• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Preview
    Preview
    E

    Erasmus University Rotterdam

    Econometrics: Methods and Applications

    Skills you'll gain: Econometrics, Time Series Analysis and Forecasting, Regression Analysis, Logistic Regression, Statistical Methods, Data Analysis, Economics, Trend Analysis, Statistical Analysis, Statistical Modeling, Statistics, Predictive Analytics, Case Studies, Forecasting, Statistical Inference, Estimation, Model Evaluation, Statistical Hypothesis Testing, Probability, Linear Algebra

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Terraform: Multi-Cloud Production Management

    Skills you'll gain: Terraform, Infrastructure as Code (IaC), Containerization, Serverless Computing, Kubernetes, Cloud-Native Computing, Cloud Deployment, Multi-Cloud, Multi-Tenant Cloud Environments, IT Automation, Scalability, Cloud Infrastructure, Ansible, Microsoft Azure, Cloud Management, Cloud Computing, Google Cloud Platform, Automation, Automation Engineering, Product Management

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Bubble No-Code MasterClass: Trading Bot Building Project

    Skills you'll gain: No-Code Development, Responsive Web Design, Technical Analysis, User Accounts, Frontend Integration, Workflow Management, Market Data, Data Visualization, UI Components, Financial Trading, Regression Analysis, Application Development, Business Process Automation, Trend Analysis, Product Automation, Interactive Design, Web Design, Predictive Modeling, Automation, UI/UX Strategy

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Meta

    Growing and Sustaining Online Communities

    Skills you'll gain: Driving engagement, Loyalty Programs, Cross-Channel Marketing, Drive Engagement, Brand Loyalty, Community Development, Customer Engagement, Personalized Campaigns, Customer Retention, Direct Marketing, Integrated Marketing Communications, Growth Strategies, Content Creation, Multimedia, Content Strategy, Personalized Service, Social Media Campaigns, AI literacy, Strategic Partnership, Storytelling

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    How to Develop Affordable Innovations - Jagdish Sheth

    Skills you'll gain: Innovation, Cost Reduction, New Product Development, Value Engineering, Product Development, Target Market, Commercialization, Market Dynamics, Product Strategy, Digital Transformation, Scalability, Emerging Technologies, Market Opportunities, Product Design

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Options Trading: Volatility, VIX & Market Signals

    Skills you'll gain: Derivatives, Financial Trading, Market Opportunities, Financial Market, Market Trend, Market Dynamics, Market Analysis, Trend Analysis, Forecasting

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Empowering Teams and Transformative Business Collaboration

    Skills you'll gain: Team Building, Team Collaboration, Team Management, Team Performance Management, Collaboration, Team Leadership, Cross-Functional Collaboration, Product Strategy, Business Transformation, Business Leadership, Accountability, Strategic Leadership, Product Management, Organizational Structure, Accountability Frameworks, Stakeholder Engagement, Leadership, Complex Problem Solving, Empowerment, Stakeholder Communications

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Own Your Career

    Skills you'll gain: Professional Networking, Productivity, Time Management, Social Media Strategy, Relationship Building, Social Media, Growth Mindedness, Resilience, Negotiation, LinkedIn, Customer Relationship Management, Social Media Marketing, Positivity, Employee Engagement, Sales Prospecting, Prioritization, Overcoming Obstacles, Empowerment, Promotional Strategies, Personal Development

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of London

    Introduction to Computer Science and Programming

    Skills you'll gain: Computer Science, Debugging, Development Environment, Computer Systems, Web Applications, Arithmetic, Computer Literacy, General Networking, Javascript, Network Security, Computer Networking, Application Security, Computational Thinking, Visualization (Computer Graphics), Program Development, Applied Mathematics, Computer Programming, General Mathematics, Numerical Analysis, Problem Solving

    Build toward a degree

    4.2
    Rating, 4.2 out of 5 stars
    ·
    1.6K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Financial Modeling for Mergers and Acquisitions

    Skills you'll gain: Mergers & Acquisitions, Financial Modeling, Investment Banking, Cash Flows, Business Valuation, Financial Statement Analysis, Financial Analysis, Cash Flow Forecasting, Financial Forecasting, Financial Statements, Consolidation, Balance Sheet, Financial Accounting, Corporate Finance, Competitive Analysis, Market Analysis, Analysis, Feasibility Studies, Risk Analysis, Income Statement

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    B2B Sales Negotiation: Leveraging AI

    Skills you'll gain: B2B Sales, Stakeholder Engagement, Overcoming Objections, Solution Sales Engineering, Stakeholder Management, Closing (Sales), Price Negotiation, Negotiation, Sales Management, Sales Presentation, Solution Selling, Active Listening, Sales Operations, Stakeholder Communications, Persuasive Communication, Strategic Partnership, Sales, Proposal Development, Customer and Client Support, Customer Communications Management

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Professional Documentation and Rendering in SketchUp

    Skills you'll gain: SketchUp (3D Modeling Software), Visual Storytelling, Model Optimization, Design Software, Layout Design, Visualization (Computer Graphics), Software Documentation, Generative AI, 3D Modeling, Document Management, Design, Digital Design, Animations, AI Integrations, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

1…949596…439

In summary, here are 10 of our most popular product marketing courses

  • Econometrics: Methods and Applications: Erasmus University Rotterdam
  • Advanced Terraform: Multi-Cloud Production Management: Packt
  • Bubble No-Code MasterClass: Trading Bot Building Project: Packt
  • Growing and Sustaining Online Communities: Meta
  • How to Develop Affordable Innovations - Jagdish Sheth: Kennesaw State University
  • Options Trading: Volatility, VIX & Market Signals: EDUCBA
  • Empowering Teams and Transformative Business Collaboration: John Wiley & Sons
  • Own Your Career: Madecraft
  • Introduction to Computer Science and Programming: University of London
  • Financial Modeling for Mergers and Acquisitions: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok