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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    La gestión de personas y equipos

    Skills you'll gain: People Management, Team Performance Management, Leadership Development, Team Management, Organizational Leadership, Team Motivation, Team Building, Performance Measurement, Culture Transformation, Leadership and Management, Industrial and Organizational Psychology, People Development, Leadership, Employee Engagement, Culture, Conflict Management, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    Tally Education and Distribution Services Private Limited

    Payroll & HR Management

    Skills you'll gain: Payroll, Payroll Systems, Payroll Administration, Payroll Processing, Payroll Tax, Payroll Reporting, Income Tax, Human Resources Software, Tax Management, HR Tech, Compensation Management, Tax Compliance, Tax Laws

    4.3
    Rating, 4.3 out of 5 stars
    ·
    65 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Cyber Security in Manufacturing

    Skills you'll gain: Intrusion Detection and Prevention, Security Controls, Continuous Monitoring, Incident Response, Cyber Attacks, Vulnerability Assessments, Software Development Life Cycle, Cybersecurity, Application Security, Computer Security Incident Management, Security Management, Cyber Security Strategy, Information Systems Security, Secure Coding, Cyber Security Policies, Cyber Security Assessment, Threat Management, Threat Detection, Information Assurance, Network Security

    4.7
    Rating, 4.7 out of 5 stars
    ·
    665 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    O

    Olay

    Quality Control and Regulatory in Cosmetic Science

    Skills you'll gain: Quality Control, Statistical Process Controls, Good Manufacturing Practices, Product Quality (QA/QC), Quality Assurance, Regulatory Compliance, Quality Management, Regulation and Legal Compliance, Regulatory Requirements, Regulatory Affairs, Safety Assurance, Safety Standards, Product Testing, Analytical Testing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    90 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    User Research and Design

    Skills you'll gain: UI/UX Research, User Research, Design Research, User Experience, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Ideation, User Interface (UI), Qualitative Research, User Interface (UI) Design, Surveys, Data Collection, Persona Development, Data Analysis, Interviewing Skills, People Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    472 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Managing Machine Learning Projects

    Skills you'll gain: MLOps (Machine Learning Operations), Data Management, Model Training, Data Quality, Model Deployment, Data Preprocessing, Application Lifecycle Management, Technical Management, Applied Machine Learning, Project Management, Machine Learning, Data Cleansing, Model Evaluation, Data Pipelines, Technical Design, Software Development Methodologies, Technology Solutions, Systems Design, Data Collection, Data Science

    4.8
    Rating, 4.8 out of 5 stars
    ·
    385 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Getting started with TensorFlow 2

    Skills you'll gain: Tensorflow, Keras (Neural Network Library), Model Evaluation, Deep Learning, Image Analysis, Model Training, Convolutional Neural Networks, Computer Programming, Model Optimization, Data Validation, Applied Machine Learning, Supervised Learning, Computer Vision, Artificial Neural Networks, Data Persistence

    4.9
    Rating, 4.9 out of 5 stars
    ·
    582 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    Salesforce

    Opportunity Management in Salesforce

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Order Management, Sales Management, Sales Support, Order Entry, Closing (Sales), Salesforce, Request For Quotation (RFQ), Sales Enablement, Order Management Systems, Product Knowledge, Product Lining, Order Processing, Product Assortment, Contract Management, Collaborative Software, Account Management, Kanban Principles

    4.7
    Rating, 4.7 out of 5 stars
    ·
    245 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Analysing: Numeric and digital literacies

    Skills you'll gain: Governance, Data Presentation, Management Accounting, Data Storytelling, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, Financial Data, Data Ethics, SAS (Software), Business Analytics, Financial Management, Customer Analysis, Customer Insights, Digital Media Strategy, Corporate Finance, Business Valuation, Financial Analysis, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Accounting for Business Decision Making: Measurement and Operational Decisions

    Skills you'll gain: Management Accounting, Cost Accounting, Operating Cost, Operational Analysis, Business Metrics, Performance Measurement, Financial Accounting, Accounting, Operational Efficiency, Profit and Loss (P&L) Management, Cost Control, Strategic Decision-Making, Cost Management, Decision Making, Financial Analysis, Product Planning, Sales

    3.8
    Rating, 3.8 out of 5 stars
    ·
    188 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U
    S

    Multiple educators

    Applied Sustainability for Technical Managers

    Skills you'll gain: Sustainable Business, Sustainability Reporting, Sustainable Design, Corporate Sustainability, Sustainable Technologies, Environmental Social And Corporate Governance (ESG), Sustainable Engineering, Sustainable Development, Sustainable Systems, Energy and Utilities, Sustainability Standards, Business Reporting, Organizational Leadership, Strategic Leadership, Environmental Resource Management, Business Leadership, Sustainable Architecture, Product Engineering, Initiative and Leadership, Environment and Resource Management

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    520 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    E-Business: Negocios Online

    Skills you'll gain: Online Advertising, E-Commerce, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Business Strategy, Social Media Strategy, Google Ads, Advertising, Digital Transformation, Email Marketing, Social Media, Search Engine Optimization, Social Media Marketing, Business Modeling, Social Media Campaigns, Branding

    4.7
    Rating, 4.7 out of 5 stars
    ·
    259 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • La gestión de personas y equipos: IESE Business School
  • Payroll & HR Management : Tally Education and Distribution Services Private Limited
  • Cyber Security in Manufacturing : University at Buffalo
  • Quality Control and Regulatory in Cosmetic Science: Olay
  • User Research and Design: University of Minnesota
  • Managing Machine Learning Projects: Duke University
  • Getting started with TensorFlow 2: Imperial College London
  • Opportunity Management in Salesforce: Salesforce
  • Analysing: Numeric and digital literacies: Macquarie University
  • Accounting for Business Decision Making: Measurement and Operational Decisions: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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