Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Skills you'll gain: Target Audience, Target Market, Facebook, Earned Media, Persona Development, Customer Analysis, Owned Media, Social Media Marketing, Social Media Content, Business Marketing, Social Media, Business Planning, Drive Engagement, Marketing Planning, Digital Marketing
Intermediate · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Proposal Development, Innovation, Proposal Writing, Market Opportunities, Entrepreneurship, Business Modeling, New Business Development, Entrepreneurial Finance, Corporate Finance, Overcoming Objections, New Product Development, Business Strategy, Commercialization, Value Propositions
Beginner · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Conflict Management, Teamwork, Storytelling, Communication Strategies, Organizational Strategy, Business Communication, Intercultural Competence, Communication, Verbal Communication Skills, Strategic Communication, Ethical Standards And Conduct, Organizational Effectiveness, Negotiation, Interpersonal Communications, Stakeholder Communications, Business Leadership, Team Performance Management, Cultural Diversity, Business Ethics, Team Collaboration
Intermediate · Course · 1 - 3 Months
Kennesaw State University
Skills you'll gain: Customer Retention, Trustworthiness, Loyalty Programs, Social Impact, Expectation Management, Brand Loyalty, Customer Advocacy, Corporate Sustainability, Customer Relationship Management, Customer Insights, Customer experience strategy (CX), Customer Engagement, Sustainable Development, Customer Analysis, Human Resource Strategy, Sustainable Business, Customer Relationship Building, Business Strategy, Business, Marketing
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Requirements Management, Robotic Process Automation, Requirements Elicitation, Business Process Automation, Requirements Analysis, User Requirements Documents, Business Requirements, Stakeholder Engagement, Business Analysis, Automation, Business Systems Analysis, Process Design, Business Process Modeling, Business Analysis Tools, Business Process, Process Analysis, Stakeholder Management, Stakeholder Communications, Functional Specification, Business Workflow Analysis
Beginner · Course · 1 - 3 Months

Macquarie University
Skills you'll gain: Cyber Risk, Security Awareness, Cyber Attacks, Mobile Security, Cybersecurity, Cyber Security Assessment, Cyber Security Policies, Cyber Threat Hunting, Data Security, Security Strategy, Email Security, Authentications, Security Management
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Sales Strategy, Selling Techniques, Sales Presentation, Sales Process, Sales Development, General Sales Practices, Market Analysis, Sales, Specialized Sales, Technical Sales, Customer Relationship Building, Customer Relationship Management, Market Opportunities, Customer Engagement, Customer Analysis, Market Dynamics, Value Propositions, Company, Product, and Service Knowledge, Customer Communications Management
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Strategy, Product Development, Innovation, Product Management, Team Management, Product Planning, Team Performance Management, Project Portfolio Management, Agile Product Development, Product Roadmaps, Team Building, Market Opportunities, Corporate Strategy, Technology Roadmaps, Business Strategy, Portfolio Management, Business Modeling, Agile Methodology
Build toward a degree
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Google Analytics, Web Analytics, Data-Driven Marketing, Marketing Effectiveness, Conversion Funnel Analysis, Marketing Analytics, Looker (Software), Content Performance Analysis, Data Visualization, Marketing Automation, Digital Marketing Tools, Customer Insights, Campaign Management, Data-Driven Decision-Making, Business Reporting, Performance Reporting, Trend Analysis, Data Validation, Statistical Analysis, Key Performance Indicators (KPIs)
Intermediate · Specialization · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Peer Review, Professional Development, Business Solutions, Project Management, Solution Delivery, Business Communication, Problem Solving, Oral Expression, Business Analysis, Verbal Communication Skills, Stakeholder Analysis, Creative Problem-Solving, Presentations, Strategic Planning, Analysis, Constructive Feedback, Report Writing, Business Research, Critical Thinking
Mixed · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Overcoming Objections, Closing (Sales), Selling Techniques, Consultative Selling, Sales Presentation, Sales, General Sales Practices, Sales Process, Sales Presentations, Sales Strategy, Solution Selling, Sales Prospecting, Customer Relationship Building, Prospecting and Qualification, Rapport Building, Customer Retention, Negotiation, Return On Investment
Beginner · Course · 1 - 3 Months

Skills you'll gain: Generative AI, Fraud detection, Generative Model Architectures, AI Personalization, Generative Adversarial Networks (GANs), Regulatory Compliance, AI Product Strategy, Predictive Analytics, Financial Services, Financial Regulations, Personalized Service, Payroll Reporting, Financial Forecasting, Financial Trading, Market Data, Financial Reporting, Prompt Engineering, FinTech, Compliance Management, Artificial Intelligence
Beginner · Course · 1 - 4 Weeks