• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Segmentation

Customer Segmentation Courses

Customer segmentation courses can help you learn demographic analysis, psychographic profiling, and behavioral segmentation strategies. You can build skills in data interpretation, targeted marketing, and customer journey mapping. Many courses introduce tools like Google Analytics and customer relationship management (CRM) software, that support analyzing customer data and implementing effective segmentation strategies.

Popular Customer Segmentation Courses and Certifications


  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Applications of Copilot in the Workplace

    Skills you'll gain: Microsoft Copilot, Microsoft 365, Personalized Campaigns, Sales Enablement, Marketing Automation, Marketing Operations, Customer experience improvement, Generative AI, Business Process Automation, Data-Driven Marketing, Campaign Management, AI Security, Sales Process, Sales Strategy, Customer Service, Business Metrics, AI Personalization, Customer Support, AI Integrations, Critical Thinking

    4.5
    Rating, 4.5 out of 5 stars
    ·
    51 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Estrategia de precios

    Skills you'll gain: Product Strategy, Revenue Management, Strategic Marketing, Marketing Psychology, Market Dynamics, Gross Profit, Profit and Loss (P&L) Management, Cost Estimation, Consumer Behaviour, Customer Analysis, Market Research, Customer Insights, Sales, Competitive Analysis, Market Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    376 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Design Thinking: Insights to Inspiration

    Skills you'll gain: Design Thinking, Innovation, User Research, Design Research, Human Centered Design, Project Scoping, Planning, Project Planning, Growth Mindedness, User Feedback, Strategic Thinking, Qualitative Research, Interviewing Skills, Customer Insights, Empathy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    154 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Meta

    WhatsApp Business Platform for Developers

    Skills you'll gain: Quality Monitoring, Cloud API, Application Programming Interface (API), Cloud Hosting, Webhook Security, Account Management, Business Communication, Data Migration

    4.5
    Rating, 4.5 out of 5 stars
    ·
    107 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Human Factors in AI

    Skills you'll gain: Responsible AI, Data Ethics, Experience Design, User Experience Design, Human Centered Design, Human Factors, Decision Intelligence, Information Privacy, Design Thinking, Machine Learning, Ethical Standards And Conduct, Law, Regulation, and Compliance, Automation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    244 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Creating a Free Business Page with Blogger

    Skills you'll gain: Blogs, Content Performance Analysis, Google Analytics, Web Analytics, Promotional Strategies, Customer Engagement, Social Media Marketing, Social Media Analytics, Social Media, Customer Relationship Building, Content Marketing, Content Creation, Content Management Systems, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    293 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Developing a Marketing Mix for Growth

    Skills you'll gain: Product Lining, Communication Planning, Product Strategy, Marketing, Product Assortment, Integrated Marketing Communications, Strategic Marketing, Marketing Management, Product Lifecycle Management, Product Planning, Marketing Planning, Marketing Communications, Advertising, Marketing Strategies, Marketing Channel, Advertising Campaigns, Consumer Behaviour, Promotional Strategies, Market Opportunities, Writing

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    736 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Preparing for Google Cloud Certification: Cloud Data Engineer Professional Certificate en Español

    Skills you'll gain: Google Cloud Platform, Data Lakes, Data Pipelines, Dataflow, Data Processing, Apache Spark, Model Deployment, Big Data, Tensorflow, Systems Design, Extract, Transform, Load, Apache Hadoop, Data Infrastructure, Real Time Data, Data Integration, Data Warehousing, Metadata Management, Data Architecture, Data Migration, Unstructured Data

    4.7
    Rating, 4.7 out of 5 stars
    ·
    817 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    T

    Tecnológico de Monterrey

    Desarrollo rápido de productos innovadores para mercados emergentes

    Skills you'll gain: New Product Development, Design Thinking, Product Development, Storyboarding, Innovation, Conceptual Design, Product Design, Consumer Behaviour, Ideation, User Research, Market Opportunities, Prototyping, Product Improvement, Needs Assessment, Design Research, Human Centered Design, Customer Analysis, Solution Design, Functional Design, Market Trend

    4.5
    Rating, 4.5 out of 5 stars
    ·
    429 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Ciencia de datos​

    Skills you'll gain: Data Visualization, Data Ethics, Data Integration, Exploratory Data Analysis, Statistical Hypothesis Testing, Interactive Data Visualization, Statistical Visualization, Predictive Modeling, Correlation Analysis, Classification And Regression Tree (CART), Data Quality, Data Wrangling, Data Science, Jupyter, Data Analysis, Data Preprocessing, Statistical Machine Learning, Data Transformation, Supervised Learning, Machine Learning Methods

    4.7
    Rating, 4.7 out of 5 stars
    ·
    582 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    ¿Cómo construir mi modelo de negocio?

    Skills you'll gain: Strategic Partnership, Business Modeling, Value Propositions, New Business Development, Resource Allocation, Target Market, Business Planning, Revenue Management, Performance Metric, Business Strategy, Market Opportunities, Customer Analysis, User Feedback, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    437 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Intel

    AI Essentials

    Skills you'll gain: Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, AI literacy, Automation, Responsible AI, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
    ·
    773 reviews

    Beginner · Course · 1 - 4 Weeks

1…727374…266

In summary, here are 10 of our most popular customer segmentation courses

  • Applications of Copilot in the Workplace: Microsoft
  • Estrategia de precios: IE Business School
  • Design Thinking: Insights to Inspiration: University of Virginia
  • WhatsApp Business Platform for Developers: Meta
  • Human Factors in AI: Duke University
  • Creating a Free Business Page with Blogger: Coursera
  • Developing a Marketing Mix for Growth: University of Illinois Urbana-Champaign
  • Preparing for Google Cloud Certification: Cloud Data Engineer Professional Certificate en Español: Google Cloud
  • Desarrollo rápido de productos innovadores para mercados emergentes: Tecnológico de Monterrey
  • Ciencia de datos​: Universidad de los Andes

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok