Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Lund University
Skills you'll gain: Sustainable Business, Sustainable Design, Sustainable Development, Environment and Resource Management, Environmental Engineering, Strategic Sourcing, Environmental Science, Supply Management, Social Impact, Environmental Policy, Product Lifecycle Management, Business Analysis, Innovation, Stakeholder Engagement, Policy Analysis
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: No-Code Development, Workflow Management, Business Process Modeling, Process Mapping, Business Process, Data Integration
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sales Territory Management, Enterprise Sales, Cold Calling, Lead Generation, Selling Techniques, Sales Training, B2B Sales, Sales Management, Sales, AI Personalization, Responsible AI, Sales Prospecting, Sales Enablement, Consultative Selling, Generative AI Agents, Sales Pipelines, Customer Relationship Management, Business Process, Business Strategy, Customer Engagement
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Multimedia, Canva (Software), Animations, Design, Graphic and Visual Design Software, Video Production, Graphic Design, Graphic and Visual Design, Marketing
Beginner · Guided Project · Less Than 2 Hours

Università Bocconi
Skills you'll gain: Leadership and Management, Business Management, Team Management, Brand Management, Leadership Studies, Brand Strategy, Innovation, Art History, Fundraising, Data-Driven Decision-Making, Customer Relationship Management, Marketing, Customer experience improvement
Mixed · Course · 1 - 3 Months

Skills you'll gain: AI Workflows, ChatGPT, No-Code Development, Model Deployment, Self Service Technologies, Application Deployment, IBM Cloud, Prompt Engineering, LLM Application, Generative AI, Customer Service, Context Management, Operational Efficiency, WordPress, Scalability, Data Persistence
Beginner · Course · 1 - 3 Months

Skills you'll gain: Communication Planning, Strategic Communication, Internal Communications, Communication Strategies, Stakeholder Communications, Communication, Business Communication, Digital Communications, Collaboration, Expectation Management, Business Reporting, Spreadsheet Software
Beginner · Course · 1 - 4 Weeks

University of Huddersfield
Skills you'll gain: Integrated Marketing Communications, Research Methodologies, Strategic Decision-Making, Negotiation, Intercultural Competence, Stakeholder Management, Organizational Leadership, Research Design, Research, Data Analysis, Self-Motivation, Business Management, Data Collection, Goal Setting, Campaign Management, Leadership and Management, Team Leadership, Collaboration, Resilience, Organizational Strategy
Earn a degree
Degree · 1 - 4 Years

Coursera
Skills you'll gain: Data Ethics, Data Validation, Generative AI, Data Cleansing, Data Quality, Data Preprocessing, Large Language Modeling, Text Mining, Hugging Face, Data Collection, Unstructured Data, Data Transformation
Intermediate · Course · 1 - 4 Weeks
University of Maryland, College Park
Skills you'll gain: AI Personalization, Responsible AI, Deep Learning, Forecasting, Business Leadership, Risk Management, Business Analytics, Machine Learning, Analytics, Artificial Intelligence, Marketing Analytics, Applied Machine Learning, Customer Analysis, Supply Chain Management, Data-Driven Decision-Making, Big Data, People Analytics
Intermediate · Course · 1 - 3 Months

Logical Operations
Skills you'll gain: Risk Analysis, Project Risk Management, User Story, Communication Planning, Sprint Planning, Agile Project Management, Change Control, Project Management, Project Planning, Backlogs, Release Management, Stakeholder Communications, Team Leadership, Leadership, Microsoft Excel, Leadership Development, Microsoft Word, Microsoft Office
Mixed · Course · 1 - 4 Weeks

AI CERTs
Skills you'll gain: Vibe coding, Programming Principles, Prompt Engineering, OpenAI API, LangChain, Generative AI Agents, AI Enablement, Artificial Intelligence, Generative AI, Responsible AI, Computer Programming, Application Development, AI Product Strategy, Artificial Intelligence and Machine Learning (AI/ML), No-Code Development, Debugging
Beginner · Course · 1 - 3 Months