• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Content Strategy

Content Strategy Courses

Content strategy courses can help you learn audience analysis, content creation techniques, editorial planning, and performance measurement. You can build skills in optimizing content for different platforms, aligning messaging with brand goals, and using analytics to refine strategies. Many courses introduce tools like Google Analytics for tracking engagement, content management systems for organizing assets, and social media platforms for distribution, providing practical methods to implement your content strategies effectively.

Popular Content Strategy Courses and Certifications


  • R

    Rutgers the State University of New Jersey

    Supply Chain Excellence Capstone

    Skills you'll gain: Financial Statement Analysis, Supply Chain, Financial Statements, Supply Chain Management, Supply Chain Systems, Case Studies, Financial Analysis, Supply Chain Planning, Process Mapping, System Implementation, Financial Acumen, Product Strategy, Plan Execution, Income Statement, Business Strategy, Product Planning, Management Information Systems, Organizational Change, IT Management, Complex Problem Solving

    4.8 stars, 26 reviews, Advanced, Course, 1 - 4 Weeks

    ★ 4.8 (26) · Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Michigan State University

    Journalism, the future, and you!

    Skills you'll gain: Journalism, Media and Communications, International Relations, Ethical Standards And Conduct, Decision Making, Media Relations, Storytelling, Safety and Security, Content Creation, Digital Publishing, Accountability

    4.7 stars, 382 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (382) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Digital Marketing Capstone

    Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing Campaigns, Data-Driven Marketing, Digital Marketing, Campaign Management, Digital Media Strategy, Marketing Analytics, Online Advertising, Digital Advertising, Search Engine Marketing, Performance Analysis, Consumer Behaviour, Marketing Strategies, Market Research, Journey Mapping, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Campaign Planning

    4.5 stars, 608 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (608) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft AI-Powered Sales & Relationship Management

    Skills you'll gain: Customer Retention, Sales Presentation, Prompt Engineering, Sales Process, Proposal Development, Account Strategy, Microsoft Copilot, Business Writing, Overcoming Objections, Account Management, Needs Assessment, Customer Relationship Management (CRM) Software, Customer Relationship Management, Sales Prospecting, Sales Enablement, Sales Presentations, Prospecting and Qualification, Customer Success Management, Sales, Business Development

    4.5 stars, 24 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.5 (24) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Manchester

    Managing Responsibly: Practicing Sustainability, Responsibility and Ethics

    Skills you'll gain: Sustainable Business, Corporate Sustainability, Sustainable Systems, Business Ethics, Sustainable Development, Intercultural Competence, Ethical Standards And Conduct, Team Oriented, Decision Making, Cultural Diversity, Systems Thinking, Business Transformation, Stakeholder Management

    4.8 stars, 700 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (700) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Skillshare

    Intermediate to Advanced: Professional Figma UI / UX Design

    Skills you'll gain: Figma (Design Software), UI Components, Typography, Prototyping, Responsive Web Design, User Interface and User Experience (UI/UX) Design, Interactive Design, Interaction Design, UI/UX Strategy, User Experience Design, User Experience, Motion Graphics, User Interface (UI), Graphic and Visual Design, Layout Design, User Interface (UI) Design, Animations, AI powered creativity, Collaborative Software, Web Content Accessibility Guidelines

    4.5 stars, 34 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.5 (34) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Corporate Communications

    Skills you'll gain: Internal Communications, Corporate Communications, Media Relations, Storytelling, Strategic Communication, Employee Engagement, Target Audience, Diversity Equity and Inclusion Initiatives, Earned Media, Public Relations, Crisis Management, Drive Engagement, Social Media Marketing, Social Media, Social Media Management, Business Communication, Stakeholder Communications, Telecommuting, Employee Retention, Diversity and Inclusion

    4.6 stars, 171 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.6 (171) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    AI-Powered Modern Marketing

    Skills you'll gain: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy

    Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Change Leadership: Developing Strategic Gap Analysis in Miro

    Skills you'll gain: Gap Analysis, Change Management, Organizational Change, Strategic Planning, Business Process Reengineering, Project Management, Personal Development, Business Process, Process Mapping, Organizational Strategy, Business Strategies, Business Strategy

    4.5 stars, 348 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (348) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • G

    Google

    Accelerate Your Job Search with AI

    Skills you'll gain: Interviewing Skills, Applicant Tracking Systems, Communication, Professional Development, Writing, Generative AI, Timelines, Personal Attributes, Professionalism

    4.7 stars, 154 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (154) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Applying Data Analytics in Marketing

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, AI Personalization, Advanced Analytics, Customer Retention, Analytics, Predictive Modeling, Marketing Strategies, Social Media Analytics, Marketing, Data Analysis, Social Network Analysis, Customer Analysis, Data Analysis Software, Data Ethics, Customer Insights, Marketing Strategy and Techniques, Digital Marketing, Machine Learning, Generative AI

    4.5 stars, 204 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.5 (204) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Illinois Urbana-Champaign

    Investments II: Lessons and Applications for Investors

    Skills you'll gain: Investments, Investment Management, Portfolio Management, Return On Investment, Performance Analysis, Finance, Equities, Performance Measurement, Behavioral Economics, Tax Returns, Asset Management, Portfolio Risk, Financial Trading, Decision Making, Regression Analysis

    4.8 stars, 896 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (896) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
1…175176177…615

In summary, here are 10 of our most popular content strategy courses

  • Supply Chain Excellence Capstone: Rutgers the State University of New Jersey
  • Journalism, the future, and you!: Michigan State University
  • Digital Marketing Capstone: University of Illinois Urbana-Champaign
  • Microsoft AI-Powered Sales & Relationship Management: Microsoft
  • Managing Responsibly: Practicing Sustainability, Responsibility and Ethics: University of Manchester
  • Intermediate to Advanced: Professional Figma UI / UX Design: Skillshare
  • Corporate Communications: University of California, Irvine
  • AI-Powered Modern Marketing: Coursera
  • Change Leadership: Developing Strategic Gap Analysis in Miro: Coursera
  • Accelerate Your Job Search with AI: Google

Skills you can learn in Data Management

Google (4)
Google Cloud Platform (4)
Application Programming Interfaces (2)
Mongodb (2)
Apache Hadoop (1)
Applied Machine Learning (1)
Arrays (1)
CSS (1)
Cluster Analysis (1)
Data Structure (1)
E-commerce (1)
Graphics (1)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok