Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Skills you'll gain: Marketing Analytics, Digital Marketing, Google Analytics, Brand Awareness, Social Media Marketing, Content Marketing, Digital Advertising, Marketing Effectiveness, Brand Strategy, Email Marketing, Performance Measurement, Brand Management, Brand Marketing, Marketing Channel, Marketing, Marketing Budgets, Search Engine Optimization, AI Enablement, Communication, Generative AI
Intermediate · Specialization · 3 - 6 Months

Universidad Austral
Skills you'll gain: Media Buying, Digital Media Strategy, Paid media, Online Advertising, Marketing Effectiveness, Media Strategy, Contextual Advertising, Media Planning, Performance marketing, Digital Marketing Campaigns, Digital Advertising, Campaign Management, Advertising, Advertising Campaigns, Personalized Campaigns, Business Metrics, Data-Driven Marketing, Key Performance Indicators (KPIs), Bidding
Beginner · Course · 1 - 4 Weeks

Emory University
Skills you'll gain: Marketing Automation, Customer Retention, Marketing Operations, Marketing Effectiveness, Customer Acquisition Management, Marketing Analytics, Customer Analysis, Data-Driven Marketing, AI Enablement, Generative AI Agents
Intermediate · Course · 1 - 4 Weeks

Imperial College London
Skills you'll gain: Tensorflow, Keras (Neural Network Library), Model Evaluation, Deep Learning, Image Analysis, Model Training, Convolutional Neural Networks, Transfer Learning, Computer Programming, Model Optimization, Applied Machine Learning, Supervised Learning, Computer Vision, Artificial Neural Networks, Data Persistence
Intermediate · Course · 1 - 3 Months
Skills you'll gain: Data Ethics, Responsible AI, Compliance Training, Regulatory Compliance, Model Training, Business Ethics, Compliance Management, Applied Machine Learning, Project Implementation, AI Product Strategy, Machine Learning Software, Business Solutions, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Machine Learning, Machine Learning Methods, Ethical Standards And Conduct, Model Evaluation, AI literacy, Data-Driven Decision-Making
Intermediate · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Big Data, Internet Of Things, Social Network Analysis, Text Mining, Apache Hadoop, Business Intelligence, Social Media Analytics, Unstructured Data, Analytics, Cloud Computing, Cloud Infrastructure, Data-Driven Marketing, Data Science, Fraud detection, Customer Retention, Marketing Strategies
Beginner · Course · 1 - 4 Weeks

The Museum of Modern Art
Skills you'll gain: Supply Management, Supply Chain, Supply Chain Planning, Ethical Standards And Conduct, Sustainable Systems, Sustainable Development, Environmental Issue, Social Impact, Art History, Public History, Waste Minimization, Product Design, Production Process, World History, Consumer Behaviour, Creative Thinking, Personal Development, Problem Solving, Critical Thinking
Beginner · Course · 1 - 4 Weeks

University of California, Irvine
Skills you'll gain: Video Game Development, Branding, Organizational Structure, Organizational Strategy, Game Design, Competitive Analysis, Organizational Effectiveness, Organizational Leadership, Team Management, Product Support, Brand Strategy, Entrepreneurial Finance, Fundraising and Crowdsourcing, Driving engagement
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Product Planning, Target Market, Persona Development, Operational Performance Management, Target Audience, Market Opportunities, Systems Thinking, Business Modeling, Product Lifecycle Management, Customer Analysis, Operational Analysis, Entrepreneurship, Leadership and Management, Business Planning, Engineering Management, Market Analysis, People Management, New Product Development, Governance, Engineering
Build toward a degree
Beginner · Course · 1 - 3 Months

National Taiwan University
Skills you'll gain: Engineering Drawings, AutoCAD, Drafting and Engineering Design, Computer-Aided Design, Technical Drawing, Autodesk, Engineering Documentation, Diagram Design, Visualization (Computer Graphics), Graphics Software, Building Information Modeling
Mixed · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Responsible AI, AI Product Strategy, Generative AI, Risk Analysis, Risk Mitigation, Strategic Thinking, Brainstorming, AI Integrations, LLM Application, Business Analysis, Feasibility Studies
Intermediate · Course · 1 - 4 Weeks
University of Rochester
Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Economics, Policy, and Social Studies, Resource Allocation, Market Analysis, Policy Analysis, Public Policies, Decision Making, Investment Management
Beginner · Course · 1 - 4 Weeks