• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • T

    The University of Sydney

    Academic Skills for University Success: Capstone

    Skills you'll gain: Critical Thinking, Research, Problem Solving, Critical Thinking and Problem Solving, Oral Comprehension, Ethical Standards And Conduct, English Language, Research Methodologies, Verbal Communication Skills, Higher Education, Personal Integrity, Writing, Creative Problem-Solving, Research Reports, Brainstorming, Planning

    ★ 4.9 (1.9K) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • T

    Technion - Israel Institute of Technology

    Cracking the Creativity Code: Discovering Ideas

    Skills you'll gain: Ideation, Innovation, Creative Problem-Solving, Creative Thinking, Creativity, Operations Management, Problem Solving, Strategic Thinking, Solution Delivery, Initiative and Leadership, Personal Development, Presentations, Persistence

    ★ 4.7 (1K) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Central Banks and Monetary Policy

    Skills you'll gain: Financial Policy, Financial Systems, Banking, Financial Market, Bank Regulations, Financial Regulation, Capital Markets, Market Liquidity, Economics, Loans, Economics, Policy, and Social Studies, Credit Risk, General Lending, Crisis Management, Crisis Intervention

    ★ 4.7 (125) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • F

    Fractal Analytics

    Mastering User Centric Design with Generative AI

    Skills you'll gain: Responsible AI, A/B Testing, Design Thinking, Ideation, Generative AI, User Centered Design, Design and Product, Data Ethics, Experience Design, Innovation, User Research, Data Storytelling, Dashboard, AI literacy, Data Analysis, Artificial Intelligence, Prompt Engineering, Critical Thinking, Business Consulting, Problem Solving

    ★ 4.6 (247) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    Icahn School of Medicine at Mount Sinai

    Experimental Methods in Systems Biology

    Skills you'll gain: Quantitative Research, Bioinformatics, Molecular Biology, Biotechnology, Laboratory Research, Biochemistry, Cell Biology, Molecular, Cellular, and Microbiology, Laboratory Techniques, Mathematical Modeling

    ★ 4.5 (317) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Microsoft Data Visualization

    Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Data Presentation, Power BI, Data Ethics, Dashboard Creation, Dashboard, Data Modeling, Data Governance, Extract, Transform, Load, Data Visualization, Business Intelligence, Interactive Data Visualization, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Data Architecture, Data Cleansing, Data Transformation

    ★ 4.6 (200) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Bestseller
    Bestseller
  • K

    Kennesaw State University

    Six Sigma Advanced Define and Measure Phases

    Skills you'll gain: Process Capability, Team Management, Team Performance Management, Statistical Process Controls, Team Building, Exploratory Data Analysis, Six Sigma Methodology, Probability & Statistics, Probability Distribution, Statistical Methods, Process Analysis, Data Literacy, Process Flow Diagrams, Statistical Analysis, Lean Six Sigma, Process Mapping, Correlation Analysis, Data Collection, Performance Measurement, Process Improvement and Optimization

    ★ 4.7 (1.3K) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Colorado System

    Grant Proposal Plans, Sections, and Resubmission

    Skills you'll gain: Grant Writing, Institutional Review Board (IRB), Grant Applications, Proposal Writing, Proposal Development, Clinical Research Ethics, Medical Science and Research, Research Design, Resource Allocation, Peer Review, Budgeting, Constructive Feedback

    ★ 4.8 (36) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    Sage Publications

    Channel Management and Retail Strategies

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • U

    University of Michigan

    Evaluating Designs with Users

    Skills you'll gain: Usability Testing, User Experience Design, User Experience, UI/UX Research, User Research, Design Research, Usability, Human Computer Interaction, Test Planning, Technical Communication, Interviewing Skills

    ★ 4.8 (305) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • P

    Pearson

    Generating and Testing Ideas

    Skills you'll gain: Brainstorming, Ideation, Creative Thinking, Feasibility Studies, Entrepreneurship, New Product Development, Mentorship, Market Opportunities, Creativity, Innovation, New Business Development, Problem Solving, Decision Making, Critical Thinking

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • P

    Pearson

    Empirical Reasoning and Final Argument

    Skills you'll gain: Logical Reasoning, Deductive Reasoning, Critical Thinking, Research, Writing, Scientific Methods

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
1…939495…454

In summary, here are 10 of our most popular market research courses

  • Academic Skills for University Success: Capstone: The University of Sydney
  • Cracking the Creativity Code: Discovering Ideas: Technion - Israel Institute of Technology
  • Central Banks and Monetary Policy: University of Illinois Urbana-Champaign
  • Mastering User Centric Design with Generative AI: Fractal Analytics
  • Experimental Methods in Systems Biology: Icahn School of Medicine at Mount Sinai
  • Microsoft Data Visualization: Microsoft
  • Six Sigma Advanced Define and Measure Phases: Kennesaw State University
  • Grant Proposal Plans, Sections, and Resubmission: University of Colorado System
  • Channel Management and Retail Strategies: Sage Publications
  • Evaluating Designs with Users: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok