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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Preview
    Preview
    U

    University of Michigan

    Data Science Ethics

    Skills you'll gain: Data Ethics, Informed Consent, Information Privacy, Personally Identifiable Information, Data Security, Data Governance, Ethical Standards And Conduct, Big Data, Responsible AI, Intellectual Property, Data Analysis, Social Studies, Sampling (Statistics)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Using Basic Formulas and Functions in Microsoft Excel

    Skills you'll gain: Excel Formulas, Spreadsheet Software, Microsoft Excel, Microsoft Office, Microsoft 365, Data Analysis, Business Mathematics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    2.5K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Harnessing the Power of Data with Power BI

    Skills you'll gain: Extract, Transform, Load, Power BI, Data Analysis, Data-Driven Decision-Making, Data Collection, Business Intelligence, Data Transformation, Data Visualization Software, Data Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Finding Hidden Messages in DNA (Bioinformatics I)

    Skills you'll gain: Bioinformatics, Molecular Biology, Data Analysis, Biochemistry, Biology, Algorithms, Microbiology, Python Programming

    4.3
    Rating, 4.3 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Executive Data Science

    Skills you'll gain: Data Quality, Exploratory Data Analysis, Employee Onboarding, Data Management, Team Motivation, Technical Communication, Data Analysis, Data Presentation, Project Management, Interviewing Skills, Data Science, Data-Driven Decision-Making, Management Training And Development, Organizational Leadership, Team Management, Workflow Management, Analytical Skills, Project Implementation, Leadership, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    11K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    cPanel: Configure, Manage & Optimize Websites

    Skills you'll gain: File Management, MySQL, Control Panels, Database Management, Web Servers, Email Automation, Server Administration, System Configuration, Data Storage, Web Analytics and SEO, Network Routing

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    AI CERTs

    AI Tools, Data, and Experience Design

    Skills you'll gain: User Research, UI/UX Research, Prototyping, Design Research, User Experience, User Experience Design, User Interface and User Experience (UI/UX) Design, Persona (User Experience), Artificial Intelligence, Experience Design, User Centered Design, Prompt Patterns, User Interface (UI), Design, Design Thinking, User Interface (UI) Design, Wireframing, Presentations, Responsible AI, Professional Development

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Azure AI Fundamentals AI-900 Exam Prep

    Skills you'll gain: Responsible AI, Anomaly Detection, Image Analysis, Text Mining, Computer Vision, Unsupervised Learning, Artificial Intelligence, Natural Language Processing, Microsoft Azure, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, Data Ethics, Machine Learning, No-Code Development, Regression Analysis, Large Language Modeling, Predictive Modeling, Machine Learning Algorithms, Cloud Computing, Automation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics

    Skills you'll gain: Time Series Analysis and Forecasting, Bayesian Statistics, R Programming, Forecasting, Statistical Inference, Statistical Modeling, Technical Communication, Data Presentation, Statistics, Probability, Statistical Analysis, Statistical Software, R (Software), Data Analysis, Mathematical Modeling, Microsoft Excel, Markov Model, Statistical Methods, Data Science, Probability Distribution

    4.6
    Rating, 4.6 out of 5 stars
    ·
    3.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    Demand management: Breaking down today’s commercial silos

    Skills you'll gain: Revenue Management, Hospitality Management, Digital Marketing, Data-Driven Decision-Making, Demand Generation, Hotel Operations, Asset Management, Marketing, Customer Demand Planning, Forecasting, Business Valuation, Return On Investment

    4.7
    Rating, 4.7 out of 5 stars
    ·
    369 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Nacional Autónoma de México

    Introducción al mercado

    Skills you'll gain: Strategic Marketing, Marketing, Marketing Planning, Market Research, Target Market, Marketing Strategies, Go To Market Strategy, Business Analytics, Product Promotion, Market Analysis, Product Development, Consumer Behaviour, Entrepreneurship, New Business Development, Budgeting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    266 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    I

    Illinois Tech

    Foundational Health Informatics and Marketspace

    Skills you'll gain: Health Informatics, Clinical Informatics, Interoperability, Health Systems, Medical Records, Health Information Management, ICD Coding (ICD-9/ICD-10), Health Care, Medical Terminology, Stakeholder Engagement, Data Analysis, Data Integration

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Data Science Ethics: University of Michigan
  • Using Basic Formulas and Functions in Microsoft Excel: Coursera
  • Harnessing the Power of Data with Power BI: Microsoft
  • Finding Hidden Messages in DNA (Bioinformatics I): University of California San Diego
  • Executive Data Science: Johns Hopkins University
  • cPanel: Configure, Manage & Optimize Websites: EDUCBA
  • AI Tools, Data, and Experience Design: AI CERTs
  • Microsoft Azure AI Fundamentals AI-900 Exam Prep: Microsoft
  • Bayesian Statistics: University of California, Santa Cruz
  • Demand management: Breaking down today’s commercial silos: ESSEC Business School

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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