Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Kennesaw State University
Skills you'll gain: Overcoming Objections, Closing (Sales), Selling Techniques, Consultative Selling, Sales, General Sales Practices, Sales Process, Sales Presentations, Solution Selling, Sales Prospecting, Customer Relationship Building, Prospecting and Qualification, Rapport Building, Customer Retention, Negotiation, Value Propositions, Return On Investment
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Ethics, AI Personalization, Sales Process, Sales Presentation, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Prompt Engineering, Microsoft Copilot, Customer Analysis, Customer Relationship Management, Sales Strategy, Law, Regulation, and Compliance, Workflow Management, Sales, Responsible AI, Sales Presentations, Email Automation, Calendar Management
Advanced · Professional Certificate · 3 - 6 Months

Skills you'll gain: Cloud-Native Computing, NoSQL, MongoDB, Agile Methodology, Cloud Development, Agile Software Development, Scrum (Software Development), Cloud Applications, Software Development, DevOps, Test Driven Development (TDD), Agile Project Management, Software Development Methodologies, CI/CD, Behavior-Driven Development, Continuous Integration, Continuous Delivery, Application Development, Cloud Deployment, Continuous Deployment
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Meta Ads Manager, Campaign Planning, Data-Driven Marketing, Conversion Funnel Analysis, Performance marketing, Marketing Analytics, Marketing Budgets, Target Market, Google Ads, Web Analytics, Google Analytics, E-Commerce, Budget Management, Content Creation, Account Management, Video Production, Apple iOS
Beginner · Specialization · 3 - 6 Months

Universidade de São Paulo
Skills you'll gain: Intellectual Property, Tax Management, Labor Law, Business Modeling, Tax Planning, Regulation and Legal Compliance, Cash Management, Business Valuation, Labor Compliance, Entrepreneurial Finance, Regulatory Compliance, Mergers & Acquisitions, Entrepreneurship, Corporate Tax, Financial Analysis, New Business Development, Investments, Commercial Laws, Tax Laws
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Promotional Materials, Design, Dashboard, Design Elements And Principles, Marketing Materials, Marketing Collateral, Color Theory, Graphic and Visual Design Software, Graphic Design, Branding, Content Creation, Marketing, Advertising, Business
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Adobe Firefly, Visual Storytelling, Adobe Photoshop, Photo Editing, AI powered creativity, Adobe Creative Cloud, Image Quality, Color Theory, Generative AI, AI Workflows, Editing, Graphics Software, Graphic and Visual Design, Creative Design, Design Software, Storytelling, Design, Creative Thinking, Creativity, Portfolio Management
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Facebook, Meta Ads Manager, Social Media Campaigns, Social Media Content, Social Media Marketing, Online Advertising, Target Audience, Advertising Campaigns, Advertising, Social Media Strategy, Digital Advertising, Customer Insights, Social Media Analytics, Editing
Intermediate · Guided Project · Less Than 2 Hours

University of Leeds
Skills you'll gain: Robotics, Automation, Automation Engineering, Artificial Intelligence, Manufacturing and Production, Engineering, Data Ethics, Biomedical Engineering, Computer Programming
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Organizational Skills, Content Creation, Advertising, Branding, Social Media Marketing, Dashboard, Marketing, Graphic Design, Digital Advertising
Intermediate · Guided Project · Less Than 2 Hours

University of Virginia Darden School Foundation
Skills you'll gain: Strategic Thinking, Business Strategy, Competitive Analysis, Business Strategies, Strategic Decision-Making, Corporate Strategy, Competitive Intelligence, Organizational Strategy, Market Analysis, Business Analysis, Value Propositions, Case Studies, Company, Product, and Service Knowledge, Market Dynamics, Market Opportunities, Asset Management
Beginner · Course · 1 - 4 Weeks

Skillshare
Skills you'll gain: Canva (Software), Typography, Logo Design, Style Guides, Graphic Design, Graphic and Visual Design, Color Theory, Design, Motion Graphics, Branding, AI powered creativity, Computer Graphic Techniques, Visual Design, Digital Design, Creative Design, Design Elements And Principles, Content Creation, Photo Editing, File Management, Layout Design
Beginner · Specialization · 3 - 6 Months