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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    U

    University of Alberta

    Arctic Economy

    Skills you'll gain: International Relations, Socioeconomics, Cultural Sensitivity, Global Marketing, Cultural Diversity, Natural Resource Management, World History, Culture, Sustainable Development, Economic Development, Economics, Environment and Resource Management, Governance

    4.6
    Rating, 4.6 out of 5 stars
    ·
    83 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Pontificia Universidad Católica del Perú

    Fundamentos de UX y de los requisitos de software

    Skills you'll gain: User Story, Human Computer Interaction, Software Development Life Cycle, Functional Requirement, Unified Modeling Language, Requirements Analysis, Prototyping, Usability, User Experience, User Interface (UI) Design, User Requirements Documents, Interaction Design, Persona (User Experience), User Centered Design, Human Factors, System Requirements, Software Design, User Research, Software Engineering, Systems Development

    4.9
    Rating, 4.9 out of 5 stars
    ·
    137 reviews

    Beginner · Specialization · 3 - 6 Months

  • C

    Coursera

    Démarrer avec Instagram pour les entreprises

    Skills you'll gain: Instagram, Content Creation, Social Media Management, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Customer Engagement, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    B

    Board Infinity

    Managing Data Lakes & Pipelines with Google Cloud Dataplex

    Skills you'll gain: Data Lakes, Data Processing, Google Cloud Platform, Data Warehousing, Data Integration, Data Management, Data Pipelines, Data Governance, Analytics, Data Quality, Data Security, Identity and Access Management, Automation

    3
    Rating, 3 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Statistics and Data Analysis with Excel, Part 1

    Skills you'll gain: Descriptive Statistics, Statistical Visualization, Data Transformation, Data Cleansing, Probability, Box Plots, Histogram, Probability Distribution, Probability & Statistics, Scatter Plots, Statistics, Microsoft Excel, Excel Formulas, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universiteit Leiden

    Population Health: Fundamentals of Population Health Management

    Skills you'll gain: Health Disparities, Health Systems, Health Promotion, Value-Based Care, Public Health, Health Care, Health Policy, Social Determinants Of Health, Community Health, Epidemiology, Continuous Quality Improvement (CQI), Risk Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    48 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Programmer des posts pour les réseaux sociaux avec Hootsuite

    Skills you'll gain: Pinterest, Social Media Management, Instagram, Facebook, Scheduling, Social Media, Social Media Content, Social Media Marketing, Planning, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    تتبع إجراءات زبائن الموقع باستخدام فيسبوك بيكسل

    Skills you'll gain: Facebook, Web Analytics, Social Media Marketing, Customer Analysis, User Accounts, Social Media, E-Commerce

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    R Programming for Statistics and Data Science

    Skills you'll gain: R Programming, Ggplot2, Data Visualization, Data Manipulation, Exploratory Data Analysis, Statistical Programming, Data Science, Tidyverse (R Package), Statistical Modeling, Data Analysis, Regression Analysis, Data Structures, Statistical Analysis, Descriptive Statistics, Programming Principles, Data Transformation, Probability & Statistics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Business Model Canvas

    Skills you'll gain: Target Market, Value Propositions, Cost Control, Customer Analysis, Business Modeling, Strategic Partnership, Marketing Channel, Entrepreneurship, Business Strategy, Resource Management, Revenue Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    55 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P
    U

    Multiple educators

    Business Innovation and Digital Disruption

    Skills you'll gain: Storytelling, Data Storytelling, Business Strategy, Design Thinking, Business Strategies, Sustainable Business, Brand Strategy, Business Solutions, Innovation, Presentations, Market Opportunities, Business Modeling, Design and Product, Business Risk Management, Branding, Strategic Thinking, Process Design, Digital Transformation, Persuasive Communication, Technology Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    56 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Generative AI for Data Scientists

    Skills you'll gain: Generative AI, Microsoft Copilot, Natural Language Processing, Data Quality, Anomaly Detection, Data Storytelling, Technical Communication, Responsible AI, Data Visualization, Data Ethics, Data-Driven Decision-Making, Interactive Data Visualization, Data Pipelines, Data Cleansing, Data Visualization Software, Data Analysis, Data Science, Data Security, Data Synthesis, Critical Thinking

    4.6
    Rating, 4.6 out of 5 stars
    ·
    62 reviews

    Beginner · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Arctic Economy : University of Alberta
  • Fundamentos de UX y de los requisitos de software: Pontificia Universidad Católica del Perú
  • Démarrer avec Instagram pour les entreprises: Coursera
  • Managing Data Lakes & Pipelines with Google Cloud Dataplex: Board Infinity
  • Statistics and Data Analysis with Excel, Part 1: University of Colorado Boulder
  • Population Health: Fundamentals of Population Health Management: Universiteit Leiden
  • Programmer des posts pour les réseaux sociaux avec Hootsuite: Coursera
  • تتبع إجراءات زبائن الموقع باستخدام فيسبوك بيكسل : Coursera
  • R Programming for Statistics and Data Science: Packt
  • Business Model Canvas: Coursera

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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