Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

University of Colorado Boulder
Skills you'll gain: Object Oriented Design, User Story, Real-Time Operating Systems, Systems Engineering, Field-Programmable Gate Array (FPGA), New Product Development, Failure Analysis, Sustainable Business, Data Mining, Delegation Skills, Unsupervised Learning, Proposal Writing, Sampling (Statistics), Supplier Management, Computer Vision, Accountability, Data Ethics, Sustainability Reporting, Statistical Modeling, Goal Setting
Earn a degree
Degree · 1 - 4 Years
Skills you'll gain: Performance Tuning, Django (Web Framework), Authentications, PostgreSQL, Object-Relational Mapping, Model View Controller, Cloud Hosting, User Accounts, Application Security, Configuration Management, Python Programming
Advanced · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Trigonometry, Probability, Data Analysis, Algebra, Probability Distribution, Descriptive Statistics, Mathematical Modeling, Graphing, Statistics, Geometry, Arithmetic
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Modeling, Query Languages, Data Mapping, NoSQL, Event-Driven Programming, Relational Databases, Scalability, Performance Tuning, JSON
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Market Research, Market Analysis, Competitive Analysis, Business Research, Market Intelligence, Global Marketing, Business Strategy, Strategic Marketing, Target Market, Consumer Behaviour, Performance Measurement, Report Writing, Analysis, Financial Acumen
Mixed · Course · 1 - 4 Weeks

Amazon Web Services
Skills you'll gain: Software Architecture, Amazon DynamoDB, Cloud Applications, Databases, Amazon Web Services, Event-Driven Programming, API Gateway, Relational Databases, Serverless Computing, Python Programming, Cloud API, Service Oriented Architecture, Microservices, NoSQL, Application Development, Web Development, Automation
Beginner · Course · 1 - 4 Weeks

AI Business School
Skills you'll gain: Prompt Engineering, AI Personalization, Generative AI, Project Design, Artificial Intelligence, Persona Development, Marketing Automation, Marketing, Brainstorming, Marketing Analytics, Content Creation
Intermediate · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Color Theory, Typography, Cascading Style Sheets (CSS), Web Content Accessibility Guidelines, Web Design, HTML and CSS, Design Elements And Principles, Animations, User Interface (UI) Design, Web Design and Development, Visualization (Computer Graphics)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Email Marketing, Order Fulfillment, Media Planning, Social Media, Google Ads, Social Media Marketing, Social Media Strategy, Performance Measurement, Order Processing, Customer Acquisition Management, Brand Loyalty, Search Engine Marketing, Target Audience, Search Engine Optimization, Online Advertising, Customer Relationship Management, Customer Retention, E-Commerce, Marketing Analytics, Campaign Management
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: Excel Formulas, Data Storytelling, Microsoft Excel, Dashboard, Pivot Tables And Charts, Power BI, Data-Driven Decision-Making, Microsoft Copilot, Spreadsheet Software, Extract, Transform, Load, Data Literacy, Data Presentation, Data Visualization Software, Generative AI, Data Visualization, Data Analysis, Business Intelligence, Data Processing, Data Collection, Business Metrics
Beginner · Specialization · 3 - 6 Months

DeepLearning.AI
Skills you'll gain: Generative AI Agents, Agentic systems, LLM Application, Automation, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, System Monitoring, Workflow Management, Application Performance Management, Tool Calling, Continuous Monitoring, Scalability, Prompt Engineering, Business Software, Test Tools, Code Review, Integration Testing, User Feedback, Performance Metric
Beginner · Course · 1 - 4 Weeks

Tableau Learning Partner
Skills you'll gain: Tableau Software, Data Visualization Software, Dashboard, Business Analytics, Business Intelligence, Data Integration, Data Cleansing, Data Transformation, Data Processing, Performance Tuning
Beginner · Course · 1 - 4 Weeks