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  • Search Engine Marketing

Search Engine Marketing Courses

Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Popular Search Engine Marketing Courses and Certifications


  • U

    University of Virginia

    Leading the Modern Day Business

    Skills you'll gain: Design Thinking, Digital Transformation, Creative Problem-Solving, New Product Development, Ideation, Business Transformation, Product Management, IT Management, Product Development, Technology Strategies, Agile Product Development, Innovation, Creativity, Strategic Thinking, Information Technology Architecture, Thought Leadership, Business Strategy, Leadership and Management, Marketing, Storytelling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    21K reviews

    Beginner · Specialization · 3 - 6 Months

  • I

    IESE Business School

    Foundations of Management

    Skills you'll gain: Value Propositions, Brand Management, Financial Statements, Customer Analysis, Marketing, Financial Statement Analysis, Branding, Strategic Leadership, Leadership Development, Business Analytics, Income Statement, Business Analysis, Intercultural Competence, Financial Analysis, Accounting, Financial Management, Financial Acumen, Cash Management, Leadership, Finance

    4.8
    Rating, 4.8 out of 5 stars
    ·
    5.6K reviews

    Beginner · Specialization · 3 - 6 Months

  • G

    Google

    Make the Sale: Build, Launch, and Manage E-commerce Stores

    Skills you'll gain: Order Fulfillment, Online Advertising, E-Commerce, Order Delivery, Order Processing, Order Management, Google Ads, Digital Advertising, General Sales Practices, Customer experience improvement, Market Research, Marketing, Retail Management, Advertising Campaigns, Sales, Retail Store Operations, Shipping and Receiving, Marketing Strategies, Market Trend, Campaign Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Agile Project Management

    Skills you'll gain: Agile Project Management, Backlogs, Agile Software Development, Agile Methodology, User Story, Sprint Planning, Agile Product Development, Product Roadmaps, Sprint Retrospectives, Coaching, Team Management, Organizational Change, Prioritization, Problem Solving, Influencing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Bestseller
    Bestseller
    I

    IBM

    IBM Business Intelligence (BI) Analyst

    Skills you'll gain: Dashboard, Extract, Transform, Load, Data Storytelling, Data Visualization, Dashboard Creation, Database Design, Presentations, Data Presentation, Descriptive Statistics, IBM DB2, Business Intelligence, Data Visualization Software, Statistical Hypothesis Testing, Tableau Software, Relational Databases, Database Systems, Statistical Visualization, IBM Cognos Analytics, Interactive Data Visualization, Excel Formulas

    4.7
    Rating, 4.7 out of 5 stars
    ·
    16K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • C

    Coursera

    AI-Enhanced Email Marketer with MailChimp, Gmail and Outlook

    Skills you'll gain: Email Marketing, A/B Testing, Campaign Planning, Key Performance Indicators (KPIs), Newsletters, Email Automation, Campaign Management, Stakeholder Communications, Marketing Analytics, Copywriting, Data-Driven Marketing, Dashboard Creation, Business Metrics, Marketing Automation, LinkedIn, Marketing Communications, Marketing Planning, Marketing, Data Analysis, Generative AI Agents

    Beginner · Specialization · 3 - 6 Months

  • Status: Job Skills
    Job Skills
    I

    IBM

    IBM Java Developer

    Skills you'll gain: Software Development Life Cycle, Cloud-Native Computing, Software Architecture, Hibernate (Java), Database Design, Responsive Web Design, Docker (Software), Containerization, Git (Version Control System), GitHub, Object Oriented Programming (OOP), CI/CD, Restful API, Data Ethics, Java Programming, Model Deployment, Version Control, Database Management, Software Development, Software Design

    4.6
    Rating, 4.6 out of 5 stars
    ·
    7.6K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Pennsylvania

    Customer Analytics

    Skills you'll gain: Data-Driven Marketing, Customer Analysis, Data-Driven Decision-Making, Descriptive Analytics, Marketing Analytics, Predictive Analytics, Customer Insights, Advanced Analytics, Business Analytics, Analytics, Predictive Modeling, Customer Data Management, Consumer Behaviour, Data Collection, Model Optimization, Revenue Management, Regression Analysis, Business Marketing, Correlation Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    12K reviews

    Mixed · Course · 1 - 3 Months

  • G

    Google Cloud

    Google Cloud Fundamentals: Core Infrastructure

    Skills you'll gain: Google Cloud Platform, Cloud Infrastructure, Prompt Engineering, Kubernetes, Prompt Engineering Tools, Containerization, Infrastructure As A Service (IaaS), Prompt Patterns, Cloud Platforms, Cloud Storage, Cloud Services, Identity and Access Management, Application Deployment, Virtual Machines, Cloud-Native Computing, Virtual Networking, Cloud Computing, Cloud Management, Application Development, Cloud Deployment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    49K reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google

    From Likes to Leads: Interact with Customers Online

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Paid media, Social Media Management, Social Media Content, Social Media Campaigns, Content Creation, Drive Engagement, Digital Media Strategy, Content Performance Analysis, Content Scheduling, Driving engagement, Digital Advertising, Advertising Campaigns, Customer Engagement, Brand Awareness, Advertising, Brand Management, Marketing Analytics, Branding

    4.8
    Rating, 4.8 out of 5 stars
    ·
    4K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Facebook Content Creator Pro

    Skills you'll gain: Content Performance Analysis, Video Production, Content Scheduling, Meta Ads Manager, Writing, Social Media Analytics, Canva (Software), Facebook, Content Creation, Storytelling, Data-Driven Marketing, Copywriting, Online Advertising, Videography, Persona Development, Photography, Marketing Analytics, Social Media, Content Strategy, ChatGPT

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • I

    IBM

    Generative AI for Mobile App Developers

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Generative AI, Generative Model Architectures, Data Ethics, Generative AI Agents, AI Personalization, Mobile Development, AI powered creativity, Software Design Documents, Software Design, Prompt Engineering Tools, Anthropic Claude, Mobile Development Tools, LLM Application, AI literacy, iOS Development, Machine Learning Software, Software Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Advanced · Specialization · 3 - 6 Months

1…767778…375

In summary, here are 10 of our most popular search engine marketing courses

  • Leading the Modern Day Business: University of Virginia
  • Foundations of Management: IESE Business School
  • Make the Sale: Build, Launch, and Manage E-commerce Stores: Google
  • Agile Project Management: Google
  • IBM Business Intelligence (BI) Analyst: IBM
  • AI-Enhanced Email Marketer with MailChimp, Gmail and Outlook: Coursera
  • IBM Java Developer: IBM
  • Customer Analytics: University of Pennsylvania
  • Google Cloud Fundamentals: Core Infrastructure: Google Cloud
  • From Likes to Leads: Interact with Customers Online: Google

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