• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • U

    University of Michigan

    Negociações de sucesso: estratégias e habilidades essenciais (em Português)

    Skills you'll gain: Negotiation, Contract Negotiation, Mediation, Arbitration, Price Negotiation, Intercultural Competence, Planning, Conflict Management, Communication, Influencing, Cultural Sensitivity, Contract Management, Ethical Standards And Conduct, Decision Making

    ★ 4.9 (1.6K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    California Institute of the Arts

    Web Design: Wireframes to Prototypes

    Skills you'll gain: Wireframing, User Interface and User Experience (UI/UX) Design, Mockups, UI/UX Strategy, Responsive Web Design, User Interface (UI), Web Design, User Interface (UI) Design, User Experience, User Experience Design, Prototyping, Web Design and Development, Visual Design, Web Language, UI/UX Research, Graphic and Visual Design, Interactive Design, HTML and CSS, Design Elements And Principles, Typography

    ★ 4.9 (921) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • X

    Xbox

    Xbox Graphic Designer

    Skills you'll gain: Color Theory, User Interface and User Experience (UI/UX) Design, Logo Design, Typography, User Interface (UI), Interaction Design, Figma (Design Software), Adobe Illustrator, Design Reviews, Wireframing, User Interface (UI) Design, Marketing Materials, Marketing Design, Layout Design, Usability, Graphic and Visual Design, Graphic Design, AI powered creativity, Peer Review, Adobe Photoshop

    ★ 4.5 (112) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Campus Placement Preparation

    Skills you'll gain: Interviewing Skills, Teamwork, Professionalism, Verbal Communication Skills, Trial Preparation, Communication, Human Resources, Negotiation, Job Analysis, Test Planning, Job Evaluation, On-The-Job Training

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • M

    Microsoft

    Customer Service Excellence Capstone

    Skills you'll gain: Responsible AI, Customer Service, AI Personalization, AI Enablement, AI Integrations, Customer experience improvement, Customer Communications Management, Service Level, Interpersonal Communications, Service Design, Personalized Service, Customer Support, Customer experience strategy (CX), Decision Intelligence, Customer Engagement, Service Level Agreement, Decision Making, Workflow Management, Problem Solving, Data Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • J

    John Wiley & Sons

    Foundations of Cybersecurity: Risks and Protection

    Skills you'll gain: Cyber Security Assessment, Cybersecurity, Vulnerability Assessments, Security Awareness, Cyber Attacks, Computer Security Awareness Training, Cyber Threat Intelligence, Cyber Risk, Cyber Security Strategy, Threat Modeling, Endpoint Security, Network Security, Threat Detection, Human Factors (Security), Security Management, Data Security, Malware Protection, Security Controls, Risk Management, Remote Access Systems

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • E

    ESSEC Business School

    Mediation and Conflict Resolution

    Skills you'll gain: Mediation, Conflict Management, Negotiation, Diplomacy, Labor Relations, Case Studies, Interactive Learning, Discussion Facilitation, Employee Relations, International Relations

    ★ 4.7 (858) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • K

    Kennesaw State University

    The Foundations of Cybersecurity

    Skills you'll gain: Vulnerability Management, Cybersecurity, Cyber Attacks, Cyber Security Policies, Security Management, Vulnerability Assessments, Cyber Security Strategy, Network Security, Threat Management, Security Controls, Continuous Monitoring, Firewall, Virtual Private Networks (VPN), Intrusion Detection and Prevention, Human Factors (Security)

    ★ 4.8 (729) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • T

    The University of Notre Dame

    Ethical Leadership

    Skills you'll gain: Active Listening, Workplace inclusivity, Data Ethics, Negotiation, Leadership Studies, Leadership Development, Business Ethics, Conflict Management, Change Management, Organizational Change, Diversity and Inclusion, Social Justice, Diversity Training, Communication Strategies, Personal Integrity, Organizational Leadership, Analytics, Analytical Skills, Market Dynamics, Ethical Standards And Conduct

    ★ 4.7 (208) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • G

    Goldman Sachs

    Fundamentals of Customers and Competition, with Goldman Sachs 10,000 Women

    Skills you'll gain: Competitive Analysis, Value Propositions, Growth Strategies, Business Development, Business Strategy, Customer Analysis, Consumer Behaviour, Target Market, Customer Insights, Competitive Intelligence, Market Research, Market Analysis, Target Audience

    ★ 4.8 (357) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • C

    Corporate Finance Institute

    Introduction to ESG

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Corporate Sustainability, Sustainable Business, Business Reporting, Risk Management Framework, Sustainability Reporting, Risk Management, Business Intelligence, Stakeholder Analysis, Environmental Issue, Stakeholder Engagement, Corporate Strategy, Governance, Performance Analysis, Stakeholder Management, Case Studies

    ★ 4.8 (315) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Goldman Sachs

    Fundamentals of Management, with Goldman Sachs 10,000 Women

    Skills you'll gain: Human Resources Management and Planning, Employee Performance Management, Management Training And Development, Team Performance Management, Performance Management, Human Resource Strategy, Staff Management, Human Resources, Growth Strategies, Talent Management, Delegation Skills, People Management, Culture Transformation, Subcontracting, Employee Coaching, Business Strategy, Organizational Development, Recruitment, Leadership, Communication

    ★ 4.7 (628) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
1…161162163…530

In summary, here are 10 of our most popular marketing strategy courses

  • Negociações de sucesso: estratégias e habilidades essenciais (em Português): University of Michigan
  • Web Design: Wireframes to Prototypes: California Institute of the Arts
  • Xbox Graphic Designer: Xbox
  • Campus Placement Preparation: EDUCBA
  • Customer Service Excellence Capstone: Microsoft
  • Foundations of Cybersecurity: Risks and Protection: John Wiley & Sons
  • Mediation and Conflict Resolution: ESSEC Business School
  • The Foundations of Cybersecurity: Kennesaw State University
  • Ethical Leadership: The University of Notre Dame
  • Fundamentals of Customers and Competition, with Goldman Sachs 10,000 Women: Goldman Sachs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok