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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • M

    Microsoft

    Microsoft Public Relations and Communications Associate

    Skills you'll gain: Media Relations, Proofreading, Public Relations, Stakeholder Analysis, Integrated Marketing Communications, Marketing Communications, Strategic Communication, Public Affairs, Content Management, Performance Reporting, Storytelling, Content Management Systems, Content Performance Analysis, Content Strategy, Report Writing, Business Reporting, Content Scheduling, Marketing Effectiveness, Media Strategy, Generative AI

    ★ 4.7 (245) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free Trial
    Free Trial
    Category: AI skills
    AI skills
  • O

    O.P. Jindal Global University

    Diplomatic Practice

    Skills you'll gain: Diplomacy, International Relations, Economics, Political Sciences, Digital Communications, Cultural Diversity, Culture, Media and Communications, Public Safety and National Security, Trend Analysis

    ★ 4.9 (14) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Creating Interactive Learning Videos with Edpuzzle

    Skills you'll gain: Education Software and Technology, Digital pedagogy

    ★ 4.7 (185) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Michigan

    Applied Data Science with Python

    Skills you'll gain: Matplotlib, Network Analysis, Social Network Analysis, Feature Engineering, Data Visualization, Pandas (Python Package), Plot (Graphics), Data Visualization Software, Interactive Data Visualization, Model Evaluation, Applied Machine Learning, Supervised Learning, Text Mining, Statistical Visualization, Network Model, Data Manipulation, NumPy, Data Preprocessing, Natural Language Processing, Python Programming

    ★ 4.5 (34K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Compassionate Leadership Through Service Learning with Jane Goodall and Roots & Shoots

    Skills you'll gain: Community Organizing, Compassion, Community Development, Community Outreach, Social Impact, Needs Assessment, Program Evaluation, Empathy, Education and Training, Data Mapping, Initiative and Leadership, Empowerment, Curriculum Planning, Working With Children, Collaboration, Planning, Driving engagement, Environmental Issue

    ★ 4.8 (162) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
  • U

    Università Bocconi

    Sustainable Urban Regeneration

    Skills you'll gain: Stakeholder Engagement, Environmental Social And Corporate Governance (ESG), Sustainable Development, Climate Change Adaptation, Stakeholder Analysis, Corporate Sustainability, Land Management, Climate Change Programs, Governance, Economic Development, Social Impact, Climate Change Mitigation, Environmental Issue, Sustainability Standards, Environmental Policy, Policy Analysis, Case Studies, Business Modeling

    ★ 4.9 (23) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    Universidad de los Andes

    Fundamentos del uso de IA generativa

    Skills you'll gain: Prompt Patterns, Responsible AI, LLM Application, AI literacy, AI powered creativity, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), AI Integrations

    ★ 4.7 (87) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • É

    École normale supérieure

    Cartographie thématique

    Skills you'll gain: Infographics, Statistical Visualization, Geospatial Mapping, Data Mapping, Geospatial Information and Technology, Graphic and Visual Design, Geographic Information Systems, Graphical Tools, Data Presentation, Color Theory, Layout Design, Design Elements And Principles, Descriptive Statistics

    ★ 4.6 (85) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
  • B

    Banco Interamericano de Desarrollo

    Herramientas de gestión de proyectos de desarrollo

    Skills you'll gain: Work Breakdown Structure, Cost Management, Earned Value Management, Project Controls, Project Schedules, Project Management, Milestones (Project Management), Project Scoping, Scope Management, Communication Planning, Procurement, Budget Management, Scheduling, Cost Control, Purchasing, Timelines, Project Performance, Matrix Management, Stakeholder Communications, Resource Management

    ★ 4.8 (147) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • I

    Illinois Tech

    Industrial Psychology

    Skills you'll gain: Industrial and Organizational Psychology, Job Analysis, Talent Management, Leadership and Management, Management Training And Development, Team Leadership, Organizational Leadership, Performance Analysis, Staff Management, Performance Review, Diversity Equity and Inclusion Initiatives, Leadership, People Development, Human Resource Management, Human Resource Strategy, Performance Appraisal, Human Resources, Team Motivation, Human Resources Management and Planning, Diversity and Inclusion

    ★ 4.7 (20) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • V

    Vanderbilt University

    Generative AI HR Professional

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, Generative AI, LLM Application, HR Tech, Human Resources, Management Training And Development, Employee Performance Management, Performance Review, Professional Development, Policy Development, New Hire Orientations, Communication, Communication Planning, Human Development, Recruitment, Interviewing Skills, Talent Recruitment, Policy Analysis

    ★ 4.8 (8.5K) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    Erasmus University Rotterdam

    Trade & investment: evidence-based policies for development

    Skills you'll gain: Policy Analysis, Research, and Development, Economic Development, Policy Development, Policy Analysis, International Relations, Research, Public Policies, Economics, Writing, Diplomacy, Business Economics, Econometrics, Analysis, Market Dynamics, Estimation

    ★ 4.6 (32) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
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In summary, here are 10 of our most popular social media marketing courses

  • Microsoft Public Relations and Communications Associate: Microsoft
  • Diplomatic Practice: O.P. Jindal Global University
  • Creating Interactive Learning Videos with Edpuzzle: Coursera
  • Applied Data Science with Python: University of Michigan
  • Compassionate Leadership Through Service Learning with Jane Goodall and Roots & Shoots: University of Colorado Boulder
  • Sustainable Urban Regeneration: Università Bocconi
  • Fundamentos del uso de IA generativa: Universidad de los Andes
  • Cartographie thématique: École normale supérieure
  • Herramientas de gestión de proyectos de desarrollo: Banco Interamericano de Desarrollo
  • Industrial Psychology: Illinois Tech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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