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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Product Management Certification

    Skills you'll gain: New Product Development, Product Management, Product Development, Innovation, Product Lifecycle Management, Product Roadmaps, Product Planning, Product Strategy, Project Management Life Cycle, Product Design, Product Marketing, Stakeholder Engagement, Stakeholder Management, Competitive Analysis, Product Testing, Communication Planning, Project Planning, Business Strategy, Registration, Leadership

    4.6
    Rating, 4.6 out of 5 stars
    ·
    624 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Competitive Messaging & Content

    Skills you'll gain: Prompt Engineering, Competitive Analysis, Product Marketing, Prompt Engineering Tools, Content Strategy, Keyword Research, Content Marketing, Content Creation, Product Strategy, Content Optimization, Content Development and Management, Competitive Intelligence, Market Analysis, Search Engine Optimization, Go To Market Strategy, Market Intelligence, Target Audience, Company, Product, and Service Knowledge, Generative AI Agents, Value Propositions

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Introducción a las redes sociales. Sus objetivos y métricas.

    Skills you'll gain: Social Media, Social Media Marketing, Social Media Strategy, Social Media Management, Social Network Analysis, Social Media Analytics, Digital Media Strategy, Media and Communications, Marketing, Global Marketing, Media Strategy, Customer Engagement, Consumer Behaviour

    4.4
    Rating, 4.4 out of 5 stars
    ·
    2.6K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Campaign Execution and Automation

    Skills you'll gain: Conversion Funnel Analysis, Campaign Planning, Campaign Management, Marketing Automation, Generative AI Agents, Digital Marketing Campaigns, Marketing Operations, Advertising Campaigns, Marketing Planning, Personalized Campaigns, Social Media Campaigns, Go To Market Strategy, Cross-Channel Marketing, Content Performance Analysis, Paid media, Plan Execution, Pay Per Click Advertising, Performance Analysis, Integrated Marketing Communications, LinkedIn

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Customer Intelligence

    Skills you'll gain: Customer Insights, Customer Analysis, Customer Data Management, Data-Driven Marketing, Customer Relationship Management (CRM) Software, Customer Relationship Management, Marketing Analytics, Customer Engagement, Target Audience, Customer experience improvement, Personalized Campaigns, Data Integration, Email Marketing, Web Analytics, Driving engagement, Data Governance, Digital Analysis, Performance Measurement, Data Storytelling, Data Modeling

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    C

    Coursera

    Analyze Competitors: Product Gaps and Strategic Risks

    Skills you'll gain: Competitive Analysis, Data-Driven Decision-Making, Risk Analysis, Risk Mitigation, Risk Management Framework, Competitive Intelligence, Risk Management, Gap Analysis, Strategic Thinking, Research Reports, Market Analysis, Analysis, Business Strategy, Product Strategy, Benchmarking, Case Studies, Data Visualization, Strategic Prioritization

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Start the UX Design Process: Empathize, Define, and Ideate

    Skills you'll gain: User Experience Design, User Experience, Persona (User Experience), Web Content Accessibility Guidelines, User Story, UI/UX Research, User Centered Design, Design Thinking, User Research, Human Factors, Human Centered Design, Ideation, Competitive Analysis, Solution Design, Persona Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Data Preparation & Infrastructure

    Skills you'll gain: Data Cleansing, Marketing Operations, Marketing Analytics, Data Preprocessing, Data Manipulation, Data Quality, Data Transformation, Data Wrangling, Data Synthesis, Data Mapping, Google Analytics, Code Review, Data Validation, Cross-Channel Marketing, Data Integrity, Software Technical Review, Verification And Validation, SQL, Data Modeling, Data Analysis

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    G

    Google

    Project Execution: Running the Project

    Skills you'll gain: Quality Management, Project Closure, Team Management, Project Management, Product Quality (QA/QC), Project Management Life Cycle, Quality Assessment, Quality Assurance, Team Leadership, Project Controls, Project Implementation, Issue Tracking, Team Building, Project Coordination, Leadership and Management, Project Management Software, Project Risk Management, Data Storytelling, Risk Management, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Business Value and Project Management

    Skills you'll gain: Agile Methodology, Organizational Change, Revenue Recognition, Agile Project Management, Organizational Structure, Organizational Leadership, Accrual Accounting, Financial Statements, Project Planning, Organizational Strategy, Accruals, Business Ethics, Change Management, Sprint Planning, Waterfall Methodology, Cash Flows, Financial Statement Analysis, Cost Management, Financial Accounting, Project Management

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of California, Irvine

    Human Resources Analytics

    Skills you'll gain: Data Storytelling, People Analytics, Data Presentation, Employee Relations, Human Resource Strategy, Human Resource Management, Performance Metric, Data Strategy, Employee Training, Dashboard, Business Metrics, Employee Engagement, Business Analysis, Employee Retention, Data Analysis, Training and Development, Compensation and Benefits, Compensation Strategy, Talent Recruitment, Mental Health

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    SEO Analytics Essentials

    Skills you'll gain: Search Engine Optimization, Search Engine Marketing, Web Analytics, Content Optimization, Keyword Research, Content Performance Analysis, Digital Analysis, Marketing Analytics, Content Strategy, Strategic Prioritization, Business Metrics, Prioritization, Content Development and Management, Competitive Analysis, Gap Analysis, Market Opportunities, Applied Machine Learning

    Beginner · Course · 1 - 4 Weeks

1…868788…529

In summary, here are 10 of our most popular marketing strategy courses

  • Product Management Certification: SkillUp
  • Competitive Messaging & Content: Microsoft
  • Introducción a las redes sociales. Sus objetivos y métricas.: Tecnológico de Monterrey
  • Campaign Execution and Automation: Microsoft
  • Customer Intelligence: Microsoft
  • Analyze Competitors: Product Gaps and Strategic Risks: Coursera
  • Start the UX Design Process: Empathize, Define, and Ideate: Google
  • Data Preparation & Infrastructure: Coursera
  • Project Execution: Running the Project: Google
  • Business Value and Project Management: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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