Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.

University of Illinois Urbana-Champaign
Skills you'll gain: Text Mining, Data Mining, Unstructured Data, Statistical Analysis, Natural Language Processing, Analytics, Data Analysis, Statistical Methods, Unsupervised Learning, Probability & Statistics, Supervised Learning, Machine Learning Algorithms
Mixed · Course · 1 - 3 Months

Skills you'll gain: TypeScript, Object Oriented Design, Node.JS, Role-Based Access Control (RBAC), Object Oriented Programming (OOP), Authentications, React Redux, Back-End Web Development, React.js, Full-Stack Web Development, Web Development, MongoDB, Front-End Web Development, Javascript, Application Programming Interface (API), Software Design Patterns, API Design, Programming Principles, Software Development, Debugging
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Cleansing, Data Storytelling, Data Presentation, Data Validation, Rmarkdown, Spreadsheet Software, Data Visualization, Data Ethics, Data Literacy, Tableau Software, Data Visualization Software, Data Analysis, Ggplot2, R (Software), Analytical Skills, Stakeholder Communications, Presentations, Data Quality, Data Collection, Data Processing
Beginner · Professional Certificate · 3 - 6 Months

Skills you'll gain: HTML and CSS, Bootstrap (Front-End Framework), Responsive Web Design, Front-End Web Development, User Interface (UI), JavaScript Frameworks, Web Design and Development, Web Applications, Web Development Tools, React.js, Javascript
Beginner · Course · 1 - 4 Weeks
Emory University
Skills you'll gain: Marketing Analytics, Exploratory Data Analysis, Predictive Modeling, Analytical Skills, Business Analytics, Regression Analysis, Data Analysis, Data Validation, Data Visualization
Mixed · Course · 1 - 3 Months

Universidad de Palermo
Skills you'll gain: Relational Databases, SQL, Database Design, Database Management, Databases, Database Systems, Data Modeling, Data Entry, Query Languages, Web Development, Data Access, Data Integrity, Information Technology
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Exploratory Data Analysis, Project Design, Data Mining, Ideation, Design Thinking, Data Analysis, Analytics, Business Analytics, Business Analysis, Sprint Planning, Unsupervised Learning, Case Studies, Anomaly Detection, Tree Maps
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Debugging, ChatGPT, Pseudocode, Web Development, Web Development Tools, Artificial Intelligence, Application Development, Software Development, Programming Principles, Software Engineering
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Facebook, Web Analytics, Event Management, Advertising, Marketing Analytics, Social Media Management, Social Media, E-Commerce, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Cleansing, Stakeholder Management, Rmarkdown, Data Presentation, Data Storytelling, Data Visualization, Data Validation, Data Literacy, Ggplot2, Data Ethics, Data-Driven Decision-Making, Interactive Data Visualization, Analytical Skills, Data Integrity, Dashboard, Data Visualization Software, Tableau Software, Case Studies, Spreadsheet Software, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months
Skills you'll gain: Web Content Accessibility Guidelines, User Interface (UI), Usability, Front-End Web Development, UI Components, HTML and CSS, Semantic Web, Cascading Style Sheets (CSS), Javascript
Intermediate · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Dashboard, Interactive Data Visualization, Business Intelligence, Data Visualization, Predictive Analytics, Business Intelligence Software, Data Presentation, Data Storytelling, Business Analytics, Advanced Analytics, Analytics, Trend Analysis, Data-Driven Decision-Making, Forecasting, Stakeholder Communications, Real Time Data, Business Reporting
Beginner · Course · 1 - 4 Weeks