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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • C

    Coursera

    Create a Professional Automated Landing Page using Mailchimp

    Skills you'll gain: Email Automation, Lead Generation, Email Marketing, Driving engagement, Digital Advertising, Marketing Automation, Customer Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    68 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Principles of Economics: Introduction - Getting to Know You

    Skills you'll gain: Economics, Supply And Demand, Market Dynamics, Tax, Market Analysis, International Relations, Operating Cost, Policy Analysis, Consumer Behaviour, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    62 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Predictive Modeling and Analytics

    Skills you'll gain: Predictive Analytics, Logistic Regression, Exploratory Data Analysis, Data Visualization, Data Modeling, Business Analytics, Data Analysis, Statistical Modeling, Regression Analysis, Data Preprocessing, Supervised Learning, Decision Tree Learning, Data Cleansing, Artificial Neural Networks

    3.6
    Rating, 3.6 out of 5 stars
    ·
    605 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    V

    Voxy

    English Language Skills A2-B1 CEFR: Low-Intermediate

    Skills you'll gain: Stress Management, Goal Setting, Nutrition and Diet, Professional Development, Personal Development, Organizational Skills, English Language, Planning, Technical Communication, Product Knowledge, Productivity, Language Learning, Social Skills, Interpersonal Communications, Media and Communications, Customer Service, Verbal Communication Skills, Language Competency, Retail Sales, Health And Wellness Coaching

    4.6
    Rating, 4.6 out of 5 stars
    ·
    571 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Human-Centered Design for Inclusive Innovation

    Skills you'll gain: Human Centered Design, User Research, Design Thinking, Design Research, Product Design, Prototyping, Qualitative Research, Innovation, User Feedback, Diversity and Inclusion, Workplace inclusivity, Brainstorming, Empathy, Ideation, Creativity, Needs Assessment, Product Testing, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    174 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Crie artes para redes sociais usando Canva

    Skills you'll gain: Canva (Software), Social Media Content, Social Media, Multimedia, Marketing Design, Content Creation, Graphic and Visual Design, Animations, Editing, Marketing, Presentations

    4.6
    Rating, 4.6 out of 5 stars
    ·
    69 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Wharton Business and Financial Modeling Capstone

    Skills you'll gain: Portfolio Management, Financial Modeling, Presentations, Microsoft PowerPoint, Investment Management, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Financial Data, Portfolio Risk, Microsoft Excel, Financial Analysis, Regression Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    518 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    CSS

    Skills you'll gain: Responsive Web Design, HTML and CSS, Hypertext Markup Language (HTML), Typography, Cascading Style Sheets (CSS), Web Design, Web Design and Development, Web Development Tools, Browser Compatibility, Application Deployment, Front-End Web Development, Web Development, Animations, Development Environment, UI Components, Usability, Javascript, Frontend Performance, Maintainability, User Interface (UI)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    232 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Selling to Chinese Consumers

    Skills you'll gain: Consumer Behaviour, Brand Management, Marketing, Global Marketing, Digital Media Strategy, Market Dynamics, Advertising, E-Commerce, Cultural Sensitivity, Cultural Diversity, Social Sciences, Sociology

    4.8
    Rating, 4.8 out of 5 stars
    ·
    312 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Formulación y evaluación de proyectos complejos

    Skills you'll gain: Feasibility Studies, Project Management Life Cycle, Project Portfolio Management, Program Management, Strategic Planning, Project Management, Financial Analysis, Case Studies, Business Analysis, Complex Problem Solving, Project Finance, Cost Benefit Analysis, Risk Management, Decision Making

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.1K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Intel

    Intel® AI Fundamentals

    Skills you'll gain: AI Enablement, Artificial Intelligence, AI Product Strategy, Business Technologies, Complex Problem Solving, Digital Transformation, Technology Strategies, Case Studies, Business Intelligence, Company, Product, and Service Knowledge, Customer experience strategy (CX), Customer Insights, Discussion Facilitation, Emerging Technologies, Responsible AI, Customer Analysis, Machine Learning, B2B Sales, Computer Hardware, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    782 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The University of Tokyo

    FoundX Startup School Course

    Skills you'll gain: Strategic Thinking, Entrepreneurship, Design Thinking, Product Development, Market Opportunities, Innovation, Customer Insights, User Research, Fundraising, Presentations, Business Planning, Interviewing Skills, Product Management, Team Building

    4.6
    Rating, 4.6 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • Create a Professional Automated Landing Page using Mailchimp: Coursera
  • Principles of Economics: Introduction - Getting to Know You: Rice University
  • Predictive Modeling and Analytics : University of Colorado Boulder
  • English Language Skills A2-B1 CEFR: Low-Intermediate: Voxy
  • Human-Centered Design for Inclusive Innovation: University of Toronto
  • Crie artes para redes sociais usando Canva: Coursera
  • Wharton Business and Financial Modeling Capstone: University of Pennsylvania
  • CSS: Scrimba
  • Selling to Chinese Consumers: The Chinese University of Hong Kong
  • Formulación y evaluación de proyectos complejos: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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