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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • E

    Erasmus University Rotterdam

    Innovation Management

    Skills you'll gain: Innovation, Creativity, New Product Development, Ideation, Brainstorming, Process Development, Design Thinking, Product Management, Diversity and Inclusion, Process Management, Organizational Strategy, Team Management, Organizational Structure, Project Implementation, Business Modeling, Business Strategy, Leadership, Lean Methodologies

    ★ 4.7 (2.2K) · Beginner · Course · 1 - 3 Months

  • M

    Madecraft

    Business Networking 101: How to Network Like a Pro

    Skills you'll gain: Professional Networking, Social Media Strategy, Relationship Building, Social Media, LinkedIn, Customer Relationship Management, Social Media Marketing, Sales Prospecting, Drive Engagement, Events and Conferences, Customer Relationship Management (CRM) Software, Oral Expression, Rapport Building, Relationship Management, Virtual Networking, General Networking, Business Development, Interpersonal Communications, Communication, Communication Strategies

    Beginner · Course · 1 - 3 Months

  • I

    IBM

    Introduction to Sales: Foundations for Success

    Skills you'll gain: Sales Process, Sales, General Sales Practices, Sales Management, Selling Techniques, Sales Development, Sales Strategy, Sales Pipelines, Consultative Selling, Inside Sales, Prospecting and Qualification, Business Ethics, Cross-Functional Collaboration, Ethical Standards And Conduct, Customer Relationship Building, Customer Relationship Management (CRM) Software, Customer Relationship Management, Overcoming Objections, Relationship Building

    Beginner · Course · 1 - 4 Weeks

  • R

    Rice University

    Introduction to Scripting in Python

    Skills you'll gain: Data Visualization Software, File I/O, Data Visualization, Plot (Graphics), Package and Software Management, Python Programming, Data Cleansing, Programming Principles, Data Processing, Data Mapping, Data Manipulation, Code Reusability, Data Dictionary, Software Installation, Development Environment, Data Access, Computational Logic, Data Wrangling, Data Structures, Data Analysis

    ★ 4.7 (4.4K) · Beginner · Specialization · 3 - 6 Months

  • I

    IE Business School

    Branding: The Creative Journey

    Skills you'll gain: Brand Strategy, Value Propositions, Customer experience strategy (CX), Storytelling, Branding, Customer experience improvement, Content Marketing, Brand Management, Content Creation, Driving engagement, Logo Design, Journey Mapping, Customer Insights, Consumer Behaviour, Journalism, Campaign Management, Creativity, Target Audience, Marketing Operations, Communication

    ★ 4.6 (1.8K) · Beginner · Specialization · 3 - 6 Months

  • E

    EDUCBA

    Excel Sales Dashboard and Pivot Table

    Skills you'll gain: Dashboard, Microsoft Excel, Business Analytics, Financial Analysis, Spreadsheet Software, Statistical Modeling, Financial Data, Predictive Modeling, People Analytics, Trend Analysis, Excel Macros, Sales, Performance Analysis, Simulation and Simulation Software, Budgeting, Automation, Performance Metric

    Mixed · Course · 1 - 3 Months

  • M

    Microsoft

    Microsoft Power BI and Power Platform for Productivity

    Skills you'll gain: Extract, Transform, Load, Star Schema, Microsoft Power Platform, Data Analysis Expressions (DAX), Data Storytelling, Microsoft Power Automate/Flow, Dashboard Creation, Dashboard, Microsoft Excel, Excel Formulas, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Data Presentation, Spreadsheet Software, No-Code Development, Data Modeling, Data Visualization, Data Analysis, Business Intelligence

    ★ 4.4 (800) · Beginner · Specialization · 3 - 6 Months

  • M

    Meta

    HTML and CSS in depth

    Skills you'll gain: Responsive Web Design, Cascading Style Sheets (CSS), HTML and CSS, Bootstrap (Front-End Framework), Debugging, UI Components, Web Development Tools, Front-End Web Development, Web Design, Semantic Web, Hypertext Markup Language (HTML), Browser Compatibility, Web Content Accessibility Guidelines, Web Analytics and SEO, User Interface (UI), Software Engineering Tools, Development Testing, Data Validation, Javascript, Animations

    ★ 4.7 (1.9K) · Beginner · Course · 1 - 4 Weeks

  • I

    IE Business School

    Brand Identity and Strategy

    Skills you'll gain: Brand Strategy, Value Propositions, Branding, Brand Management, Logo Design, Target Market, Customer Analysis, Target Audience, Strategic Marketing, Consumer Behaviour, Marketing Design, Customer Insights, Competitive Analysis

    ★ 4.7 (896) · Intermediate · Course · 1 - 3 Months

  • U

    University of Virginia

    Digital Product Management: Modern Fundamentals

    Skills you'll gain: New Product Development, Product Management, Product Development, Agile Product Development, Innovation, Product Improvement, Ideation, Customer Analysis, Customer Insights, Design Thinking, Stakeholder Engagement, Stakeholder Communications, Customer Engagement, Product Requirements, Agile Methodology, Data-Driven Decision-Making, Stakeholder Management, Product Testing, Business Modeling

    ★ 4.7 (5.4K) · Beginner · Course · 1 - 4 Weeks

  • A

    AI CERTs

    Generative AI for Sustainability

    Skills you'll gain: AI Enablement, Sustainable Development, Generative AI, Sustainable Systems, Sustainability Reporting, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Generative AI Agents, Environment, Environmental Resource Management, Environmental Issue, Environmental Policy, Responsible AI, AI Personalization, Energy and Utilities, Environment and Resource Management, Climate Change Adaptation, Environmental Regulations, Google Analytics, Demography

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Test Subject Lines Quickly

    Skills you'll gain: Data-Driven Marketing, Email Marketing, A/B Testing, Campaign Management, Performance Analysis, Data-Driven Decision-Making, Email Automation, Test Planning

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Innovation Management: Erasmus University Rotterdam
  • Business Networking 101: How to Network Like a Pro: Madecraft
  • Introduction to Sales: Foundations for Success: IBM
  • Introduction to Scripting in Python: Rice University
  • Branding: The Creative Journey: IE Business School
  • Excel Sales Dashboard and Pivot Table: EDUCBA
  • Microsoft Power BI and Power Platform for Productivity: Microsoft
  • HTML and CSS in depth: Meta
  • Brand Identity and Strategy: IE Business School
  • Digital Product Management: Modern Fundamentals: University of Virginia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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