• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • A B Testing

A/B Testing Courses

A/B testing courses can help you learn experimental design, statistical analysis, and user behavior insights. You can build skills in hypothesis formulation, result interpretation, and optimizing conversion rates. Many courses introduce tools like Google Optimize, Optimizely, and Adobe Target, which facilitate the implementation of tests and analysis of outcomes, allowing you to apply your skills in real-world marketing and product development scenarios.

Popular A/B Testing Courses and Certifications


  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Probabilistic Graphical Models: A Compact Introduction

    Skills you'll gain: Bayesian Network, Bayesian Statistics, Network Model, Artificial Intelligence and Machine Learning (AI/ML), Decision Intelligence, Predictive Modeling, Markov Model, Statistical Modeling, Statistical Inference, Graph Theory, Sampling (Statistics), Algorithms

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    SAE Institute México

    Introducción a la Producción y Apreciación musical

    Skills you'll gain: Musical Composition, Music Theory, Music, Post-Production, Media Production

    4.4
    Rating, 4.4 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Curiosity: A Necessary Ingredient for Successful Innovation

    Skills you'll gain: Curiosity, Design Thinking, Persona Development, Innovation, Customer Analysis, Target Audience, Creative Problem-Solving, Customer Insights, Market Research, Entrepreneurship, User Feedback, Customer Engagement, Problem Solving, Communication, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Sales Training: Techniques for a Human-Centric Sales Process

    Skills you'll gain: Closing (Sales), Booking (Sales), Overcoming Objections, Sales Process, Selling Techniques, Sales Prospecting, HubSpot CRM, Sales, Prospecting and Qualification, General Sales Practices, Sales Strategy, Customer Relationship Management (CRM) Software, Customer Relationship Management, Lead Generation, Negotiation, Business Writing, LinkedIn, Value Propositions, Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    540 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Create a Virtual Private Cloud (VPC) Using AWS

    Skills you'll gain: Virtual Machines, Cloud Security, Public Cloud, Amazon Web Services, Scalability, Virtual Networking, Private Cloud, Cloud Computing Architecture, Cloud Platforms, Cloud Computing, Cloud Infrastructure, Cloud Services, Cloud Deployment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    174 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Create a Facebook Shop in Commerce Manager

    Skills you'll gain: Facebook, User Accounts, Product Assortment, Account Management, E-Commerce, Social Media Management, Social Media, Merchandising, Payment Processing, Digital Publishing, Payment Systems

    3.9
    Rating, 3.9 out of 5 stars
    ·
    21 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Conduct a 5 Whys Analysis in Miro

    Skills you'll gain: Brainstorming, Root Cause Analysis, Collaborative Software, Ideation, Business Analysis, Problem Management, Design Thinking, Business Process Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    31 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Securing a Cloud SQL for PostgreSQL Instance

    Skills you'll gain: Cloud Security, PostgreSQL, Database Administration, Google Cloud Platform, Authentications, Security Controls, Database Management, Identity and Access Management, Key Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    8 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    N

    Niel Asher Education

    Foundations of Yoga: Building a Strong Practice

    Skills you'll gain: Meditation & Breathwork, Rehabilitation, Clinical Practices, Exercise Therapy, Physical Therapy, Stress Management, Mobility Assistance, Adaptive Equipment, Manual Therapy, Health And Wellness Coaching, Occupational Therapy, Occupational Safety And Health, Health Education, Health Promotion, Mental Health, Health Care, Mental and Behavioral Health, Mental Health Therapies, Mental and Behavioral Health Specialties, Mental Health Diseases and Disorders

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Create a Glossary in Microsoft Word 365

    Skills you'll gain: Technical Documentation, Technical Writing, Document Management, Technical Communication, Writing, Microsoft Office, Editing, Business Writing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Managing a Remote Team Workspace in Clockify

    Skills you'll gain: Team Management, Team Performance Management, People Management, Project Management Software, Collaborative Software, Telecommuting, Time Management, Project Management, Payroll Processing, Management Reporting, Product Demonstration, Billing, Leadership

    4.9
    Rating, 4.9 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Leadership Style and Building a High-Performance Team

    Skills you'll gain: Executive Presence, Succession Planning, Team Performance Management, Team Management, Organizational Structure, Diversity and Inclusion, Delegation Skills, Diversity Equity and Inclusion Initiatives, People Development, Organizational Leadership, Engineering Management, Team Building, People Management, Diversity Awareness, Leadership and Management, Team Leadership, Telecommuting, Organizational Effectiveness, Professional Development, Leadership

    4.5
    Rating, 4.5 out of 5 stars
    ·
    21 reviews

    Beginner · Course · 1 - 3 Months

1…747576…834

In summary, here are 10 of our most popular a/b testing courses

  • Probabilistic Graphical Models: A Compact Introduction: Coursera
  • Introducción a la Producción y Apreciación musical: SAE Institute México
  • Curiosity: A Necessary Ingredient for Successful Innovation: Arizona State University
  • Sales Training: Techniques for a Human-Centric Sales Process: HubSpot Academy
  • Create a Virtual Private Cloud (VPC) Using AWS: Coursera
  • Create a Facebook Shop in Commerce Manager: Coursera
  • Conduct a 5 Whys Analysis in Miro: Coursera
  • Securing a Cloud SQL for PostgreSQL Instance: Google Cloud
  • Foundations of Yoga: Building a Strong Practice: Niel Asher Education
  • Create a Glossary in Microsoft Word 365: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok