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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Marketing Strategies, Digital Brand Strategy, Digital Media Strategy, Target Audience, Social Media Strategy, Social Media Marketing, Customer Analysis, Digital Marketing, Marketing Planning, Customer Acquisition Management, Customer experience improvement, Customer Engagement, Customer Retention, Social Media, Marketing, Target Market, Brand Management, E-Commerce, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    303 reviews

    Beginner · Course · 1 - 4 Weeks

  • T

    Technical University of Munich (TUM)

    The Economics of Agro-Food Value Chains

    Skills you'll gain: Consumer Behaviour, Market Research, Food Quality Assurance And Control, Food Services, Food and Beverage, Research, Marketing Psychology, Research Methodologies, Market Dynamics, Packaging and Labeling, Customer Analysis, Intellectual Property, Product Quality (QA/QC), Sustainability Standards, Innovation, Economics, Coordination

    4.5
    Rating, 4.5 out of 5 stars
    ·
    452 reviews

    Intermediate · Course · 3 - 6 Months

  • U

    Universitat Politècnica de València

    Excel avanzado: importación y análisis de datos

    Skills you'll gain: Pivot Tables And Charts, Data Import/Export, Data Visualization, Dashboard Creation, Excel Formulas, Data Analysis Expressions (DAX), Microsoft Excel, Business Intelligence, Interactive Data Visualization, Data Presentation, Data Modeling, Spreadsheet Software, Extract, Transform, Load, Data Integration, Data Manipulation, Visual Basic (Programming Language), Data Cleansing, Data Analysis, Data Preprocessing, Data Management

    Advanced · Course · 1 - 3 Months

  • U

    Universitat Autònoma de Barcelona

    Patrocinio Deportivo

    Skills you'll gain: Proposal Development, Proposal Writing, Promotional Strategies, Branding, Event Marketing, Brand Management, Brand Strategy, Promotions and Campaigns, Marketing Communications, Philanthropy, Business Development, Stakeholder Engagement, Marketing, Stakeholder Analysis, Stakeholder Management, Event Management, Strategic Partnership, Driving engagement, Strategic Communication, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    419 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Principes de base pour les utilisateurs Snowflake

    Skills you'll gain: Identity and Access Management, Google Cloud Platform, Data Modeling, Query Languages, Role-Based Access Control (RBAC), SQL, Data Import/Export, Data Architecture, Data Warehousing, Database Design, Extract, Transform, Load, Big Data, Data Integration, Data Migration, Database Architecture and Administration, Real Time Data

    Intermediate · Course · 1 - 3 Months

  • D

    DeepLearning.AI

    AI for Medical Prognosis

    Skills you'll gain: Classification And Regression Tree (CART), Risk Modeling, Decision Tree Learning, Predictive Modeling, Feature Engineering, Statistical Machine Learning, Applied Machine Learning, Random Forest Algorithm, Forecasting, Model Evaluation, Biostatistics, Predictive Analytics, Data Preprocessing, Data Cleansing, Statistical Modeling, Risk Analysis, Machine Learning, Statistical Methods, Statistical Analysis, Deep Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    800 reviews

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Teradata 전문가를 위한 BigQuery 기초

    Skills you'll gain: Teradata SQL, SQL, Identity and Access Management, Database Management, Google Cloud Platform, Query Languages, Role-Based Access Control (RBAC), Data Modeling, Extract, Transform, Load, Data Import/Export, Relational Databases, Database Design, Data Migration, Data Mapping, Big Data, Data Sharing, Data Architecture, Database Architecture and Administration

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Spreadsheets for Beginners using Google Sheets

    Skills you'll gain: Spreadsheet Software, Google Sheets, Microsoft Excel, Data Visualization, Excel Formulas, Data Entry, Data Analysis, Financial Modeling, Expense Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    2.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Crunch Spatial Stats

    Skills you'll gain: Spatial Data Analysis, Spatial Analysis, Geographic Information Systems, Geospatial Information and Technology, Geospatial Mapping, Statistical Methods, Data Analysis, Statistical Analysis, Correlation Analysis, Technical Communication

    Beginner · Course · 1 - 4 Weeks

  • L

    LearnKartS

    Python for Data Science with AI

    Skills you'll gain: Matplotlib, Pandas (Python Package), Plot (Graphics), Data Visualization, Seaborn, Data Manipulation, Data Visualization Software, Pseudocode, Problem Solving, Data Analysis, Programming Principles, Data Processing, AI literacy, Dashboard, Python Programming, Data Science, Computer Programming, Generative AI

    Mixed · Course · 1 - 3 Months

  • E

    EDUCBA

    Corporate Restructuring and Valuation Strategies

    Skills you'll gain: Mergers & Acquisitions, Business Valuation, Bankruptcies, Market Share, Corporate Finance, Corporate Strategy, Private Equity, Investment Banking, Liquidation, Market Analysis, Capital Markets, Financial Modeling, Corporate Communications, Market Dynamics, Competitive Analysis, Financial Analysis, Equities, Cash Flows, Governance, Balance Sheet

    Mixed · Course · 1 - 3 Months

  • Status: Job Ready
    Job Ready
    U

    University of Colorado Boulder

    Master of Engineering in Engineering Management

    Skills you'll gain: Prompt Engineering, New Product Development, Model Based Systems Engineering, Model Evaluation, Failure Analysis, Sustainable Business, Data Mining, Field-Programmable Gate Array (FPGA), Delegation Skills, Strategic Decision-Making, Real-Time Operating Systems, Object Oriented Design, Project Schedules, Sampling (Statistics), Data Ethics, Sustainability Reporting, Database Design, Agentic systems, Data Visualization, Supervised Learning

    Earn a degree

    Degree · 1 - 4 Years

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In summary, here are 10 of our most popular marketing analytics courses

  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • The Economics of Agro-Food Value Chains: Technical University of Munich (TUM)
  • Excel avanzado: importación y análisis de datos: Universitat Politècnica de València
  • Patrocinio Deportivo: Universitat Autònoma de Barcelona
  • Principes de base pour les utilisateurs Snowflake: Google Cloud
  • AI for Medical Prognosis : DeepLearning.AI
  • Teradata 전문가를 위한 BigQuery 기초: Google Cloud
  • Spreadsheets for Beginners using Google Sheets: Coursera
  • Crunch Spatial Stats: Coursera
  • Python for Data Science with AI: LearnKartS

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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