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Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
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    T

    The Expert Academy

    Buyer Psychology: Understand Behaviour, Trust And Persuasion

    Skills you'll gain: Consumer Behaviour, Critical Thinking, Marketing Psychology, Critical Thinking and Problem Solving, General Sales Practices, Persuasive Communication, Overcoming Objections, Influencing, Trustworthiness, Conflict Management, Customer Analysis, Stakeholder Engagement, Decision Making, Behavioral Economics, Communication, Relationship Building, Psychology

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Geneva

    Technologies éducatives : fondements et innovation

    Skills you'll gain: Digital pedagogy, Instructional Design, Game Design, Collaborative Software, Simulations, Reinforcement Learning

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Excel

    Skills you'll gain: Excel Macros, Data Visualization, Prompt Engineering, Excel Formulas, Microsoft Excel, Data Presentation, Pivot Tables And Charts, Microsoft Copilot, Data Visualization Software, Data Storytelling, Spreadsheet Software, Forecasting, Dashboard Creation, Report Writing, Data Cleansing, Data Analysis, Data Synthesis, Predictive Modeling, Workflow Management, Data Manipulation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    533 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    Y

    Yonsei University

    International Marketing & Cross Industry Growth

    Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality and Food Services, Hospitality, Brand Management, B2B Sales, Customer Service, Branding, Innovation, Guest Relations, Customer experience strategy (CX), Marketing Management, Promotional Strategies, Customer Relationship Management, Diversity Marketing, Digital Media Strategy, Growth Strategies

    4.7
    Rating, 4.7 out of 5 stars
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    2.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Introducción a la Contabilidad Financiera

    Skills you'll gain: Financial Statement Analysis, Income Statement, Financial Statements, Accounting, Balance Sheet, Financial Accounting, Accrual Accounting, Financial Analysis, Financial Reporting, Accruals, Cash Flows, Business Analytics

    4.9
    Rating, 4.9 out of 5 stars
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    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Speed Up Data Analysis and Presentation Building

    Skills you'll gain: Data Visualization, Data Presentation, Responsible AI, Prompt Engineering, Prompt Patterns, Data Analysis, Spreadsheet Software, AI Enablement

    4.8
    Rating, 4.8 out of 5 stars
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    1K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Leadership Coaching and Mentoring using AI

    Skills you'll gain: Employee Coaching, Delegation Skills, Responsible AI, Culture Transformation, People Analytics, Employee Engagement, Training and Development, People Development, Dashboard, Employee Surveys, Data Storytelling, Dashboard Creation, Coaching, Power BI, Team Performance Management, Organizational Development, Prompt Engineering, Organizational Effectiveness, Workforce Development, Human Resources

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Introduction to Spreadsheets and Models

    Skills you'll gain: Spreadsheet Software, Financial Modeling, Predictive Modeling, Regression Analysis, Statistical Modeling, Data Modeling, Financial Forecasting, Excel Formulas, Risk Modeling, Business Modeling, Simulation and Simulation Software, Microsoft Excel, Google Sheets, Probability Distribution, Analysis, Forecasting, Predictive Analytics, Risk Analysis, Statistical Methods, Data Analysis Software

    4.2
    Rating, 4.2 out of 5 stars
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    3.9K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Santa Cruz

    Bayesian Statistics: From Concept to Data Analysis

    Skills you'll gain: Bayesian Statistics, Statistical Inference, Statistical Methods, Probability & Statistics, Statistics, Statistical Modeling, Probability, Statistical Programming, Statistical Analysis, Statistical Software, Probability Distribution, Data Analysis, R Programming, Regression Analysis, R (Software), Analytical Skills, Statistical Visualization, Predictive Modeling, Data Visualization, Data Modeling

    4.6
    Rating, 4.6 out of 5 stars
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    3.2K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Intellectual Property Law

    Skills you'll gain: Intellectual Property, Branding, Brand Marketing, Brand Strategy, Legal Strategy, Brand Management, Case Law, Packaging and Labeling, Asset Protection, Legal Risk, Regulation and Legal Compliance, Case Studies, Asset Management, Law, Regulation, and Compliance, Marketing, Innovation, Strategic Thinking, Business Strategy, Economics, Policy, and Social Studies, Planning

    4.8
    Rating, 4.8 out of 5 stars
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    1.7K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Branding: The Creative Journey

    Skills you'll gain: Brand Strategy, Value Propositions, Customer experience strategy (CX), Storytelling, Branding, Brand Marketing, Customer experience improvement, Content Marketing, Brand Management, Content Creation, Brand Awareness, Driving engagement, Logo Design, Journey Mapping, Journalism, Campaign Management, Creativity, Target Audience, Marketing Operations, Communication

    4.6
    Rating, 4.6 out of 5 stars
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    1.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    R

    Rice University

    Introduction to Data Analysis Using Excel

    Skills you'll gain: Microsoft Excel, Pivot Tables And Charts, Graphing, Spreadsheet Software, Excel Formulas, Data Analysis, Histogram, Scatter Plots, Data Visualization Software, Data Presentation, Data Manipulation, Data Import/Export

    4.7
    Rating, 4.7 out of 5 stars
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    11K reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular social media analytics courses

  • Buyer Psychology: Understand Behaviour, Trust And Persuasion: The Expert Academy
  • Technologies éducatives : fondements et innovation: University of Geneva
  • Microsoft Excel: Microsoft
  • International Marketing & Cross Industry Growth: Yonsei University
  • Introducción a la Contabilidad Financiera: IESE Business School
  • Speed Up Data Analysis and Presentation Building: Google
  • Microsoft Leadership Coaching and Mentoring using AI: Microsoft
  • Introduction to Spreadsheets and Models: University of Pennsylvania
  • Bayesian Statistics: From Concept to Data Analysis: University of California, Santa Cruz
  • Intellectual Property Law: University of Pennsylvania

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Digital Marketing (13)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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