Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.

Skills you'll gain: Spreadsheet Software, Google Sheets, Microsoft Excel, Data Visualization, Excel Formulas, Data Entry, Data Analysis, Financial Modeling, Expense Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Lending and Underwriting, Real Estate, Property and Real Estate, Commercial Lending, Financial Statement Analysis, Financial Statements, Project Finance, Income Statement, Credit Risk, Financial Modeling, Commercial Real Estate, Financial Analysis, Real Estate Sales, Cash Flow Forecasting, Profit and Loss (P&L) Management, Loans, Lease Contracts, Cash Flows, Risk Analysis, Cost Estimation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Blogs, Content Performance Analysis, Google Analytics, Web Analytics, Promotional Strategies, Customer Engagement, Social Media Marketing, Social Media Analytics, Social Media, Customer Relationship Building, Content Marketing, Content Creation, Content Management Systems, Marketing
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Newsletters, Email Marketing, Email Automation, Stakeholder Communications, Content Performance Analysis, Marketing Automation, Strategic Communication, Personalized Campaigns, Campaign Planning, Generative AI Agents, Performance Analysis, Communication Strategies, Content Development and Management, Goal Setting, Marketing Strategy and Techniques, Content Strategy, Digital Marketing, Digital Advertising, Driving engagement, Market Analysis
Beginner · Course · 3 - 6 Months

Kennesaw State University
Skills you'll gain: Innovation, New Product Development, Product Development, Root Cause Analysis, Market Analysis, Consumer Behaviour, Case Studies, Value Propositions, Risk Analysis, Risk Mitigation, Overcoming Objections, Marketing Psychology
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Market Share, Competitive Analysis, Trend Analysis, Return On Investment, Competitive Intelligence, Market Trend, Revenue Forecasting, Market Analysis, Demand Planning, Market Research, Growth Strategies, Forecasting, Go To Market Strategy, Business Strategy, Business Research, Market Opportunities, Data-Driven Decision-Making, Strategic Decision-Making, Analytical Skills, Research Methodologies
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Technical Analysis, Market Trend, Trend Analysis, Financial Market, Market Data, Portfolio Risk, Financial Trading, Portfolio Management, Risk Management, Financial Forecasting, Market Dynamics, Market Liquidity, Real Time Data, Financial Analysis, Market Analysis, Investment Management, Risk Analysis, Graphing, Verification And Validation, Probability & Statistics
Beginner · Specialization · 3 - 6 Months

Board Infinity
Skills you'll gain: Responsible AI, Data Ethics, Risking, AI Enablement, Business Priorities, Generative AI Agents, LLM Application, No-Code Development, Governance, Artificial Intelligence, Large Language Modeling, Generative AI, AI Workflows, Needs Assessment, Return On Investment, Feasibility Studies, Agentic systems, Case Studies, Data Quality
Beginner · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Business Strategy, Business Strategies, Business Planning, Organizational Strategy, Strategic Thinking, Corporate Strategy, Strategic Planning, Strategic Leadership, Strategic Decision-Making, Competitive Analysis, Business Modeling, Market Analysis, Resource Management, Value Propositions
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: R (Software), Data Manipulation, Web Scraping, R Programming, Data Analysis, Data Science, Data Structures, Data Import/Export, Programming Principles, Jupyter, File I/O, Integrated Development Environments, Debugging
Beginner · Course · 1 - 3 Months

McMaster University
Skills you'll gain: Experimentation, Scientific Visualization, Plot (Graphics), Data Visualization, Predictive Modeling, Pareto Chart, Predictive Analytics, Model Optimization, Regression Analysis, Statistical Modeling, Process Optimization, Statistical Software, Statistical Methods, Analysis, Data Analysis Software, Mathematical Modeling, R Programming, Data Analysis, Quantitative Research, Statistical Analysis
Intermediate · Course · 1 - 3 Months

Minnesota State University, Mankato
Skills you'll gain: Competitive Analysis, Brand Strategy, Brand Marketing, Target Audience, Branding, Brand Awareness, Brand Management, Target Market, Brand Loyalty, Strategic Marketing, Market Analysis, Marketing Strategies, Value Propositions, Strategic Communication, Marketing, Marketing Strategy and Techniques, Marketing Planning, Gap Analysis, Strategic Decision-Making, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks