• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Integrated Marketing Communications

Integrated Marketing Communications Courses

Integrated Marketing Communications courses can help you learn campaign strategy, audience segmentation, brand messaging, and channel integration. You can build skills in crafting compelling narratives, analyzing consumer behavior, and measuring campaign effectiveness. Many courses introduce tools like Google Analytics, Hootsuite, and Adobe Creative Suite, that support executing and evaluating marketing strategies across various platforms.

Popular Integrated Marketing Communications Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Disaster, Crisis, and Emergency Preparedness Communication

    Skills you'll gain: Emergency Response, Mitigation, Safety and Security, Health Disparities, Hazard Communication (HazCom), Risk Management, Social Determinants Of Health, Community Health, Media and Communications, Public Health, Risk Analysis, Vulnerability, Community Outreach, Persuasive Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    232 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: 3 Steps to High-Performance

    Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Trustworthiness, Sales Process, Sales Development, Overcoming Objections, Closing (Sales), Selling Techniques, Verbal Communication Skills, Sales, Cold Calling, Consultative Selling, Sales Presentation, General Sales Practices, Customer Relationship Building, Needs Assessment, Oral Expression, Sales Presentations, Rapport Building, Sales Pipelines

    4.8
    Rating, 4.8 out of 5 stars
    ·
    93 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Essential English for University Success

    Skills you'll gain: Learning Styles, Discussion Facilitation, Verbal Communication Skills, Public Speaking, Learning Strategies, Time Management, Communication, Writing, Honesty, Social Skills, Writing and Editing, Personal Integrity, Organizational Skills, Active Listening, Literacy, Communication Strategies, Research, Research Reports, Editing, Style Guides

    4.7
    Rating, 4.7 out of 5 stars
    ·
    342 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    Liberty Mutual Insurance

    Liberty Mutual Insurance Sales Agent

    Skills you'll gain: Insurance, Insurance Policies, Closing (Sales), Insurance Sales, Overcoming Objections, Sales Prospecting, Productivity, Prospecting and Qualification, Verbal Communication Skills, Workers Compensation, Storytelling, Risk Management, Customer Relationship Building, Customer Retention, Communication, Law, Regulation, and Compliance, Sales Presentation, Consultative Selling, Product Knowledge, Cyber Risk

    4.5
    Rating, 4.5 out of 5 stars
    ·
    73 reviews

    Beginner · Professional Certificate · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Global Impact: Cultural Psychology

    Skills you'll gain: Branding, Diversity Marketing, Brand Strategy, Global Marketing, Marketing Psychology, Consumer Behaviour, Brand Management, Cultural Responsiveness, Cultural Diversity, Brand Awareness, Cultural Sensitivity, Culture, Intercultural Competence, Market Opportunities, Strategic Marketing, Marketing Strategies, Marketing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    185 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Analysing: Numeric and digital literacies

    Skills you'll gain: Governance, Data Presentation, Management Accounting, Data Storytelling, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, Financial Data, Data Ethics, SAS (Software), Business Analytics, Financial Management, Customer Analysis, Customer Insights, Digital Media Strategy, Corporate Finance, Business Valuation, Financial Analysis, Data Visualization

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    Introducción a la Minería de Datos

    Skills you'll gain: Classification Algorithms, Exploratory Data Analysis, Data Mining, Data Analysis, Machine Learning Algorithms, Model Evaluation, Data Manipulation, Data Management, Data Science, Unsupervised Learning, Supervised Learning, Algorithms, Transaction Processing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    Q

    Queen Mary University of London

    Leadership Out of the Box

    Skills you'll gain: Stakeholder Management, Stakeholder Engagement, Delegation Skills, Team Leadership, Team Management, Change Management, Team Performance Management, Stakeholder Communications, Professional Networking, Organizational Leadership, Leadership Development, Organizational Change, Matrix Management, People Management, Team Building, Leadership, Leadership and Management, Time Management, Executive Presence, Initiative and Leadership

    4.7
    Rating, 4.7 out of 5 stars
    ·
    256 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Create Professional Social Media Designs with Canva

    Skills you'll gain: Canva (Software), Visual Design, Graphic and Visual Design, Marketing Collateral, Graphic and Visual Design Software, Marketing Materials, Marketing Design, Brochures, Layout Design, Design Elements And Principles, Marketing Communications, Workflow Management, Presentations, Financial Statement Analysis, Integrated Marketing Communications, Social Media Content, Financial Acumen, Strategic Communication, Financial Statements, Financial Accounting

    5
    Rating, 5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Speaking Skills for University Success

    Skills you'll gain: Discussion Facilitation, Verbal Communication Skills, Public Speaking, Communication, Communication Strategies, Social Skills, Interpersonal Communications, Planning, Collaboration, Conflict Management, Constructive Feedback, Leadership, Organizational Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    139 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Gemini for Google Cloud Learning Path

    Skills you'll gain: Google Gemini, Gemini, AI Security, Cloud Deployment, Google Cloud Platform, Kubernetes, Big Data, Software Development Life Cycle, Devops Tools, Systems Development Life Cycle, Cloud Development, Cloud Security, Development Testing, Virtual Networking, Application Deployment, Marketing Analytics, DevOps, Generative AI, Application Development, Security Engineering

    4.3
    Rating, 4.3 out of 5 stars
    ·
    38 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Pontificia Universidad Católica de Chile

    English in the Workplace: Soft skills

    Skills you'll gain: Constructive Feedback, Active Listening, Conflict Management, Oral Expression, Meeting Facilitation, Social Skills, Communication, Verbal Communication Skills, Oral Comprehension, Delegation Skills, English Language, Language Competency, Professionalism, Grammar, Interpersonal Communications, Professional Development, Communication Strategies, Vocabulary

    4.7
    Rating, 4.7 out of 5 stars
    ·
    124 reviews

    Intermediate · Course · 1 - 3 Months

1…185186187…538

In summary, here are 10 of our most popular integrated marketing communications courses

  • Disaster, Crisis, and Emergency Preparedness Communication: The State University of New York
  • Professional Selling: 3 Steps to High-Performance: Kennesaw State University
  • Essential English for University Success: University of California, Irvine
  • Liberty Mutual Insurance Sales Agent: Liberty Mutual Insurance
  • Global Impact: Cultural Psychology: University of Illinois Urbana-Champaign
  • Analysing: Numeric and digital literacies: Macquarie University
  • Introducción a la Minería de Datos: Pontificia Universidad Católica de Chile
  • Leadership Out of the Box: Queen Mary University of London
  • Create Professional Social Media Designs with Canva: EDUCBA
  • Speaking Skills for University Success: University of California, Irvine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok