Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Skills you'll gain: NoSQL, Data Warehousing, SQL, Apache Hadoop, Extract, Transform, Load, Apache Airflow, Data Security, Linux Commands, Data Migration, Database Design, Data Governance, MySQL, Database Administration, Apache Spark, Data Pipelines, Apache Kafka, Database Management, Bash (Scripting Language), Data Store, Data Architecture
Beginner · Professional Certificate · 3 - 6 Months

Microsoft
Skills you'll gain: Multimedia, Microsoft PowerPoint, Microsoft Excel, Excel Formulas, Microsoft Word, Microsoft 365, Data Visualization, Presentations, Spreadsheet Software, Collaborative Software, Microsoft Office, Productivity Software, Data Import/Export, Microsoft Windows, Editing, Document Management, Technical Documentation, Writing, Computer Literacy, Web Content Accessibility Guidelines
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, Business Ethics, Risk Analysis, SAS (Software), Compliance Training, Data Integrity, Human Centered Design, Accountability, Analytics, Diversity and Inclusion, Information Privacy, Data Governance
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Marketing Analytics, Video Production, Social Media Marketing, Business Marketing, Marketing Channel, Customer Engagement, Gmail, Target Audience, Content Creation
Beginner · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Data Manipulation, Data Cleansing, Data Wrangling, Data Import/Export, Data Collection, Data Management, Web Scraping, R Programming, MySQL, SQL, Application Programming Interface (API)
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: UI/UX Research, Usability Testing, Persona (User Experience), Interaction Design, User Experience Design, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, Design Research, User Centered Design, User Interface (UI) Design, Figma (Design Software), Design Elements And Principles, Wireframing, Web Design, Prototyping, Front-End Web Development
Beginner · Course · 1 - 3 Months

Skills you'll gain: Pandas (Python Package), Pivot Tables And Charts, Data Manipulation, Data Import/Export, NumPy, Time Series Analysis and Forecasting, Business Reporting, Jupyter, Data Wrangling, Microsoft Excel, Data Transformation, Matplotlib, Data Analysis, Data Cleansing, Analytics, Data Processing, Management Reporting, Business Analytics, Python Programming, Numerical Analysis
Beginner · Specialization · 1 - 3 Months

Universidad Austral
Skills you'll gain: Digital Marketing, Customer Relationship Management, Social Media Marketing, Marketing Analytics, Marketing Strategies, Web Analytics, Digital Advertising, Marketing, Sales Process, Business Analytics, Search Engine Marketing, Media Strategy, Email Marketing, Search Engine Optimization, Content Performance Analysis, Analytics, Target Audience, Data-Driven Decision-Making
Beginner · Course · 1 - 4 Weeks

DeepLearning.AI
Skills you'll gain: Generative AI, Large Language Modeling, Prompt Engineering, PyTorch (Machine Learning Library), Python Programming, Applied Machine Learning, Scalability, Natural Language Processing, Responsible AI, Machine Learning, Reinforcement Learning, Performance Tuning
Intermediate · Course · 1 - 4 Weeks
University of Michigan
Skills you'll gain: Application Deployment, Django (Web Framework), Application Development, Web Development, Web Applications, Back-End Web Development, Database Design, Data Modeling, Authentications, User Accounts, Relational Databases, Data Validation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Simple Object Access Protocol (SOAP), Development Environment, Hibernate (Java), Systems Architecture, Back-End Web Development, Service Oriented Architecture, Eclipse (Software), Authentications
Beginner · Course · 1 - 4 Weeks

EDHEC Business School
Skills you'll gain: Investment Management, Portfolio Management, Text Mining, Applied Machine Learning, Asset Management, Network Analysis, Data Visualization Software, Financial Data, Market Data, Unstructured Data, Web Scraping, Machine Learning, Social Network Analysis, Advanced Analytics, Financial Market, Financial Analysis, Financial Modeling, Return On Investment, Risk Analysis, Risk Management
Beginner · Specialization · 3 - 6 Months