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Online Marketing Courses

Marketing courses can help you learn digital marketing strategies, consumer behavior analysis, branding techniques, and content creation. You can build skills in social media management, search engine optimization, and email marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, demonstrating how these skills are applied to track performance and engage audiences effectively.

Popular Online Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of London

    Fundamentals of Marketing Strategy

    Skills you'll gain: Marketing Planning, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Competitive Analysis, Marketing Effectiveness, Market Analysis, Marketing, Marketing Management, Market Dynamics, Target Market, Auditing, Analysis, Target Audience, Business Analysis Tools

    4.5
    Rating, 4.5 out of 5 stars
    ·
    322 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Digital Marketing Institute

    Social Media Marketing in Practice

    Skills you'll gain: Content Scheduling, Meta Ads Manager, Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Social Media Management, Digital Media Strategy, Facebook, Content Marketing, Instagram, Social Media Analytics, LinkedIn, Digital Marketing, Marketing, Content Performance Analysis, Digital Marketing Campaigns, Campaign Management, Social Media Campaigns, Target Audience

    4.5
    Rating, 4.5 out of 5 stars
    ·
    641 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Washington

    Essential Marketing Frameworks

    Skills you'll gain: Marketing Psychology, Market Analysis, Consumer Behaviour, Marketing, Market Opportunities, Market Research, Marketing Planning, Strategic Marketing, Marketing Strategies, Marketing Strategy and Techniques, Competitive Analysis, Target Audience, Proposal Development, Customer Analysis, Marketing Channel, Business-To-Consumer, Cross-Channel Marketing, Proposal Writing, Ethical Standards And Conduct

    4.8
    Rating, 4.8 out of 5 stars
    ·
    36 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    Emory University

    AI for Marketing

    Skills you'll gain: AI Personalization, Data-Driven Marketing, Generative AI, Marketing Automation, Customer Retention, Personalized Service, Marketing Operations, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Personalized Campaigns, Customer Analysis, Customer experience improvement, Marketing Strategies, Contextual Advertising, Marketing, Customer Engagement, Business Marketing, Customer Acquisition Management, Artificial Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    86 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    S

    Simplilearn

    B2B Marketing

    Skills you'll gain: Business Marketing, B2B Sales, Lead Generation, Account Strategy, Marketing, Marketing Strategies, Marketing Effectiveness, Target Market, Email Marketing, Strategic Marketing, Content Marketing, Target Audience, Data-Driven Marketing, Marketing Channel, Campaign Planning, Business Process, Pay Per Click Advertising, Sales Development, LinkedIn, Marketing Analytics

    3.6
    Rating, 3.6 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Master QuickBooks Online and Desktop for Bookkeeping

    Skills you'll gain: QuickBooks (Accounting Software), Reconciliation, Month End Closing, Ledgers (Accounting), Payroll, Payroll Systems, Accounting Software, Payroll Processing, Transaction Processing, Payroll Administration, Balancing (Ledger/Billing), Billing & Invoicing, Payroll Reporting, Accruals, Invoicing, Accounts Receivable, Project Accounting, Bookkeeping, Accounting, Finance

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    A

    Adobe

    Adobe Marketing Specialist

    Skills you'll gain: Adobe Express, Content Scheduling, Marketing Strategies, Personalized Campaigns, Data-Driven Marketing, Promotional Strategies, Marketing Planning, Social Media Content, Digital Marketing Campaigns, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Generative AI, Campaign Management, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research

    4.7
    Rating, 4.7 out of 5 stars
    ·
    3.2K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Status: AI skills
    AI skills
    M

    Meta

    Meta Marketing Analytics

    Skills you'll gain: Meta Ads Manager, Data Storytelling, Data Presentation, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Data-Driven Marketing, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Pandas (Python Package), Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    4.4K reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia Darden School Foundation

    Generative AI in Marketing

    Skills you'll gain: Large Language Modeling, Customer Insights, Online Advertising, Marketing Planning, ChatGPT, Branding, Marketing Strategies, Design Thinking, Keyword Research, AI Product Strategy, Brand Marketing, LLM Application, Brand Awareness, Brand Strategy, Digital Marketing, Generative AI, Personalized Service, AI Personalization, Customer Communications Management, Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    157 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I
    S

    Multiple educators

    Generative AI for Growth Marketing

    Skills you'll gain: Prompt Patterns, Personalized Campaigns, Data-Driven Marketing, MarTech, Strategic Marketing, AI Enablement, AI literacy, Email Automation, Driving engagement, Market Intelligence, Data Ethics, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Large Language Modeling, Augmented and Virtual Reality (AR/VR), Content Creation, Model Evaluation, Machine Learning, Data Synthesis, Image Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    12K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Influencer Marketing Strategy

    Skills you'll gain: Social Media Strategy, Social Media Campaigns, Social Media Marketing, Content Marketing, Marketing Effectiveness, Marketing Strategies, Campaign Management, Marketing Communications, Return On Investment, Key Performance Indicators (KPIs), Driving engagement, Social Media Analytics, Content Strategy, Stakeholder Engagement, Marketing Budgets, Brand Awareness, Marketing Analytics, Presentations, Digital Marketing Tools, Target Audience

    4.3
    Rating, 4.3 out of 5 stars
    ·
    196 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Marketing Psychology & Neuromarketing - 2026

    Skills you'll gain: Overcoming Objections, Market Research, Marketing Psychology, Active Listening, Rapport Building, Closing (Sales), B2B Sales, Consumer Behaviour, Target Audience, Selling Techniques, Content Performance Analysis, Marketing, Sales Strategy, Price Negotiation, Sales, Innovation, Marketing Strategies, Shared Media, Sales Prospecting, Marketing Communications

    4.1
    Rating, 4.1 out of 5 stars
    ·
    11 reviews

    Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular online marketing courses

  • Fundamentals of Marketing Strategy: University of London
  • Social Media Marketing in Practice: Digital Marketing Institute
  • Essential Marketing Frameworks: University of Washington
  • AI for Marketing: Emory University
  • B2B Marketing: Simplilearn
  • Master QuickBooks Online and Desktop for Bookkeeping: Packt
  • Adobe Marketing Specialist: Adobe
  • Meta Marketing Analytics: Meta
  • Generative AI in Marketing: University of Virginia Darden School Foundation
  • Generative AI for Growth Marketing: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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