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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    How to fulfill orders on Facebook

    Skills you'll gain: Facebook, Order Management, Order Fulfillment, Marketing, Order Processing, Product Marketing, Selling Techniques, Sales, Payment Processing, Payment Systems, Shipping and Receiving, E-Commerce, Social Media Marketing, Social Media

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Rochester

    Technology Commercialization, Part 1: Setting up your Idea Filtering System

    Skills you'll gain: Innovation, Business Priorities, Commercialization, Prioritization, New Product Development, Strategic Prioritization

    4.3
    Rating, 4.3 out of 5 stars
    ·
    67 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Status: Free
    Free
    C

    Coursera

    Analyze Website Visitors with Google Analytics Segments

    Skills you'll gain: Google Analytics, Web Analytics, Data Import/Export, Customer Analysis, Marketing Analytics, Customer Insights, Conversion Funnel Analysis, Analysis, Marketing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    127 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Executivo de Vendas, Vendas Consultivas e Prospecção

    Skills you'll gain: Sales Strategy, Sales Management, Consultative Selling, Sales Process, Selling Techniques, Sales, General Sales Practices, Customer Relationship Management, Consultative Approaches, Solution Selling, Closing (Sales), Prospecting and Qualification, Customer Relationship Building, Customer Acquisition Management, Value Propositions, Needs Assessment

    4.9
    Rating, 4.9 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    3D Design in Blender: Learn, Create & Build

    Skills you'll gain: 3D Modeling, 3D Assets, Visualization (Computer Graphics), Graphical Tools, Design Software, Control Panels, Editing, Build Tools, User Interface (UI), Design, Design and Product, Creative Design, Software Installation

    4.9
    Rating, 4.9 out of 5 stars
    ·
    22 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    مبادئ الإعلام والتسويق الرقمي

    Skills you'll gain: Media and Communications, Digital Media Strategy, Social Media Campaigns, Online Advertising, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Digital Marketing Campaigns, Digital Communications, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Strategic Communication, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Facilitating and Leading Cross-Functional Collaboration

    Skills you'll gain: Product Roadmaps, Cross-Functional Collaboration, Product Development, Cross-Functional Team Leadership, Team Building, Process Development, Collaboration, Meeting Facilitation, Teamwork, Empathy, Team Management, Drive Engagement, Team Leadership, Team Collaboration, Rapport Building, Product Planning, Discussion Facilitation, Leadership Studies, Business Priorities, Goal Setting

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Illinois Tech

    Artificial Intelligence

    Skills you'll gain: Responsible AI, Machine Learning Methods, Data Ethics, Artificial Intelligence, Machine Learning Algorithms, Generative AI, AI Product Strategy, Machine Learning, AI literacy, OpenAI, Anthropic Claude, Supervised Learning, Automation, Market Intelligence, Human Machine Interfaces, Emerging Technologies, Deep Learning, Human Factors

    4.4
    Rating, 4.4 out of 5 stars
    ·
    60 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Emprendimiento y métodos ágiles de desarrollo en videojuegos

    Skills you'll gain: Scrum (Software Development), Value Propositions, Proposal Development, Sprint Retrospectives, Business Modeling, Video Game Development, Customer Analysis, Agile Methodology, Software Development Methodologies, Agile Software Development, Presentations, Entrepreneurship, Game Design, Target Audience, Sprint Planning, Target Market, Backlogs, Agile Product Development, Agile Project Management, Market Opportunities

    4.5
    Rating, 4.5 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Desarrollo de Videojuegos 3D en Unity: Una Introducción

    Skills you'll gain: Game Design, Animation and Game Design, Animations, Video Game Development, Unity Engine, 3D Assets, Agile Methodology, Interaction Design, Software Documentation, Agile Software Development, Virtual Environment, Visualization (Computer Graphics), Software Development Methodologies, Agile Product Development, Prototyping, Computer Graphics

    4.2
    Rating, 4.2 out of 5 stars
    ·
    33 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    服務模式的體驗、設計與創新:從痛點到賣點 (Experience, Design, and Innovation of Service Models: from Pain Points to Selling Points)

    Skills you'll gain: Revenue Management, Service Design, Customer experience improvement, Financial Services, Service Improvement, Service Management, Journey Mapping, Innovation, Experience Design, Product Strategy, Business Modeling, Customer Insights, Operations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    151 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Matrix Factorization and Advanced Techniques

    Skills you'll gain: Machine Learning Algorithms, Machine Learning Methods, Applied Machine Learning, Machine Learning, Dimensionality Reduction, Algorithms

    4.4
    Rating, 4.4 out of 5 stars
    ·
    190 reviews

    Mixed · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • How to fulfill orders on Facebook: Coursera
  • Technology Commercialization, Part 1: Setting up your Idea Filtering System: University of Rochester
  • Analyze Website Visitors with Google Analytics Segments: Coursera
  • Executivo de Vendas, Vendas Consultivas e Prospecção: Fundação Instituto de Administração
  • 3D Design in Blender: Learn, Create & Build: EDUCBA
  • مبادئ الإعلام والتسويق الرقمي: University of Illinois Urbana-Champaign
  • Facilitating and Leading Cross-Functional Collaboration: University of Colorado System
  • Artificial Intelligence: Illinois Tech
  • Emprendimiento y métodos ágiles de desarrollo en videojuegos: Universidad de los Andes
  • Desarrollo de Videojuegos 3D en Unity: Una Introducción: Universidad de los Andes

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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