• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • E

    EDUCBA

    Analyze Corporate Banking Products & Strategies

    Skills you'll gain: Banking, Project Finance, Banking Services, Cash Management, Commercial Banking, Commercial Lending, Working Capital, Corporate Finance, Lending and Underwriting, Loans, Financial Services, Relationship Management, Financial Management, Financial Analysis, Corporate Strategy, Cash Flows, Customer Relationship Management, Environmental Social And Corporate Governance (ESG), Business Relationship Management, Hedge Accounting

    ★ 5 (11) · Mixed · Course · 1 - 4 Weeks

  • W

    Wesleyan University

    Creative Writing: The Craft of Setting and Description

    Skills you'll gain: Storytelling, Writing, Creativity

    ★ 4.7 (1.4K) · Mixed · Course · 1 - 4 Weeks

  • S

    SkillsBooster Academy

    Social Media Marketing with AI

    Skills you'll gain: Social Media Campaigns, Campaign Management, Social Media Marketing, AI powered creativity, Social Media Content, Content Creation, Social Media Strategy, Social Media Management, Advertising Campaigns, Prompt Engineering, Data-Driven Marketing, Generative AI, Social Media Analytics, Digital Marketing Campaigns, Campaign Planning, Responsible AI, Artificial Intelligence, Google Gemini, ChatGPT, Microsoft Copilot

    Beginner · Course · 1 - 3 Months

  • É

    École Polytechnique Fédérale de Lausanne

    Interest Rate Models

    Skills you'll gain: Portfolio Risk, Derivatives, Financial Market, Risk Modeling, Securities (Finance), Futures Exchange, Risk Management, Investments, Financial Modeling, Market Data, Portfolio Management, Mathematical Modeling, Finance, Probability, Statistical Modeling, Estimation, Applied Mathematics

    ★ 4.5 (197) · Advanced · Course · 1 - 3 Months

  • S

    Skillshare

    YouTube Channel Growth: Use ChatGPT to Level Up Your Content

    Skills you'll gain: Responsible AI, ChatGPT, AI powered creativity, Prompt Engineering, AI literacy, Artificial Intelligence, Video Production, Copywriting, Content Creation, Keyword Research, Ideation, Search Engine Optimization, Content Optimization, Content Strategy, Data Security

    Beginner · Course · 1 - 4 Weeks

  • Y

    Yale University

    The Psychology of Negotiation: How to Find Elegant Trades

    Skills you'll gain: Negotiation, Price Negotiation, Conflict Management, General Sales Practices, Selling Techniques, Sales, Persuasive Communication, Communication, Closing (Sales), Collaboration, Value Propositions, Team Collaboration, Strategic Thinking, Behavioral Economics, Psychology, Active Listening

    ★ 5 (12) · Beginner · Course · 1 - 3 Months

  • W

    Wesleyan University

    Suicide Prevention

    Skills you'll gain: Preventative Care, Public Health and Disease Prevention, Research, Crisis Intervention, Research Methodologies, Epidemiology, Mental and Behavioral Health, Behavioral Health, Mental Health Diseases and Disorders, Science and Research, General Science and Research, Public Health, Mental Health, Mental Health Therapies

    ★ 4.7 (325) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Strategic Innovation: Building and Sustaining Innovative Organizations

    Skills you'll gain: Strategic Decision-Making, Team Management, Technology Strategies, Strategic Thinking, Business Modeling, People Management, Innovation, Decision Making, Organizational Strategy, Product Lifecycle Management, Business Strategy, New Business Development, Intellectual Property, Strategic Partnership, Value Propositions, Commercialization, Competitive Analysis, Market Dynamics, Creativity

    ★ 4.8 (1.3K) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Virginia

    Customer Value in Pricing Strategy

    Skills you'll gain: Revenue Management, Global Marketing, Consumer Behaviour, Marketing Psychology, Customer Insights, Customer Analysis, Case Studies, Market Research, Behavioral Economics, Decision Making, Analysis

    ★ 4.8 (375) · Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Real Estate Finance & Credit Analysis

    Skills you'll gain: Lending and Underwriting, Real Estate, Property and Real Estate, Commercial Lending, Financial Statement Analysis, Financial Statements, Project Finance, Income Statement, Credit Risk, Financial Modeling, Commercial Real Estate, Financial Analysis, Real Estate Sales, Cash Flow Forecasting, Profit and Loss (P&L) Management, Loans, Lease Contracts, Cash Flows, Risk Analysis, Cost Estimation

    Mixed · Course · 1 - 4 Weeks

  • I

    IE Business School

    Implementación del Marketing Mix

    Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Advertising Campaigns, Customer experience strategy (CX), Peer Review, Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Campaign Planning, Marketing, Communication Planning, Market Dynamics, Marketing Psychology, Revenue Management, Retail Management, Marketing Channel, Retail Store Operations

    ★ 4.8 (1.9K) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Pennsylvania

    Social Impact Strategy: Tools for Entrepreneurs and Innovators

    Skills you'll gain: Social Impact, Design Thinking, Performance Measurement, Innovation, Entrepreneurship, Business Modeling, Strategic Thinking, Ideation, Program Evaluation, Organizational Structure, Needs Assessment, Growth Strategies, Competitive Analysis, Market Analysis, Product Testing

    ★ 4.8 (1.5K) · Beginner · Course · 1 - 4 Weeks

1…838485…412

In summary, here are 10 of our most popular market research courses

  • Analyze Corporate Banking Products & Strategies: EDUCBA
  • Creative Writing: The Craft of Setting and Description: Wesleyan University
  • Social Media Marketing with AI: SkillsBooster Academy
  • Interest Rate Models: École Polytechnique Fédérale de Lausanne
  • YouTube Channel Growth: Use ChatGPT to Level Up Your Content: Skillshare
  • The Psychology of Negotiation: How to Find Elegant Trades: Yale University
  • Suicide Prevention: Wesleyan University
  • Strategic Innovation: Building and Sustaining Innovative Organizations: University of Illinois Urbana-Champaign
  • Customer Value in Pricing Strategy: University of Virginia
  • Real Estate Finance & Credit Analysis: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok