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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    How to Use Data

    Skills you'll gain: Data Storytelling, Data Presentation, Feature Engineering, Data Visualization Software, Unsupervised Learning, SQL, Data Analysis, Model Evaluation, Seaborn, Data Visualization, Tableau Software, Predictive Modeling, Exploratory Data Analysis, Predictive Analytics, Analytics, Presentations, Database Management, Advanced Analytics, Data Science, Machine Learning

    4.5
    Rating, 4.5 out of 5 stars
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    6 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of London

    Statistics for International Business

    Skills you'll gain: Sampling (Statistics), Descriptive Statistics, Data Presentation, Statistics, Statistical Methods, Estimation, Probability, Data-Driven Decision-Making, Data Collection, Probability & Statistics, Statistical Inference, Statistical Hypothesis Testing, Probability Distribution, Decision Making, Data Analysis, Statistical Visualization, Graphing

    3.8
    Rating, 3.8 out of 5 stars
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    316 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Advanced Data Analysis & Visualization with Copilot in Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Excel Formulas, Spreadsheet Software, Data Presentation, Data Visualization Software, Microsoft Copilot, Statistical Analysis, Data Analysis, Data Synthesis, Statistical Methods, Data Integration, Data-Driven Decision-Making

    4.1
    Rating, 4.1 out of 5 stars
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    42 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Management de Eventos

    Skills you'll gain: Event Management, Events and Conferences, Event Planning, Advertising, Event Marketing, Hospitality, Resource Allocation, Communication Planning, Stakeholder Management, Dashboard, Marketing Communications, Stakeholder Engagement, Promotional Strategies, Communication Strategies, Organizational Skills, Coordinating, Stakeholder Communications, Facility Management, Target Audience, Resource Management

    4.1
    Rating, 4.1 out of 5 stars
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    47 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    T

    The Chinese University of Hong Kong

    Entrepreneurship

    Skills you'll gain: Entrepreneurship, Market Opportunities, Innovation, Ideation, Initiative and Leadership, Business Planning, Entrepreneurial Finance, Leadership Development, New Business Development, New Product Development, Financial Analysis, Business Strategy, Market Research, Presentations, Business Modeling, Financial Modeling, Prioritization, Fundraising

    4.7
    Rating, 4.7 out of 5 stars
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    307 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Precalculus: Mathematical Modeling

    Skills you'll gain: Data Literacy, Data Analysis, Applied Mathematics, Mathematical Modeling, Data Modeling, Systems Of Measurement, Correlation Analysis, Regression Analysis, Trigonometry

    4.8
    Rating, 4.8 out of 5 stars
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    97 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Predictive Modeling, Model Fitting, and Regression Analysis

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Regression Analysis, Decision Tree Learning, Supervised Learning, Analytics, Logistic Regression, Descriptive Analytics, Model Training, Machine Learning, Model Evaluation, Classification Algorithms, Unsupervised Learning

    4.5
    Rating, 4.5 out of 5 stars
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    75 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
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    U

    Universitat Autònoma de Barcelona

    The Olympic Games and the Media

    Skills you'll gain: Media and Communications, Social Media Management, Culture, Media Relations, Media Strategy, Video Production, Social Media Campaigns, Social Media, Brand Management, Advertising, Event Marketing, Social Media Content, Media Production, Branding, Media Planning, Production Schedule, Social Media Strategy, Storytelling, Commercialization, Intellectual Property

    4.7
    Rating, 4.7 out of 5 stars
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    168 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
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    T

    The University of Sydney

    Ethical Social Media

    Skills you'll gain: Social Media Analytics, Web Presence, Social Media Content, Professional Networking, Data Ethics, Analytics, Drive Engagement, Content Creation, Ethical Standards And Conduct, Community Development, Information Privacy

    4.5
    Rating, 4.5 out of 5 stars
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    114 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    I

    IE Business School

    Foundations of Strategy

    Skills you'll gain: Competitive Analysis, Business Strategy, Economics, Market Dynamics, Business Economics, Strategic Thinking, Market Analysis, Strategic Planning, Corporate Strategy, Business Strategies, Resource Management, Business Process

    4.8
    Rating, 4.8 out of 5 stars
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    208 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Enhanced Content Creation:Elevate Copywriting with Humata

    Skills you'll gain: Prompt Engineering, Target Audience, Blogs, Marketing Psychology, Marketing Automation, Online Advertising, Copywriting, Advertising, Marketing Materials, Advertising Campaigns, Generative AI, Content Creation, Facebook, Social Media Content

    4.1
    Rating, 4.1 out of 5 stars
    ·
    19 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Science Challenge

    Skills you'll gain: Applied Machine Learning, Jupyter, Machine Learning Algorithms, Model Evaluation, Machine Learning, Model Training, Predictive Modeling, Data Science, Python Programming, Predictive Analytics, Data Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    220 reviews

    Intermediate · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
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