Viral marketing courses can help you learn audience targeting, content creation, social media strategies, and campaign analysis. You can build skills in crafting compelling narratives, leveraging influencers, and analyzing engagement metrics to optimize outreach. Many courses introduce tools like social media analytics platforms, email marketing software, and content management systems, which help you implement strategies effectively and measure their impact on audience growth.

Skills you'll gain: Google Ads, Keyword Research, Advertising Campaigns, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Customer Relationship Building, Customer Data Management, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Data-Driven Marketing, Customer Analysis, Relationship Management, Marketing Strategies, Return On Investment, Equities, Predictive Modeling
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Brand Strategy, Branding, Brand Marketing, Brand Awareness, Brand Management, Personal Attributes, Personal Development, Self-Awareness, Storytelling, Value Propositions, Concision, Creativity, Case Studies
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Predictive Modeling, Predictive Analytics, Model Evaluation, Exploratory Data Analysis, Logistic Regression, Data Presentation, Business Analytics, Analytics, Statistical Visualization, Statistical Modeling, Data-Driven Decision-Making, Regression Analysis, Classification And Regression Tree (CART), Data Analysis, Applied Machine Learning, Classification Algorithms, Data Analysis Software, Microsoft Excel, Data Preprocessing, Data Cleansing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: PyTorch (Machine Learning Library), Model Training, Convolutional Neural Networks, Transfer Learning, Image Analysis, Predictive Modeling, Deep Learning, Radiology, Medical Imaging, Computer Vision, Machine Learning, Data Preprocessing, Data Transformation
Intermediate · Guided Project · Less Than 2 Hours

Tecnológico de Monterrey
Skills you'll gain: Social Media, Network Analysis, LinkedIn, Facebook, Social Media Strategy, Social Media Marketing, Social Network Analysis, Professional Networking, Shared Media, Digital Media Strategy, Cross-Channel Marketing, General Networking, Instagram, Communication Strategies, Customer Engagement, Digital Communications
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Merchandising, Inventory Management, Inventory Control, Merchandise Displays, Retail Management, Consumer Behaviour, Visual Merchandising, Retail Store Operations, Retail Sales, Marketing Psychology, Customer Analysis, Customer Engagement, Analysis, Design
Intermediate · Course · 1 - 4 Weeks
Northwestern University
Skills you'll gain: Verbal Communication Skills, Healthcare Industry Knowledge, Health Care, Public Speaking, Communication Strategies, Professionalism, Mentorship, Relationship Building, Personal Development, Overcoming Obstacles
Mixed · Course · 1 - 3 Months

University of London
Skills you'll gain: Entrepreneurial Finance, Business Modeling, Entrepreneurship, Customer Engagement, Product Development, Customer Analysis, Growth Strategies, Customer Insights, Fundraising and Crowdsourcing, Commercialization, Payment Processing and Collection, Business Strategies, New Business Development, Demand Generation, Private Equity, Cash Management, Case Studies, Market Analysis, Revenue Management, Finance
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Product Demonstration, Web Content, Video Production, Marketing Materials, Graphic Design, Data Visualization, Content Creation, Shared Media, Video Editing, Web Design, Storytelling, Content Marketing
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Visual Design, Layout Design, Design Elements And Principles, Workflow Management, Design Strategies, Graphic and Visual Design, Digital Design, Graphic and Visual Design Software, Marketing Collateral, Graphic Design, Marketing Design, Content Creation, Marketing Materials, Color Theory, Portfolio Management, Brand Awareness
Advanced · Guided Project · Less Than 2 Hours

Michigan State University
Skills you'll gain: Design Thinking, Ideation, Innovation, Market Opportunities, Creative Thinking, Creativity, Entrepreneurship, Commercialization, Resource Planning, Market Research, Customer Insights, User Research, Decision Making
Mixed · Course · 1 - 4 Weeks