Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

Scrimba
Skills you'll gain: Web Content Accessibility Guidelines, Web Design, Usability, HTML and CSS, Web Design and Development, Hypertext Markup Language (HTML), Typography, Color Theory, Semantic Web
★ 4.7 (12) · Intermediate · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Model Evaluation, Machine Learning Algorithms, Data Visualization, Model Optimization, Scikit Learn (Machine Learning Library), Matplotlib, Data Literacy, Tableau Software, Plot (Graphics), Data Presentation, Interactive Data Visualization, Data Visualization Software, Unsupervised Learning, Exploratory Data Analysis, Pandas (Python Package), Seaborn, Data Preprocessing, Model Training, Machine Learning, Python Programming
★ 4.7 (586) · Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Event-Driven Programming, Web Development Tools, HTML and CSS, Web Development, Javascript, Web Applications, Web Design and Development, Cascading Style Sheets (CSS), Programming Principles
Intermediate · Guided Project · Less Than 2 Hours

Microsoft
Skills you'll gain: Web Development, Flask (Web Framework), Restful API, Cloud Deployment, Selenium (Software), Front-End Web Development, Web Applications, Secure Coding, Web Design and Development, Object-Relational Mapping, JavaScript Frameworks, Application Security, Test Tools, Application Deployment, Cloud Applications, HTML and CSS, Back-End Web Development, Databases, Application Programming Interface (API), Collaboration
★ 3.9 (26) · Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Customer Retention, HubSpot CRM, Brand Awareness, Surveys, Survey Creation, Marketing Analytics, Google Analytics, Customer Analysis, Customer Service, Customer Relationship Management (CRM) Software, Customer Insights, Brand Loyalty, Customer Relationship Management, Customer Data Management, A/B Testing, AI Product Strategy, Target Audience, Data Analysis, Digital Marketing, Performance Measurement
★ 4.5 (129) · Intermediate · Specialization · 3 - 6 Months
University of Michigan
Skills you'll gain: HTML and CSS, PHP (Scripting Language), Hypertext Markup Language (HTML), MySQL, Web Applications, Web Design and Development, Web Development, Secure Coding, Cascading Style Sheets (CSS), Development Environment, Back-End Web Development, Database Development, Web Servers, Scripting Languages, Programming Principles, Network Protocols, Software Installation, Data Validation
★ 4.7 (4.3K) · Intermediate · Course · 1 - 3 Months
Skills you'll gain: Application Security, Angular, OAuth, Test Driven Development (TDD), Cryptography, Web Components, Data Validation, Unit Testing, Vue.JS, Development Testing, Data Security, Authentications, Encryption, Authorization (Computing), HTML and CSS, Hypertext Markup Language (HTML), Web Applications, Javascript, Security Strategy, Computer Programming
★ 4.3 (102) · Beginner · Specialization · 1 - 3 Months
University of Michigan
Skills you'll gain: Model View Controller, Cascading Style Sheets (CSS), Hypertext Markup Language (HTML), HTML and CSS, Linux, Linux Commands, Application Deployment, Django (Web Framework), Cloud Deployment, Web Applications, Command-Line Interface, Web Servers, Web Development, SQL, Database Management, Python Programming, Software Installation
★ 4.7 (1.9K) · Intermediate · Course · 1 - 3 Months

Akamai Technologies, Inc.
Skills you'll gain: HTML and CSS, Responsive Web Design, Hypertext Markup Language (HTML), Web Design and Development, Cascading Style Sheets (CSS), Web Development, Web Applications, Web Design, Front-End Web Development, Animations, Web Content, Embeddings, Design Elements And Principles, Color Theory
★ 4.7 (27) · Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Responsive Web Design, HTML and CSS, Web Design, Cascading Style Sheets (CSS), GitHub, Front-End Web Development, Application Deployment, Web Development, User Interface (UI) Design
★ 4.8 (9) · Intermediate · Course · 1 - 4 Weeks

Scrimba
Skills you'll gain: Responsive Web Design, HTML and CSS, Cascading Style Sheets (CSS), Web Design, Web Design and Development, Web Development, UI Components, Interactive Design, Hypertext Markup Language (HTML), Typography, Design Strategies, Aesthetics
★ 4.5 (15) · Intermediate · Course · 1 - 3 Months

Duke University
Skills you'll gain: Web Scraping, Extensible Markup Language (XML), Web Development Tools, Scripting, Hypertext Markup Language (HTML), Web Applications, Python Programming
★ 3.1 (19) · Intermediate · Guided Project · Less Than 2 Hours