★ 4.8 (6.8K) · Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Process Modeling, Process Mapping, Business Process Modeling, Process Analysis, Business Analysis, Data Storytelling, Business Analysis Tools, Business Process Improvement, Feasibility Studies, Systems Analysis, Stakeholder Analysis, Process Optimization, Requirements Management, Business Systems Analysis, Systems Design, Communication Planning, Test Planning, Information Technology, Database Management, Agile Methodology
★ 4.7 (4.9K) · Beginner · Professional Certificate · 3 - 6 Months

University at Buffalo
Skills you'll gain: Model Based Systems Engineering, Peer Review, Programmable Logic Controllers, Systems Engineering, Product Lifecycle Management, Intrusion Detection and Prevention, Security Controls, Performance Measurement, Collaborative Software, Control Systems, Continuous Monitoring, Anomaly Detection, Manufacturing and Production, Machine Controls, Incident Response, Digital Transformation, Cyber Attacks, Vulnerability Assessments, Cybersecurity, Manufacturing Operations
★ 4.6 (7.1K) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies
★ 4.5 (225) · Beginner · Specialization · 3 - 6 Months

Johns Hopkins University
Skills you'll gain: R (Software), Statistical Analysis, R Programming, Statistical Programming, Statistical Methods, Data Analysis, Debugging, Simulations, Program Development, Programming Principles, Software Installation, Data Structures, Performance Tuning, Data Import/Export
★ 4.5 (22K) · Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Cloud Platforms, Collaborative Software, Technology Strategies, Cloud Infrastructure, Enterprise Application Management, Digital Transformation, Cybersecurity, Cyber Security Strategy, Virtual Teams, Digital Marketing, Marketing Automation, Digital Marketing Tools, Customer Engagement, Data Integration, Business Transformation, Enterprise Resource Planning, Telecommuting, Recruitment, General Networking, Professional Networking
Mixed · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Search Engine Optimization, Keyword Research, Web Analytics and SEO, Content Optimization, Digital Marketing, Content Strategy, Marketing, Customer Analysis, Earned Media, Content Creation, Social Media, User Experience
★ 4.8 (3.7K) · Intermediate · Course · 1 - 4 Weeks

IESE Business School
Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Market, Finance, Corporate Finance, Income Statement, Accounting, Financial Management, Cash Flows, Balance Sheet, Financial Acumen, Accrual Accounting, Financial Accounting, Cash Management, Financial Data, Capital Budgeting, Corporate Accounting, Management Accounting, Financial Analysis, General Finance
★ 4.8 (6.5K) · Beginner · Specialization · 3 - 6 Months