Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Skills you'll gain: Canva (Software), Color Theory, Developing Training Materials, Digital Design, Design Elements And Principles, Graphic Design, Creative Design, Marketing, Social Media
Advanced · Guided Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Keyword Research, Email Marketing, Digital Marketing, Campaign Management, Marketing Analytics, Online Advertising, Performance Analysis, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Web Analytics and SEO, Search Engine Optimization, Web Content, Customer Analysis, Data Collection, Advertising Campaigns
Beginner · Course · 1 - 3 Months

École Polytechnique Fédérale de Lausanne
Skills you'll gain: Digital Communications, Electrical and Computer Engineering, Communication Systems, Electronic Systems, Electronics Engineering, Telecommunications, Linear Algebra, Calculus, Applied Mathematics
Intermediate · Course · 1 - 4 Weeks

École Polytechnique
Skills you'll gain: Digital Transformation, Business Transformation, Marketing Management, Technology Strategies, Business Technologies, E-Commerce, Business Management, Innovation, Customer Acquisition Management, Data Management, Marketing Strategies, Growth Strategies, Data-Driven Decision-Making, Scalability, Presentations
Mixed · Course · 1 - 4 Weeks

University at Buffalo
Skills you'll gain: Digital Transformation, Manufacturing Processes, Manufacturing Operations, Automation Engineering, Industrial Engineering, Business Transformation, Production Process, Digital Design, Supply Chain Management, Data-Driven Decision-Making, Market Dynamics, Workforce Development, Cybersecurity
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Digital Transformation, Data Ethics, Machine Learning, OpenAI, Responsible AI, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Technology Strategies, Technology Solutions, ChatGPT, Business Ethics, Emerging Technologies, Sociology, Social Sciences, Business Technologies, Blockchain, Generative AI Agents, Algorithms, Social Media, Innovation
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Intellectual Property, Digital Transformation, Business Modeling, Business Strategy, Technology Strategies, Innovation, Data-Driven Decision-Making, Value Propositions, Market Dynamics, Competitive Analysis, Computing Platforms
Beginner · Course · 1 - 4 Weeks

University of California, Davis
Skills you'll gain: Innovation, Digital Transformation, Business Transformation, Process Design, Data Storage, Fundraising and Crowdsourcing, Communication, Virtual Teams, Computational Thinking, Artificial Intelligence, Media Strategy, Information Privacy, Machine Learning
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Network Analysis, Unsupervised Learning, Social Network Analysis, Supervised Learning, Unstructured Data, Marketing Analytics, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Data Science, Text Mining, Data Analysis, Predictive Modeling, Classification And Regression Tree (CART), JSON, Data Manipulation, Data Structures, Python Programming, Data Visualization
Build toward a degree
Beginner · Specialization · 3 - 6 Months

Lund University
Skills you'll gain: Business Modeling, Digital Transformation, Innovation, Business Process, Software Development, Network Analysis, Business Strategy, E-Commerce, Strategic Thinking, Value Propositions, Application Programming Interface (API), Decision Making, Case Studies, Amazon Web Services
Beginner · Course · 1 - 3 Months

Digital Marketing Institute
Skills you'll gain: Marketing Budgets, Customer experience strategy (CX), Customer experience improvement, Cross-Channel Marketing, Digital Media Strategy, Digital Marketing, Digital Transformation, Marketing Planning, Marketing Effectiveness, MarTech, Marketing Strategy and Techniques, Customer Insights, Return On Investment, Agile Methodology, Consumer Behaviour, Strategic Thinking, Key Performance Indicators (KPIs), Social Media, Social Media Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Presentation, Data Storytelling, Presentations, Data Cleansing, Data Visualization, Rmarkdown, Data-Driven Decision-Making, Data Validation, Data Ethics, Analytical Skills, Interactive Data Visualization, Dashboard, Spreadsheet Software, Ggplot2, Google Sheets, SQL, Data Collection, Data Analysis, Sampling (Statistics), Data Processing
Beginner · Professional Certificate · 3 - 6 Months