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  • Digital Marketing

Digital Marketing Courses

Digital marketing courses can help you learn SEO strategies, content creation, social media management, and email marketing techniques. You can build skills in audience analysis, campaign optimization, and brand storytelling. Many courses introduce tools like Google Analytics for tracking performance, Hootsuite for managing social media, and Mailchimp for email campaigns, showing how these skills can enhance your marketing efforts.

Popular Digital Marketing Courses and Certifications


  • U

    University of California, Davis

    Advanced Content and Social Tactics to Optimize SEO

    Skills you'll gain: Search Engine Optimization, Target Audience, Content Creation, Content Marketing, Social Media Strategy, Content Optimization, Web Analytics and SEO, Social Media Content, Social Media Marketing, Social Media, Content Strategy, Case Studies, Drive Engagement, Brand Awareness, Relationship Building, Influencing

    ★ 4.6 (1.2K) · Intermediate · Course · 1 - 4 Weeks

  • U

    University of California, Davis

    Google SEO Capstone Project

    Skills you'll gain: Keyword Research, Content Optimization, Competitive Analysis, Search Engine Optimization, Web Analytics and SEO, Client Services, Presentations, Sales Presentations, Content Strategy, Gap Analysis, Prioritization

    ★ 4.7 (494) · Intermediate · Course · 1 - 4 Weeks

  • T

    Tecnológico de Monterrey

    ¿Qué hacer con tu estrategia digital en tiempos de cambio?

    Skills you'll gain: Customer Engagement, Target Market, Target Audience, Digital Advertising, Digital Analysis, Customer Retention, Customer Relationship Building, Search Engine Optimization, Sales Prospecting, Brand Loyalty, Digital Brand Strategy, Digital Media Strategy, Lead Generation, Prospecting and Qualification, Digital Marketing, Marketing Strategies, Strategic Communication, Customer experience strategy (CX), Digital Marketing Tools, Cash Flows

    ★ 4.9 (147) · Beginner · Course · 1 - 4 Weeks

  • U

    University of California, Irvine

    Strategies for Converting and Retaining Customers Online

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Digital Marketing, Paid media, Search Engine Optimization, Online Advertising, Keyword Research, Conversion Funnel Analysis, Digital Marketing Campaigns, Digital Advertising, Marketing Strategy and Techniques, Content Optimization, Marketing, Customer Acquisition Management, Customer Engagement, Lead Generation, Target Audience, Target Market

    ★ 4.7 (117) · Beginner · Course · 1 - 4 Weeks

  • S

    Simplilearn

    Search Engine Marketing

    Skills you'll gain: Search Engine Marketing, Google Ads, Pay Per Click Advertising, Online Advertising, Search Engine Optimization, Digital Marketing Campaigns, Marketing, Digital Marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Advertising, Media Buying, Target Audience, Bidding

    Beginner · Course · 1 - 4 Weeks

  • S

    Starweaver

    Digital Transformation in Hospitality

    Skills you'll gain: Customer experience improvement, Customer experience strategy (CX), Service Design, Design Thinking, Change Management, Social Media Analytics, Vendor Management, Organizational Change, Service Improvement, Hospitality Management, Vendor Relationship Management, Hospitality and Food Services, Content Creation, Social Media Marketing, Digital Marketing, Operational Efficiency, Search Engine Optimization, Leadership, Content Management, Customer Engagement

    ★ 4.2 (44) · Intermediate · Specialization · 1 - 3 Months

  • U

    Universidad de Palermo

    E-Business: Negocios Online

    Skills you'll gain: Online Advertising, E-Commerce, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Business Strategy, Social Media Strategy, Google Ads, Advertising, Digital Transformation, Email Marketing, Social Media, Search Engine Optimization, Social Media Marketing, Business Modeling, Social Media Campaigns, Branding

    ★ 4.7 (259) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Optimizing Your Website's Keywords & Pages using Ubersuggest

    Skills you'll gain: Keyword Research, Content Optimization, Search Engine Optimization, Web Analytics and SEO, Web Analytics, Content Performance Analysis

    ★ 4.4 (89) · Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Colorado Boulder

    Marketing Strategy for Engineers and Technologists

    Skills you'll gain: Value Propositions, Social Media Campaigns, Social Media, Social Media Marketing, Market Research, Social Media Strategy, Search Engine Optimization, Marketing Operations, Competitive Analysis, Data-Driven Decision-Making, Consumer Behaviour, Business Research, Sales Presentation, Business Marketing, Customer experience strategy (CX), Strategic Planning, Digital Marketing, Branding, Google Ads, Forecasting

    ★ 4.5 (19) · Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    AI-Enhanced Copywriting: SurferSEO, Upword and Anyword

    Skills you'll gain: Copywriting, Content Optimization, Search Engine Optimization, AI powered creativity, Target Audience, Content Creation, AI Enablement, Writing and Editing, Productivity Software, Brand Awareness, Marketing Automation, Generative AI, Driving engagement

    ★ 4 (58) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    AI SEO & GEO: Boost Your Brand's AI Visibility

    Skills you'll gain: Keyword Research, Content Performance Analysis, Search Engine Optimization, AI Personalization, Campaign Planning, Scheduling, Search Engine Marketing, Web Analytics, Generative Engine Optimization (GEO), Email Automation, Strategic Marketing, Customer Analysis, Campaign Management, Digital Marketing, Content Strategy, Generative AI Agents, Market Intelligence, Performance Analysis, Marketing Design, Strategic Partnership

    Beginner · Professional Certificate · 3 - 6 Months

  • A

    Alex Genadinik

    Local Marketing: SEO, Business Networking, And Website - 2026

    Skills you'll gain: Instagram, Keyword Research, LinkedIn, Blogs, Lead Generation, Web Analytics and SEO, Events and Conferences, Copywriting, Content Optimization, Professional Networking, No-Code Development, Video Production, Web Analytics, Vibe coding, Sales Presentations, Social Media Content, Promotional Materials, Social Media Marketing, Growth Strategies, Search Engine Optimization

    ★ 5 (8) · Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular digital marketing courses

  • Advanced Content and Social Tactics to Optimize SEO: University of California, Davis
  • Google SEO Capstone Project: University of California, Davis
  • ¿Qué hacer con tu estrategia digital en tiempos de cambio?: Tecnológico de Monterrey
  • Strategies for Converting and Retaining Customers Online: University of California, Irvine
  • Search Engine Marketing: Simplilearn
  • Digital Transformation in Hospitality: Starweaver
  • E-Business: Negocios Online: Universidad de Palermo
  • Optimizing Your Website's Keywords & Pages using Ubersuggest: Coursera
  • Marketing Strategy for Engineers and Technologists: University of Colorado Boulder
  • AI-Enhanced Copywriting: SurferSEO, Upword and Anyword: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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