• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Business Plan

Business Plan Courses

Business plan courses can help you learn market analysis, financial forecasting, operational planning, and effective pitching techniques. You can build skills in identifying target audiences, crafting value propositions, and developing marketing strategies. Many courses introduce tools like SWOT analysis, business model canvases, and financial modeling software, which can enhance your ability to create comprehensive and persuasive business plans.

Popular Business Plan Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Marketing Strategy: Consumer Insight to Positioning

    Skills you'll gain: Strategic Marketing, Marketing Strategies, Marketing Communications, Consumer Behaviour, Brand Strategy, Marketing Channel, Product Marketing, Digital Marketing, Advertising Campaigns, Value Propositions, Marketing Analytics, Brand Management, Market Analysis, Promotional Strategies, Market Opportunities, Target Market, Market Research, Digital Transformation, Market Dynamics, Digital Media Strategy

    4.7 stars, 19K reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.7 (19K) · Intermediate · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    IBM

    IBM IT Scrum Master

    Skills you'll gain: User Story, Software Development Life Cycle, Software Architecture, Sprint Retrospectives, Agile Software Development, Kanban Principles, DevOps, Backlogs, Full-Stack Web Development, Software Design, Risk Analysis, Scrum (Software Development), Information Technology, Computer Hardware, Agile Methodology, Agile Project Management, Team Building, Risk Management, Leadership, Communication

    4.7 stars, 12K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (12K) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    Applied AI

    Skills you'll gain: ChatGPT, Prompt Engineering, Agentic Workflows, Claude Code, Prompt Patterns, Generative AI Agents, AI Enablement, Prompt Engineering Tools, AI powered creativity, Multimodal Prompts, AI Product Strategy, Anthropic Claude, AI Orchestration, Agentic systems, Generative AI, AI Workflows, AI Personalization, AI Integrations, AI Security, Responsible AI

    4.8 stars, 11K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (11K) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    Generative AI Leadership & Strategy

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, AI powered creativity, Ideation, Verification And Validation, Succession Planning, LLM Application, AI literacy, Business Writing, Responsible AI, Generative AI, AI Enablement, Leadership, Business Correspondence, Meeting Facilitation, Leadership and Management, Creativity, Problem Solving, Risk Management

    4.8 stars, 9.5K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.8 (9.5K) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    ChatGPT for Project Management - Leveraging AI for Success

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, Large Language Modeling, Project Planning, AI literacy, AI Enablement, Generative AI, Risk Analysis, Timelines, Project Risk Management, Performance Metric, AI powered creativity, Project Schedules, Project Management, Artificial Intelligence, Generative AI Agents, Risk Management, Email Automation

    4.8 stars, 8.3K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.8 (8.3K) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IBM

    IBM IT Project Manager

    Skills you'll gain: User Story, Software Development Life Cycle, Risk Management, Team Motivation, Software Architecture, Stakeholder Engagement, Project Planning, Peer Review, Agile Software Development, Scrum (Software Development), Project Management Life Cycle, Risk Management Framework, Stakeholder Management, Stakeholder Communications, Project Management, Information Technology, Interviewing Skills, Agile Project Management, Leadership, Communication

    4.7 stars, 11K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (11K) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Bestseller
    Bestseller
    Status: Free trial
    Free trial
  • H

    Harvard Business Review

    Boost Your Business Skills

    Skills you'll gain: Business Planning, Operating Budget, Budget Management, Business Strategy, Resource Allocation, Budgeting, Marketing Operations, Project Planning, Organizational Strategy, Marketing Strategies, Capital Budgeting, Variance Analysis, Competitive Analysis, Financial Planning, Goal Setting, Finance

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google

    AI Fundamentals

    Skills you'll gain: Prompt Patterns, AI powered creativity, AI literacy, Artificial Intelligence, Generative AI, AI Personalization, Model Evaluation, Google Workspace

    4.8 stars, 5.2K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (5.2K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Minnesota

    Human Resource Management: HR for People Managers

    Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Human Resource Strategy, Human Resources, Talent Recruitment, Workforce Planning, Employee Performance Management, Recruitment Strategies, Human Resources Management and Planning, Employee Onboarding, Recruitment, Talent Acquisition, Management Training And Development, Human Resource Policies, Performance Measurement

    4.8 stars, 16K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (16K) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Work Smarter, Not Harder: Time Management for Personal & Professional Productivity

    Skills you'll gain: Time Management, Calendar Management, Scheduling, Productivity Software, Mental Concentration, Professionalism, Planning, Overcoming Obstacles, Communication Strategies, Crisis Management

    4.6 stars, 17K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (17K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    IBM IT Support

    Skills you'll gain: Email Security, Cloud Infrastructure, Cloud Platforms, Technical Support, Technical Support and Services, Cloud Computing, Generative AI, Cloud Computing Architecture, Hardware Troubleshooting, IT Service Management, Generative AI Agents, Cloud Services, Cloud Development, Cloud Deployment, Professional Networking, Data Storage, Peripheral Devices, Database Administration, Information Technology, Customer Service

    4.7 stars, 13K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (13K) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    ChatGPT + Zapier: AI-Powered Email Mastery

    Skills you'll gain: Email Automation, Prompt Engineering, ChatGPT, Prompt Patterns, LLM Application, AI literacy, AI Enablement, Calendar Management, Organizational Skills, AI powered creativity, Generative AI, Artificial Intelligence, Large Language Modeling, Gmail, Generative AI Agents, AI Personalization, HubSpot CRM, Email Marketing, Google Sheets, Automation

    4.8 stars, 8.2K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.8 (8.2K) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
1…131415…834

In summary, here are 10 of our most popular business plan courses

  • Marketing Strategy: Consumer Insight to Positioning: University of Illinois Urbana-Champaign
  • IBM IT Scrum Master: IBM
  • Applied AI: Vanderbilt University
  • Generative AI Leadership & Strategy: Vanderbilt University
  • ChatGPT for Project Management - Leveraging AI for Success: Vanderbilt University
  • IBM IT Project Manager: IBM
  • Boost Your Business Skills: Harvard Business Review
  • AI Fundamentals: Google
  • Human Resource Management: HR for People Managers: University of Minnesota
  • Work Smarter, Not Harder: Time Management for Personal & Professional Productivity: University of California, Irvine

Skills you can learn in Entrepreneurship

Innovation (38)
Modeling (25)
Business Model (18)
Plan (16)
Investment (15)
Market (economics) (15)
Product (12)
Planning (11)
Social Entrepreneurship (10)
Strategic Management (10)
Business Plan (9)
Business Strategy (6)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok